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5 SEO Tips to follow in 2022
<p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">You would have already knew these SEO tips but you would have ignored or missed out. If you know or not, do consider following and look very close to these,<br /></span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"><br /></span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"></p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/a/AVvXsEhWOZjWSP2OXWLzvb1VY74HXMM8YXzSlDAshT5NQU8jbJASvHH8afbGXMXUnhYKRr7oD4HNtKJGutggLERs3SyQo_g8cgrlLmXLrAZna_bBCIz6lvvxO9rGG_nQgerJfoIE9f_gZAj2snhALGSmkpUUvFet_V_HEDckArG-QAPFl_n3-Qpwig=s1998" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1784" data-original-width="1998" height="286" src="https://blogger.googleusercontent.com/img/a/AVvXsEhWOZjWSP2OXWLzvb1VY74HXMM8YXzSlDAshT5NQU8jbJASvHH8afbGXMXUnhYKRr7oD4HNtKJGutggLERs3SyQo_g8cgrlLmXLrAZna_bBCIz6lvvxO9rGG_nQgerJfoIE9f_gZAj2snhALGSmkpUUvFet_V_HEDckArG-QAPFl_n3-Qpwig=s320" width="320" /></a></div><p></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"><b>#1 Disavow file</b></span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Check your site backlinks using your fav SEO tool and find out backlinks which you think is bad and add to the <a href="http://www.jagseo.com/2013/07/disavowtxt-smart-code-report-to-disavow.html">disavow file</a>. </span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"> </span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Reference <a href="https://www.google.com/webmasters/tools/disavow-links-main">https://www.google.com/webmasters/tools/disavow-links-main</a></span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"><b>#2 Page Speed</b></span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Improve your page speed for better user experience. This is one of the important ranking signal. Do an analysis & optimize your website with Page speed tool. </span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"> </span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Reference <a href="https://pagespeed.web.dev/">https://pagespeed.web.dev/</a></span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"><b>#3 User Interaction</b></span></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Make sure you provide a good user experience by not completing your web page design. Make it simple and drive the user through an interaction in the form of simple CTA button to get the data.</span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"><b>#4 Page layout Shift</b></span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Every web page should have visual stability. Image or video with unknown dimensions or fonts that loads large then falls back to small or any wired widget or an ad so on leads to an unbalanced visual for users. It reflects to bad user experience.<br /></span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Learn more on CWV report <a href="https://support.google.com/webmasters/answer/9205520?hl=en">https://support.google.com/webmasters/answer/9205520?hl=en</a></span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"><b>#5 Your USP & keywords on Title, Meta & Content</b></span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Always look into GSC for the individual page CTR and work on the title, Meta snippet & page content. One of the top most signal combined with users interaction & user page navigation to determine how valuable your page is for user and based on the same the page is ranked for relevant <a href="http://www.jagseo.com/2011/12/keywords-101-types-of-keywords-and.html">keywords</a>.</span></p><p class="p2" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px; min-height: 24.5px;"><span class="s1" style="font-family: UICTFontTextStyleBody;"></span><br /></p><p class="p1" style="-webkit-text-size-adjust: auto; font-size: 17px; font-stretch: normal; line-height: normal; margin: 0px;"><span class="s1" style="font-family: UICTFontTextStyleBody;">Hope you enjoyed reading the post. Feel free to connect to know more & stay tuned for upcoming posts!</span></p>
Google’s Free Product Listing Platform Froogle Is Back as Google Organic Shopping
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgq2F3oGmwWczhOfl7WIlIytUYQfeaEQyQSOPgfitog4iKj-KGKpqyT5GfGmyUaS1d5v974UVEeJLauwluq_rscfZmNJCqtElspMAVKl340bZKR0LeKnUs-Cq2mEvLPcXak0lB9/s1600/BEFBEC4E-AD7E-4B27-BFA7-34EE0DEFFF5F.jpeg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="182" data-original-width="438" height="132" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgq2F3oGmwWczhOfl7WIlIytUYQfeaEQyQSOPgfitog4iKj-KGKpqyT5GfGmyUaS1d5v974UVEeJLauwluq_rscfZmNJCqtElspMAVKl340bZKR0LeKnUs-Cq2mEvLPcXak0lB9/s320/BEFBEC4E-AD7E-4B27-BFA7-34EE0DEFFF5F.jpeg" width="320" /></a></div>Old SEO’s are found of the term Froogle. SEO’s who have been there for last 8 years would be wondering what is Froogle. Google started with free product listing and SEO’s used to upload products using .txt file in specific format and then turned with the help of .xml. The old merchant center had a manual upload option with these two options. Google then dropped free listing and allowed paid product listing which is now called as shopping ads.<br />
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Now Google Free shopping results is expected to be live by end of April and around the Globe by end of 2020. I’m sure the paid shopping Ads would be on top which will be projected well enough and free listing at the bottom. With all these let’s see how competitive it would be for Amazon. Let’s watch the show.<br />
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Anyways SEO’s can take advantage on this free listing and at this time with what we are dealing with I mean the crises, it’s definitely a relief for every business owners and webmasters. Work on your organic product search optimization efforts and let’s see how the old program works! Naa, No so many things changed, so let’s see how the new program works! Stay safe, stay tuned!!</div>
Link Earning AKA Quality Link Building After Real Time Google Penguin 4.0 Update (September 23rd 2016)
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As we know it's been 2 weeks since the Google Penguin 4.0 real time algorithm (September 23rd 2016) stated to roll out to the core algorithm which has about more than 200 ranking signals. The complete roll out might take 2 weeks to 3 weeks as per Google's information and I believe there could be couple of tune-up in upcoming weeks to get the results even better.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjsP19U3kcy4XCpOpMq8ztAXFiS2_jy5uMY1DVS-MSSzxCX7BHB8wOFej1QcwNyCBMzci_2BkTVSLWvbsl6bdEyxLLHvdX_rENmOyYRb6RHnCIffJjTavmjCxYNT7Xm1OgKCMZJ/s1600/Disavow-Links.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjsP19U3kcy4XCpOpMq8ztAXFiS2_jy5uMY1DVS-MSSzxCX7BHB8wOFej1QcwNyCBMzci_2BkTVSLWvbsl6bdEyxLLHvdX_rENmOyYRb6RHnCIffJjTavmjCxYNT7Xm1OgKCMZJ/s320/Disavow-Links.jpg" width="320" /></a></div>
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As well Google announced that they will no more be announcing Penguin update which is real time, obviously :)<br />
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<b>How is Google Penguin 4.0 different from previous updates?</b><br />
<ul style="text-align: left;">
<li>Algorithm now manages to devalue the spam instead of demoting the spam i.e. Google ignores the spam links and adjust ranking accordingly. This is the exact way the entire SEO industry, webmasters and business was looking for from very first Google penguin update which happened on April 24, 2012. Algorithms should be tuned for the better web results and the web results should not be tuned for the sake of algorithm!</li>
</ul>
<ul style="text-align: left;">
<li>Now by using <a href="http://www.jagseo.com/2013/07/disavowtxt-smart-code-report-to-disavow.html">disavow tool</a>, Google basically asks to help them to help you by using the disavow tool but it is not mandatory since the spam links are ignored by themselves. You technically need not use the disavow file to help fix your Google Penguin issues unless you get a manual action notification or if you knowingly spam the web frequently with bad link building and the site gets demoted.</li>
</ul>
<ul style="text-align: left;">
<li>Since refreshed in real time, changes will be seen faster, once after Google re-crawl and re-index a web page. You can get the help from Google Webmaster manual fetch section.</li>
</ul>
<ul style="text-align: left;">
<li>Now, no site wide penalty instead more granular, so could be a specific page impact for a specific keyword to the worst.</li>
</ul>
With the new changes of devaluing links in <a href="http://www.jagseo.com/2015/08/why-are-you-afraid-of-google-penguin.html">Google penguin algorithm</a> even if the domain authority (DA) or page authority (PA) of the inbound links goes down, you need not worry, your website / web page doesn't get demoted.<br />
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Assume, now on Google will be using the disavow backlinks section for the internal purpose of improving the algorithm and gradually in some time Google might remove the disavow tool once for all as to avoid technical challenge for the webmasters and businesses.<br />
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Reference article: <a href="https://webmasters.googleblog.com/2016/09/penguin-is-now-part-of-our-core.html">Penguin is now part of our core algorithm</a></div>
Why Are You Afraid Of Google Penguin Update?
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Would say, you don't have to be panic!<br />
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SEO recovery is doable. As per the industry experience and Google's confirmation, penguin update goes on regular basis and the major updates are announced and named in versions.<br />
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Started on April 24, 2012 (Google Penguin 1.0), May 26, 2012 (Penguin 1.1), October 5, 2012 (Penguin 1.2), May 22, 2013 (Penguin 2.0), Oct. 4, 2013 (Penguin 2.1), and October 17, 2014 (Penguin 3.0). Penguin 4.0 is expected in couple of months. Don't wait for Penguin 4.0 to hit your website.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjL0fgCMEYoBT66tXyNdxFV7VXbmzRzYyNfCsgFwjTGSoOMVyp-6S09k78b6pTEtdHXLT6Vu01To1-DCLiSBYlraRukW1Nh23E1Yjpx6UFWGfCr66ILETAvimWMphXwh6ZIAl1j/s1600/Google-penguin-SEO-recovery.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="219" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjL0fgCMEYoBT66tXyNdxFV7VXbmzRzYyNfCsgFwjTGSoOMVyp-6S09k78b6pTEtdHXLT6Vu01To1-DCLiSBYlraRukW1Nh23E1Yjpx6UFWGfCr66ILETAvimWMphXwh6ZIAl1j/s320/Google-penguin-SEO-recovery.jpg" width="320" /></a></div>
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First thing you need to know is about the information that to be collected before you start the work on Google's penguin lift and the proceedings in your website in order to stay back in the competitive search spot game!<br />
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(1) A Search Console (Former Google webmaster tools) account need to be created. <i>Reference google.com/webmasters</i><br />
(2) DA and PA check tool. <i>Reference moz.com/researchtools/ose/</i><br />
(3) Knowing how hard it has been hit your website. <i>Reference reconsideration.org</i><br />
(4) Manual action analysis. <i>Reference google.com/webmasters/tools/manual-action</i><br />
(5) Using Disavow tool. <i>Reference google.com/webmasters/tools/disavow-links-main</i><br />
(6) Social Media Promotion.<br />
(7) Content writing and marketing.<br />
(8) Inbound Marketing.<br />
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Login to your Search Console (Google webmaster tool) account and look for links to the site section under search traffic. Now you will see "who links the most, your most linked content & How your data is linked". From the list of "who links the most", you will be knowing the level of unnatural links, paid links and scrappy links if you have built it or if a third party did the same, you can use tools to check DA and PA for the websites and webpages.<br />
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Search Google for bulk DA tool. There are few free tools that can help you to list 100 domains. Pick the low domain authority (DA) and Page Authority (PA) URL's and save it in a notepad. Look for low DA sites & PA pages. Find the level of your keywords you have used to build links for the websites. You need to check for money keywords and brand keywords. Money keywords unnatural links are the most dangerous one. You need to contact the webmaster and request for the site removal. Again if you find brand keywords in a poorly maintained website like less worthy information, too much of Ads & Popups, scrappy content then again you need to remove your website from those domains and pages.<br />
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Most of the website webmasters won’t be responding and some would be charging for link removal. In the notepad file that to be disavowed, you can mention the details as said in one of my post "<a href="http://www.jagseo.com/2013/07/disavowtxt-smart-code-report-to-disavow.html" target="_blank">Disavow.txt Smart Code Report to Disavow Spammy Or Low-Quality Links</a>".<br />
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An important thing that need to be checked is "Manual actions" section under "Search traffic" section. If Google penguin has been hit hard to your website, you will notice a message from Google about the site wide or partial penalty and list of sample backlinks that is harming your web site. Work on those and similar sites. Take a complete list based on the sample sites referred by Google and remove those backlinks. As well mention those in disavow text file and use request a review button. If your domain is not been hit hard then you will see a message "No manual action found".<br />
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This doesn't mean you are not hit by Google penguin, if you see a drop in traffic when the Google penguin algorithm is updated then you need to work on the process explained above. Once you are done with the link cleaning process and list of links to discount in the text file, you can upload the using Disavow Tool (https://www.google.com/webmasters/tools/disavow-links-main).<br />
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In parallel you need to start with blogging, resource write-ups, inbound marketing and social media promotions by making use of top social media sites like Facebook, Twitter, Pinterest, Instagram, Google plus to name a few. All these signal will balance the discounted unnatural links and betterment your site traffic by regaining and improving SERPs.<br />
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You may also like,<br />
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<ul style="background-color: white; color: #222222; font-family: Arial, Tahoma, Helvetica, FreeSans, sans-serif; font-size: 12px; line-height: 1.2; margin: 0px; padding: 0px 0px 0px 1.25em;">
<li style="margin: 0px; padding: 0.25em 0px;"><a href="http://www.jagseo.com/2011/11/search-engine-optimization-seo-101.html" style="color: #888888; text-decoration: none;">Search Engine Optimization (SEO) 101 For Beginners</a></li>
<li style="margin: 0px; padding: 0.25em 0px;"><a href="http://www.jagseo.com/2011/12/keywords-101-types-of-keywords-and.html" style="color: #888888; text-decoration: none;">Keywords 101 - Types of Keywords and Search Operators</a></li>
<li style="margin: 0px; padding: 0.25em 0px;"><a href="http://www.jagseo.com/2011/11/google-panda-seo-checklist.html" style="color: #888888; text-decoration: none;">5 Minutes Google Panda SEO Checklist</a></li>
<li style="margin: 0px; padding: 0.25em 0px;"><a href="http://www.jagseo.com/2011/12/how-to-improve-content-writing-using.html" style="color: #888888; text-decoration: none;">How to Improve Content writing using SEO to Rank in First Page?</a></li>
<li style="margin: 0px; padding: 0.25em 0px;"><a href="http://www.jagseo.com/2011/12/what-google-hates.html" style="color: #888888; text-decoration: none;">What Google Hates?</a></li>
</ul>
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Google Paid Shopping Ads - Negative & Converting Keywords
Google shopping campaigns are used to promote products through product listing ads and it consists of image, product title, price, shipping, business name to mention few. By submitting a product feed to Google merchant center and linking to your AdWords account, you can create and access the products information and settings for various targets.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh6bhKm5lGfGqVIOVMbf_UnY7hbeZo7N1zKSEjZsc2BAM_cx6uDf30ymjqZFkU_6oIMJWlBwwkUkPESs6bFEVlZgpEYcOiPaNMSNu13uLNtNu6kkdpXjT1ZUx-EgNpyiemkt2D5/s1600/google-shopping.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh6bhKm5lGfGqVIOVMbf_UnY7hbeZo7N1zKSEjZsc2BAM_cx6uDf30ymjqZFkU_6oIMJWlBwwkUkPESs6bFEVlZgpEYcOiPaNMSNu13uLNtNu6kkdpXjT1ZUx-EgNpyiemkt2D5/s320/google-shopping.png" width="320" /></a></div>
Google shopping don't allow you to manage keywords like web search ads. In most of the industry shopping ads perform better than web search ads but at the same time, you will be losing $$$$ when user clicks on ads by displaying the products for irrelevant keywords, that is negative keywords.<br />
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Negative keywords can be used at the campaign or ad group level to restrict the irreverent search queries for which the product ads are shown. You have an option to add, edit, or remove negative keywords by clicking the Keywords tab.<br />
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<b>How to find negative keywords?</b><br />
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By using Google Analytics, you can navigate to <u>Acquisition > AdWords > Search Queries</u>. Use <u>Secondary Dimension > Advertising > Campaign</u> and from the advanced filter, look for search option to segment the Shopping Campaign and apply the filter.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0Tk0R2lqjHV-ktdbGM-HCgCFzf_T8mVgPz9sN4W-lGzbd6sKGCllJbFxW-JdzkhZztAfEp4eLwVw4u93HepeAvySpAp6XLOgZsF6LeMIvmHj7kTFQjzoMwfX63Dubaf_5c7l4/s1600/PPC.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="80" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0Tk0R2lqjHV-ktdbGM-HCgCFzf_T8mVgPz9sN4W-lGzbd6sKGCllJbFxW-JdzkhZztAfEp4eLwVw4u93HepeAvySpAp6XLOgZsF6LeMIvmHj7kTFQjzoMwfX63Dubaf_5c7l4/s400/PPC.png" width="400" /></a></div>
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This report lists all matched queries for shopping campaigns. The report also includes behavior analysis from which you can see bounce rate. Click on the bounce rate to sort from 100%. Here you will see keywords that are irrelevant to the business. You can also compare the range month wise so that you can get a clear insight on selecting the right negative keywords. Adding those negative keywords would save a lot of $$$$ and this should be a continuous process. In the same section find out the converting keywords and re-optimize the most converted product pages with those relevant keywords.<br />
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Take advantage on both negative keywords and converting keywords!<br />
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Best 3 Free LSI Keyword Research Tools
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There are couple of standard keyword research tools and out of that these 3 free LSI <a href="http://www.jagseo.com/2011/12/keywords-101-types-of-keywords-and.html" target="_blank">keyword research</a> tools provides straight forward solution.<br />
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<b>What LSI is all about?</b><br />
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LSI stands for Latent Semantic Indexing. These combination of keywords helps in indexing process and to better understand about the pages. Google and other search engines confirmed using more Latent Semantic Indexing keywords, the pages will boost in rank process. Let's see more on LSI keyword research tools.<br />
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<b>(1) LSI Graph - LSI Keyword Generator</b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxIJzLjYvbJonL3JqiaZPEQu6a-oTQqvYPh6b6-zuvMZAjoVjECScQKDfSJMLPRTGcxqcBgFl8Z8SgUit3D41ik8KFnqWjIBNhjQXp6JNQIODykjHnYNRIuZv9QhSrugG7ZgX-/s1600/LSI.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="97" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxIJzLjYvbJonL3JqiaZPEQu6a-oTQqvYPh6b6-zuvMZAjoVjECScQKDfSJMLPRTGcxqcBgFl8Z8SgUit3D41ik8KFnqWjIBNhjQXp6JNQIODykjHnYNRIuZv9QhSrugG7ZgX-/s320/LSI.png" width="320" /></a></div>
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The tool lsigraph.com is a free LSI Keyword Generator tool that provides related keywords to the keyword that you us in search engines. These are related keywords that are semantically linked to the main keyword used in search.<br />
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<b>(2) Soovle LSI Tool</b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjXABFBChKcErmMMQuIo4OsEx8u1iiFxdJ2oFGz63mpmxt_6aOzP0yD5CFyeaSTw40jvSNV4fgNH_pGUTPjLhKM1kD2xc3bRgYL16XZunU09pNIs7zqUtOSEPjIZLdiixihmlos/s1600/Soovle.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="96" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjXABFBChKcErmMMQuIo4OsEx8u1iiFxdJ2oFGz63mpmxt_6aOzP0yD5CFyeaSTw40jvSNV4fgNH_pGUTPjLhKM1kD2xc3bRgYL16XZunU09pNIs7zqUtOSEPjIZLdiixihmlos/s320/Soovle.png" width="320" /></a></div>
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Soovle.com generates LSI keywords not only for Google, the tool also provides LSI for Bing, Yahoo, Youtube, Wikipedia, Answers and Amazon.com. This tool creates a result set by looking through the main keyword.<br />
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<b>(3) Ubersuggest LSI Generator</b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCYHTr_VJ4d-hFdEZc2PBFiqCYCvnjF4Tn5CxbMm-akcFx5LudK1o-1BhrTc0MwsvC9wyKlgs3e-MvGLNiVNCwru02l2ZO4xzVNk8jmThn0TLIKVMrvj7CUN6qF00xvXNOs-Wx/s1600/Ubersuggest.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCYHTr_VJ4d-hFdEZc2PBFiqCYCvnjF4Tn5CxbMm-akcFx5LudK1o-1BhrTc0MwsvC9wyKlgs3e-MvGLNiVNCwru02l2ZO4xzVNk8jmThn0TLIKVMrvj7CUN6qF00xvXNOs-Wx/s320/Ubersuggest.png" width="320" /></a></div>
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With Ubersuggest.org LSI Generator, you can choose a language and a source like web, images, news, shopping, videos and recipes. In addition with the base term, you can see a letter or a digit. You can extract suggestion for the base term. This is a pretty interesting option. You can get hundreds of keyword ideas from user's query database.<br />
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The combination of above mentioned tools can help you with the keywords for your next <a href="http://www.jagseo.com/2008/12/does-blogging-help-seo.html" target="_blank">blog post</a>, on-page <a href="http://www.jagseo.com/2011/11/search-engine-optimization-seo-101.html" target="_blank">SEO</a> or to optimize PPC Ads.<br />
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If you find any other free LSI Tool, feel free to mention!</div>
DuckDuckGo a Google Yahoo Combo
A good alternate search engine with privacy search. DuckDuckGo don't follow you and has good index level. You don't have to navigate search pages for results and the web sites / pages listed are very close to the search queries.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPzUT4yRxxLYX1gneBmo02AoC2apnDPhQGUUaeIL_ATSaiAyvei34hO7tbjn-O7kakKKcleq5WVxejixb__jxvGNL04Rx-z2ImXLnGbe2PIGQoVJ4xCLtACXSCEZsAu9ETP5Ea/s640/blogger-image-1965395623.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgPzUT4yRxxLYX1gneBmo02AoC2apnDPhQGUUaeIL_ATSaiAyvei34hO7tbjn-O7kakKKcleq5WVxejixb__jxvGNL04Rx-z2ImXLnGbe2PIGQoVJ4xCLtACXSCEZsAu9ETP5Ea/s640/blogger-image-1965395623.jpg" /></a><br />
<br />
<br />
As said the specialty is the search results which is shown in one page as a go and the page is very clean. The search experience is amazing with the ability to show up the sites and pages with fav icon. If you compare the results with Google and Bing, most of the searches results in DuckDuckGo looks better and more relevant.<br />
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DuckDuckGo is worth be to a default search engine and it's in the hands of the digital and search industry on how effective the privacy search engine can used and made popular like the earlier days of Google, Yahoo, Bing and many.<br />
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Hope Duckduckgo will not be a disappointment like Cuil and Blekko.
Traditional Google add url title changed to search console
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Back years ago when there was no google webmaster tool interface, individuals and web masters used to add their websites to this Google url <a href="http://www.google.com/addurl">www.google.com/addurl</a>, which still works.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9DMJ4KDCMYCUViKGr55GvyxXjH4kf57Gd04m0eM-CnF_bhshjaqy5fhEp5l1ldnF0K8ZHSlsrViAcdloWw2-iuKGHePZ994eVej318cms-urWvRqCMC-7OAEC6LHluszPLZSq/s640/blogger-image--528673245.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="257" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj9DMJ4KDCMYCUViKGr55GvyxXjH4kf57Gd04m0eM-CnF_bhshjaqy5fhEp5l1ldnF0K8ZHSlsrViAcdloWw2-iuKGHePZ994eVej318cms-urWvRqCMC-7OAEC6LHluszPLZSq/s400/blogger-image--528673245.jpg" width="400" /></a></div>
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I don't think most of the people who use the interface webmaster tool would have noticed the Google's add url. Apart from this, looks like Search console (formally webmaster tools) will be a more closer opportunity for the businesses and will help a lot for even non techies too. There are high chances for increase in more signup's.</div>
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Let's see how it goes on!</div>
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Letter to Google on Search Ranking Choice!
We appreciate the webmaster tools improvement and developments but regardless the transparency.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaupo2ppIdv7JeJ6vhxoF8x4yVdOlKitXgmeAdFba4UT3AbZh7Pv3tj1hM9sNKM0KlIocprbsNH7CjNoJSkO1L5cf4DAateZZzQJT1swqDiKDurtVRPvM0-G6g6_sN_gfmm4SC/s1600/Google.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaupo2ppIdv7JeJ6vhxoF8x4yVdOlKitXgmeAdFba4UT3AbZh7Pv3tj1hM9sNKM0KlIocprbsNH7CjNoJSkO1L5cf4DAateZZzQJT1swqDiKDurtVRPvM0-G6g6_sN_gfmm4SC/s1600/Google.gif" /></a></div>
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(1) Can you show us why the competitor’s sites are ranking well even though my site is better when compared in all ways?<br />
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(Please don’t say it's because of domain age. Since we are in the industry we know the market share and the truth. The insight would help us to work on the site fixes.)<br />
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(2) Can you show a sample list of spam or poor quality backlinks other than mentioned in the manual action review request?<br />
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(3) Can you mention the algorithm update in webmaster tools that caused the traffic drop?<br />
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(We know that can be noticed from analytics or from search queries data. Suppose if you update 2 or more algorithm in consecutive weeks, the guess would be broad)<br />
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(4) Suppose my competitor hires a team to build my site links with bunch of spam and poor quality links, what would be the result after an algorithm update? I need to find those links to disavow and wait?<br />
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(5) WMT links to the site shows old data. This is a common issue raised by everybody. Suppose we removed links from spam sites and used disavow tool, how do we know that you have reviewed those updates and our disavow links did not make any sense?<br />
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(6) How do you expect more natural link juice for a commercial site with an age of 1 year old or 5 years old compared to 10 years old site or brand site?<br />
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(Do you really validate brand sites or is it something undercover?)<br />
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(In some case the 1 year or 5 years old site would be more preferred by users when compared to 10 years old site. Small or medium sized business need to be given a chance)<br />
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(7) Can you show the website search engine guidelines score compared to industry best website score?<br />
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(8) What if you feel that the site has quality less content / duplicate content and are supposed to be quality content to our knowledge. Can you show some samples?<br />
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Let Google shuffle the results, collect the data and show the results as users prefer.
Disavow.txt Smart Code Report to Disavow Spammy Or Low-Quality Links
You need to make sure about the links to be disavowed. The main factor is about low-quality & spammy links those points to the site. The process need to be carried out only if you think the links that are to be mentioned are causing issues to your site's online presence.<br />
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<span style="color: #660000;"># This Disavow Report was created on Date, year (Today) for domain.com</span><br />
<span style="color: #660000;"># This report includes links of 2 prior reports submitted on Month Date, Month Date</span><br />
<span style="color: #660000;"># This report also contains new data added today, Month Date</span><br />
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<span style="color: #660000;"># We have request webmaster to remove our links from their domain. The links from the following domain were cleaned up</span><br />
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domain:1xyz.com<br />
domain:2xyz.com<br />
domain:3xyz.com<br />
http://spam.abc.com/article/comments.html<br />
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<span style="color: #660000;"># The webmaster did not respond. The links from the following domain were not cleaned up</span><br />
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domain:1abc.com<br />
domain:2abc.com<br />
domain:3abc.com<br />
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<span style="color: #660000;"># The below blogspot has differnt ccTLDs. We assume Google will apply disavow to all ccTLDs.</span><br />
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domain:xyz.blogspot.com<br />
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Customize the disavow text with links as per your requirements. The above format will help Google guys to understand easily. Here Domain: refers to the entire set of links in the domain and the specific link refers itself.<br />
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Go to <a href="https://www.google.com/webmasters/tools/disavow-links-main?pli=1" target="_blank">disavow tool</a> by logging using Google webmaster owner account and upload disavow.txt file. You're done. Wait for the changes to happen!<br />
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SEO - Search Engine Optimization Or Search Experience Optimization?
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SEO is not link building, not alone link building. Oh yeah, many do ask...I want my site to be SEO'ed. How many links do we require to rank top. Still many do not understand what's actually going on with SEO.<br />
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To the people who understand what actually SEO is...to them...it is Search Engine Optimization and to the people who don’t understand what SEO is...to them...it is Search Experience Optimization.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiNcrKz95_YgvUjhE37Aqcx6DeI-sgEXC1P8ozMXOdmb1gZfg-X-53ODQUyZVbhME7I84IZg3T5QP6_kX5_uecufYJmXzXbTiqqem1tIFrC1LKJv1cC4J6HybliqpDcUhevXdnD/s1600/Search-Experience-Optimization.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiNcrKz95_YgvUjhE37Aqcx6DeI-sgEXC1P8ozMXOdmb1gZfg-X-53ODQUyZVbhME7I84IZg3T5QP6_kX5_uecufYJmXzXbTiqqem1tIFrC1LKJv1cC4J6HybliqpDcUhevXdnD/s320/Search-Experience-Optimization.jpg" width="320" /></a></div>
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Search Experience Optimization deals with many factors. First of all users experience have to be considered. Here are the lists of factors by importance,<br />
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•<span class="Apple-tab-span" style="white-space: pre;"> </span>Site load speed<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Relevant information or products based on the search query.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Overall quality content to reduce bounce rate.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Fresh content without typos or grammatical errors. This increases time spent on the site and as well controls bounce rate.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Relevant internal links.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>User interaction information related to services or products.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Search Engine friendly website structure, SEF URL's, canonical, relevant file name for images, unique title and Meta related to page content.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Details like testimonials, news release and contact address improves trust ability and increases returning visitors & referrals.<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Social signals through bookmarking<br />
•<span class="Apple-tab-span" style="white-space: pre;"> </span>Finally back links from relevant sites i.e. link popularity.<br />
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Google & Bing algorithms have hundreds of signals to evaluate the site for ranking. Different elements of the above mentioned points will help to meet those hundreds of search engine signals which leads to search experience optimization.
5 Social Media Tips for Improving ECommerce Site Sales Conversation and Promotions
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As we all know ecommerce website promotion is a big challenge in online marketing industry and social media promotional area helps ecommerce site promotion through both direct conversation and as well by influencing the organic listing. Here you can find 5 solid tips that can help you to win it.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhXw0sVgGRfZv7ctNnviv5MiYKJ52HK5JJUVLSI5m9hj69fI_6-kDaAVmVpuU6MkDHzPHUS_sSEtPEjHnvxuh2JRkibrRJg4Kg8lpM01Z-ywJL9j628L0tE3U-JPohmOA5kuY__/s1600/ECommerce+Site+Sales+Conversation+and+Promotions.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhXw0sVgGRfZv7ctNnviv5MiYKJ52HK5JJUVLSI5m9hj69fI_6-kDaAVmVpuU6MkDHzPHUS_sSEtPEjHnvxuh2JRkibrRJg4Kg8lpM01Z-ywJL9j628L0tE3U-JPohmOA5kuY__/s1600/ECommerce+Site+Sales+Conversation+and+Promotions.png" /></a></div>
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(1) <b>Get to know where your type of customers are available</b> - It can be from <a href="http://www.facebook.com/jagadeeshmohankumarnambiar">Facebook</a>, <a href="http://www.youtube.com/watch?v=KEvYO7zMBm4">Youtube</a>, <a href="http://twitter.com/jagadeeshmp">Twitter</a>, <a href="http://in.linkedin.com/in/jagadeeshmp4seo">LinkedIn</a>, <a href="https://plus.google.com/108740378500022100568/posts">Google Plus</a>, <a href="http://pinterest.com/jagadeeshmp/">Pinterest</a> etc. There are many social media site that can help your business to grow in sales volume or to increase you brand presence which can finally lead to a returning conversation.<br />
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(2) <b>Find your competitors and monitor what they do</b> - Get to know the social sites in which your competitors are active and the content type they publish. Also look for the page views, followers, and fans of their social profiles how they involve in specific product promotion.<br />
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(3) <b>Provide offers through social media</b> - Mention exclusive Offers like coupon, holiday specials, free shipping etc.<br />
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(4) <b>Engage customers</b> - Write interesting articles and blog posts about specific products and its features and post it in your social sites profiles. Ask questions / reply to queries and conduct poll to make the place lively.<br />
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(5) <b>Don’t use the company profile for direct product selling</b> - Get facts and figures on your products and the specialty of the products. Make your company profile interesting and not boring.<br />
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These are the basic tips that can be followed for a start. As you cover these...you will be learning new areas based on the profile insight popularity and conversion statistics. For more insight feel free to drop your lines in comment section.<br />
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Top 5 SEO Extensions for Google Chrome
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As we all know there are thousands of SEO extensions for Google Chrome. Here are the 5 SEO tools I would recommend to understand and improve the site SEO factors.<br />
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<b>(1) SEO for Chrome</b><br />
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This tool SEO for Chrome provides SEO Tools like to find Pages indexed, competitive analysis, keyword research, backlink checks, pagerank checks etc.<br />
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<a href="https://chrome.google.com/webstore/detail/oangcciaeihlfmhppegpdceadpfaoclj" rel="nofollow">https://chrome.google.com/webstore/detail/oangcciaeihlfmhppegpdceadpfaoclj</a><br />
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<b>2) SEO SERP</b><br />
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A simple SERPS tool to check the position for a list of websites for a given keyword.<br />
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<a href="https://chrome.google.com/webstore/detail/ofoaoaloeipdofknnaapbmdddddioklg" rel="nofollow">https://chrome.google.com/webstore/detail/ofoaoaloeipdofknnaapbmdddddioklg</a><br />
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<b>(3) SEO Site Tools</b><br />
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This tool provides the Social Media information, external page data, HTML and CSS Validation etc.<br />
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<a href="https://chrome.google.com/webstore/detail/diahigjngdnkdgajdbpjdeomopbpkjjc/" rel="nofollow">https://chrome.google.com/webstore/detail/diahigjngdnkdgajdbpjdeomopbpkjjc/</a><br />
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<b>(4) SEO Professional Toolbar</b><br />
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This tool stores the rank and backlinks history for selected sites.<br />
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<a href="https://chrome.google.com/webstore/detail/adecfhccdknoobplgempjhbojlbpahhn" rel="nofollow">https://chrome.google.com/webstore/detail/adecfhccdknoobplgempjhbojlbpahhn</a><br />
<br />
<b>(5) Mozbar </b><br />
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This tool shows the important SEO metrics and also compares link metrics for Google, Bing and Yahoo! with the SERP.<br />
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<a href="https://chrome.google.com/webstore/detail/eakacpaijcpapndcfffdgphdiccmpknp/" rel="nofollow">https://chrome.google.com/webstore/detail/eakacpaijcpapndcfffdgphdiccmpknp/</a><br />
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These SEO extensions for chrome can help you get an overall audit of your website popularity and these tools can help to improve the site performance in a better way.
5 Search Engines that can bring English and Non-English organic traffic other than Google
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Anybody looking for online business looks for Google traffic as it sends the majority of traffic to the website and followed by Bing/yahoo and referral sites like Facebook, twitter etc.<br />
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Here are the 5 other search engines, your audience may be looking for information. Do not take charge only on Google. It is recommended for small & large business to focus on the below search engine too.<br />
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https://ssl.bing.com/webmaster/SubmitSitePage.aspx<br />
http://www.baidu.com/search/url_submit.html<br />
http://webmaster.yandex.ru/site/add.xml<br />
https://register.search.daum.net/index.daum?t__nil_footer=register<br />
http://search.seznam.cz/pridej-stranku<br />
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Again these are based on your global business. You need to study where your audience exists and then target accordingly. <a href="http://www.jagseo.com/2011/11/search-engine-optimization-seo-101.html">Optimize your site</a> for user’s experience and not for search engines alone. <a href="http://www.jagseo.com/2008/02/importance-of-link-building-say-yes-to.html">Build quality backlinks</a> and not quantity backlinks. Write unique content and with all these factors stay at the forefront of your <a href="http://www.jagseo.com/2010/03/top-1-of-bottomless-seo-tips.html">competitors</a>.</div>
10 Quick Tips for Successful Press release
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Now more people are using online sources to find information on products, services and ideas. A <a href="http://www.jagseo.com/2011/10/seo-tips-and-hints-for-2012-released.html">perfectly optimized</a> press release can bring top results for your new heading. <br />
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(1) Proofread what you have written. Print it and proofread again. Invest more time.<br />
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(2) Identify strong headline and summary with most related & preferred keywords. Grab readers and search engines attention.<br />
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(3) Have a professional content writer and provide her/him a draft of your content. Make sure the writer understands the requirement. Read the content two to three times.<br />
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(4) Write for your audience. Apart from stating your products and businesses launches do mention about the experience your type of audience will feel.<br />
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(5) Have your press release with info-graphics, links and videos.<br />
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(6) Use anchor text and hyperlinks to point to your site and products/services page.<br />
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(7) Give examples of solutions you have provided with your products & services.<br />
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(8) Don't feel shy or afraid of mentioning your success. Highlight your success stories.<br />
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(9) Provide introduction for your products and services and for more details, provide links that goes to your web pages.<br />
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(10) Write the facts and shorten the story with fewer words with <a href="http://www.jagseo.com/2011/12/how-to-improve-content-writing-using.html">well picked search keyword phrases</a>.</div>
Part 3 SEO QA - SEO Beginners Questions Answered
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Below is the list of questions that were used to reach this blog. Here are the straight answers for the search query.<br />
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<b>(1) How to add H tag in content?</b><br />
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H tag can be used for page headings. Suppose if you have body content with different sub sections then you can use H1 tags for main heading and H2 tags for sub headings. In total there are H1, H2, H3, H4, H5 and H6.<br />
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<H1>Main Heading</H1><br />
<p>Main section body content</p><br />
<H2>Sub Heading</H2><br />
<p>Sub section body content</p><br />
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Note - You may apply your own style for H tags based on the site theme.<br />
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<b>(2) How blog help SEO?</b><br />
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Yes blog helps SEO. Search engines like crawling blog topics that are categorized. Read more on <a href="http://www.jagseo.com/2008/12/does-blogging-help-seo.html" target="_blank">Does Blogging help SEO? </a><br />
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<b>(3) How to configure SEO URL on blogger?</b><br />
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In Blogger platform, your post Title is the Post URL, so make sure the title has the best suited topic name with keywords around.<br />
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<b>(4) Will SEO change for iPad compatible websites?</b><br />
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Before considering SEO for search engines, users experience has to be considered for iPad compatible websites. Make sure that the site is displayed properly with proper page navigation for iPad devices. On other side make sure that the mobile xml sitemap is created and submitted in Google webmaster tools.<br />
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<b>(5) How can improve SEO using site map?</b><br />
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Different level navigation links can be mentioned in the sitemap. Mainly the deep links have to be included in the sitemap as the crawler might find difficult to find the deep links. If it is a large site then a dynamic site map is recommended.<br />
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<b>(6) How does Google consider submission to paid directories?</b><br />
<br />
Paid directories with “no follow” attribute to your website is normal to Google. Paid directories can be considered for traffic and not to manipulate ranking. Read more on <a href="http://www.jagseo.com/2009/07/what-type-of-paid-directories-does.html" target="_blank">What type of Paid Directories does Google like?</a><br />
<br />
<b>(7) How to find copy content?</b><br />
<br />
There are different ways to find copy content. Do a Google search of your own content or you may use sites/tools like CopyScape and many. Read <a href="http://www.jagseo.com/2011/10/10-tools-to-find-copy-image-and-content.html" target="_blank">10 Tools to find copy image and content - Ways to fix copy content issue</a><br />
<br />
<b>(8) How to rank a keyword through SEO?</b><br />
<br />
The page should have unique content that interests the users for the specific topic (keyword(s)). The page should have well defined title, Meta tags and topic name in URL and right natural backlinks for the specific keyword(s). Read more on <a href="http://www.jagseo.com/2011/12/keywords-101-types-of-keywords-and.html" target="_blank">Keywords 101.</a><br />
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<b>(9) How to use keywords density examples?</b><br />
<br />
Keyword density may vary from 2 - 8% based on the competition. The topic that is best than you competitors wins the result. Read more on <a href="http://www.jagseo.com/2008/05/understanding-keyword-density.html" target="_blank">Understanding Keyword Density.</a><br />
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<b>(10) Keyword frequency in Meta description</b><br />
<br />
There is no fixed numbers on keywords used in Meta description. Make sure that you don’t stuff keywords. I see keywords repeated on an average of 2 times in Meta description and most important is that the page should have quality content.<br />
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<b>(11) Google tips for content on a welcome page</b><br />
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The “welcome” page should have at least a short note about the site, its services or products & location that is been marketed.<br />
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<b>(12) Google SEO title vs. alt</b><br />
<br />
Title and alt are used for images to describe what the image is all about. Different browsers use different format display the move over text for images. Google spiders will be getting the information of the image by reading the title or alt attribute from the source code. So using either way is fine. Read more on <a href="http://www.jagseo.com/2011/12/how-to-improve-content-writing-using.html" target="_blank">Alt attribute</a>.<br />
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The blog post “SEO QA” will be a weekly update. <a href="http://feeds.feedburner.com/blogspot/SEOPodCast" style="font-weight: bold;">Subscribe</a> and stay tuned!</div>
60 SEO Tips for Beginners, Web Designers and Web Developers
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This post has the mix of SEO tips for beginners, web designer and web developers that works better with web pages, blog or with any open source platform.<br />
<br />
<b>SEO Web Design:</b><br />
<br />
<ul style="text-align: left;">
<li> Proper document structure, Page Heading and sub heading in <H1> followed by <H2>, <H3>, <H4>, <H5>, <H6> and Page content in <P> tags.</li>
<li> Ensure main content appears near the top of a page in <body> start.</li>
<li> Clean separation of data, styles, java script, client side scripting as external file.</li>
<li> Add user Sitemap with all page URL's.</li>
<li> Having Header and footer links in text format rather than images and avoid java script for adding links.</li>
<li> Adding bread crumbs to all pages and it should look like Home (link) >> Services (link) >> SEO. </li>
<li> Ensure page conforms to W3C accessibility standards (Additional Value). </li>
<li> Click-able text in a hyperlink - Anchor text.</li>
<li> Reducing Table structure, especially nested tables.</li>
</ul>
<br />
<b><i><span style="font-size: x-small;">Read more - </span><span style="font-size: x-small;"><a href="http://www.jagseo.com/2011/11/search-engine-optimization-seo-101.html">Search Engine Optimization (SEO) 101: Basics</a></span></i></b> <br />
<br />
<b>SEO Web Development:</b><br />
<br />
<ul style="text-align: left;">
<li> Creating Search engine friendly URL's by removing Id’s and stop characters if it is a CMS site and page URL words can be separated by underscores or hyphens.</li>
<li> Creating Meta data setup provision if it is a CMS site by way of adding and editing Title & Meta tags.</li>
<li> Custom error 404 page for broken links.</li>
<li> Generate dynamic RSS feeds for pages.</li>
</ul>
<br />
<b><i><span style="font-size: x-small;">Read more - <a href="http://www.jagseo.com/2011/07/10-technical-seo-tips-to-improve-site.html">10 Technical SEO tips to improve site SERPs and traffic</a></span></i></b> <br />
<br />
<b>On-Page Optimization:</b> <br />
<br />
<ul style="text-align: left;">
<li> Competitor analysis for finding out your Competitor business keywords.</li>
<li> Adding anchor texts as keywords.</li>
<li> Use long tail key phrases that has combination of keywords.</li>
<li> Use Google suggest to identify most searched keywords and next most search keywords and so. Have those keywords combinations for promotion.</li>
<li> Analyze your Google Analytics for search keywords and promote the keywords that list behind few pages. Find out the ratio of the visit conversion and work accordingly.</li>
<li> Configure the site with Google, Yahoo and Bing Webmaster Tools to provide information about your site.</li>
<li> * Make use of Google Webmaster tool to find broken links, server crawl ratio and server response and do necessary fixes if any.</li>
<li> Make sure your default page is redirected to the domain so that the page rank is not shared for the same content.</li>
<li> Use only unique content.</li>
<li> * Never use any software to help you for SEO.</li>
<li> * Adding robots to website, tell the search engines to index your site and which pages they should index.</li>
<li> Improving content of existing web pages by adding optimized keywords.</li>
<li> Use canonical tag to avoid search engine indexing site duplicate pages.[1]</li>
<li> Monitoring search results for optimised pages and improving with inlinks comparison and keywords results. </li>
<li> Add <a href="http://www.jagseo.com/2009/04/everything-about-meta-robots-and.html" target="_blank">robots.txt file</a> to your site root to tell search engine bots what folders to be indexed and what not.</li>
</ul>
<br />
<i><span style="font-size: x-small;"><b>Read more - <a href="http://www.jagseo.com/2011/11/google-panda-seo-checklist.html">5 Minutes Google Panda SEO Checklist</a></b></span></i> <br />
<br />
<b>Off-Page Optimization: </b><br />
<br />
<ul style="text-align: left;">
<li> Adding links to the identified Search engines, Business directories, yellow page, white pages, classifieds and websites.</li>
<li> Social sites submission.</li>
<li> RSS feed submission.</li>
<li> Press release and News submission.</li>
<li> Create a Blog and submit to Blog direcoties related to category.</li>
<li> Human edited, local and Regional directory submission.</li>
<li> Creating Pod cast and adding to Pod cast directories.</li>
<li> Continuous link building to achieve page rank and improve backlinks.</li>
<li> Do not add site to paid directories that doesn't follow Google guidelines.[2]</li>
<li> Do not submit your new site to 1000 of directories in one fine day. Be moderate and think for long term.</li>
</ul>
<br />
<span style="font-size: x-small;"><i><b>Read more - <a href="http://www.jagseo.com/2008/02/secrets-behind-link-building-avoid.html">Secrets Behind Link Building</a> & <a href="http://www.jagseo.com/2011/10/seo-tips-and-hints-for-2012-released.html" target="_blank">SEO tips for 2012</a>. </b></i></span><br />
<br />
<i><span style="font-size: small;"><b>Open Source SEO:</b></span></i><br />
<br />
<b>Wordpress:</b><br />
<br />
<ul style="text-align: left;">
<li> Have content-based theme with will formatted CSS validation</li>
<li> Use "All in SEO" Plugin" to have control over your blog post page Tilte and Meta tags</li>
<li> Work on Blog Permalink to make it search engine friendly URL. Navigate to wordpress admin >> "Permalinks" >> "Custom structure" option to add the tag /%postname%/ for blog post search engine friendly URL</li>
<li> Have you archive section enabled for you new visitors</li>
<li> Use cloud tag for your blog that can help your site visitors to click on popular tags</li>
<li> Use "Google Sitemaps" plugin to create sitemap.xml file and let Google know pages to be indexed</li>
<li> Add your sitemap.xml file to Google, Yahoo and Bing Webmaster tools</li>
<li> Configure Google Analytics and work on blog traffic progress.</li>
<li> Setup <a href="http://www.jagseo.com/2011/12/how-to-setup-google-feedburner-for.html" target="_blank">Google Feedburner</a> for your blog and have an option for blog visitors to subscribe for new blog posts.</li>
</ul>
<br />
<span style="font-size: x-small;"><b><i>Read more - <a href="http://www.jagseo.com/2008/10/best-12-wordpress-seo-tips-and-advice.html">Best 12 Wordpress SEO Tips and Advice</a></i></b></span> <br />
<br />
<b> Drupal:</b><br />
<br />
<ul style="text-align: left;">
<li> Try to reduce code size of the default CSS by having only the suitable ones</li>
<li> Path module in drupal needs to be enabled</li>
<li> Meta tag Module needs to be configured</li>
<li> Use robots.txt file to block unwant URL's</li>
<li> Add breadcrums towards naviagtional structure</li>
<li> Have your xml sitemap enabled and configure with Google webmaster tools</li>
<li> Design drupal theme with XHTML to have the code size less</li>
</ul>
<br />
<span style="font-size: x-small;"><b><i>Read more - <a href="http://www.jagseo.com/2008/10/top-10-drupal-seo-tips-and-advice.html" target="_new">Top 10 Drupal SEO Tips and Advice</a></i></b></span><br />
<br />
<b>Joomla:</b><br />
<br />
<ul style="text-align: left;">
<li> SEO extension in Joomla gives helps you to manage the META and title settings.</li>
<li> Search Engine Friendly (SEF) URLs extension creates Search Engine Friendly (SEF) URLs for page categories, sub categories, and any leavel of sub-pages.</li>
<li> Simple SEO extension will show how search engines look at your content.</li>
<li> Google Sitemap extension is used to generate and integrate Google XML sitemap for good indexing amoung Google and other major search engines.</li>
<li> SearchCloud and Lists module creates Cloud or a List of popular search query.</li>
</ul>
<br />
<span style="font-size: x-small;"><b><i>Read more - <a href="http://www.jagseo.com/2008/11/best-5-joomla-seo-tips-with-joomla-seo.html">Best 5 Joomla SEO Tips with Joomla SEO extensions</a></i></b></span><br />
<div class="knol-content" id="references">
<h3>
</h3>
<h3>
</h3>
<h3>
References</h3>
<ol id="knol-references">
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=139394">About rel="canonical"</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=66736">Paid links</a> </li>
</ol>
</div>
</div>
Adding Twitter Feed on Website & Blog
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<a href="http://2.bp.blogspot.com/-cqJzQoJwcBw/TwVDBjkQH4I/AAAAAAAAAJc/u9g21p8PwfQ/s1600/twitfeed.gif" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="223" src="https://2.bp.blogspot.com/-cqJzQoJwcBw/TwVDBjkQH4I/AAAAAAAAAJc/u9g21p8PwfQ/s320/twitfeed.gif" width="226" /></a>Twitter is a one of the place were people look for information other than three search giant Google, Yahoo and Bing (MSN).</div>
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By following the below simple 10 steps you can easily setup custom Twitter search results for your query or search keyword in your website that may help your readers.</div>
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Make your site interesting with custom twitter search results. Easy way to setup custom twitter search results related to search phrases for your website without the help of widget. Try Now. It's interesting!</div>
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<b>Step 1: Visit Twitter Search</b></div>
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Click Twitter Search URL http://search.twitter.com/ or Copy & Paste to your browser address bar.</div>
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<a href="http://2.bp.blogspot.com/-spfEtjorCUw/TwU7-uz8FOI/AAAAAAAAAG0/OWZg4IM4vUo/s1600/step1.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="148" src="https://2.bp.blogspot.com/-spfEtjorCUw/TwU7-uz8FOI/AAAAAAAAAG0/OWZg4IM4vUo/s320/step1.gif" width="320" /></a></div>
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<b>Step 2: Use your search term</b></div>
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Now, I would like to display twitter search results for the term "Google". You may try with the same or any other search term you like or something related to your specific page or profile</div>
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<div class="separator" style="clear: both; font-family: Arial,Helvetica,sans-serif; text-align: center;">
<a href="http://4.bp.blogspot.com/-xrJYeYQf6CU/TwU8QLPkIRI/AAAAAAAAAHA/k6D1xj2MIgg/s1600/step2.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="27" src="https://4.bp.blogspot.com/-xrJYeYQf6CU/TwU8QLPkIRI/AAAAAAAAAHA/k6D1xj2MIgg/s320/step2.gif" width="320" /></a></div>
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The result URL would be http://search.twitter.com/search?q=Google</div>
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<b>Step 3: Select your tweet language</b></div>
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Now the tweets are displayed for all the language. You may selcet your language using the option "Show tweets written in:" right site of the search page. I have selected "English"</div>
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<div class="separator" style="clear: both; font-family: Arial,Helvetica,sans-serif; text-align: center;">
<a href="http://2.bp.blogspot.com/-cPDCPhXOVDs/TwU8dsaw5GI/AAAAAAAAAHM/OjB4pqdPI7I/s1600/step3%2B%25281%2529.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="79" src="https://2.bp.blogspot.com/-cPDCPhXOVDs/TwU8dsaw5GI/AAAAAAAAAHM/OjB4pqdPI7I/s320/step3%2B%25281%2529.gif" width="177" /></a></div>
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<span style="font-size: small;">The result would be http://search.twitter.com/search?q=Google〈=en</span></div>
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<b>Step 4: Select "Feed for this query"</b></div>
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Once you are done you may click on the option "Feed for this query" in top right side of the search page and it looks like image below. Now you have a feed for the search results and language specified</div>
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<div class="separator" style="clear: both; font-family: Arial,Helvetica,sans-serif; text-align: center;">
<a href="http://2.bp.blogspot.com/-rVzxRZYyN6U/TwU8rNRyCvI/AAAAAAAAAHY/OvGEIMCPxjI/s1600/step4.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="78" src="https://2.bp.blogspot.com/-rVzxRZYyN6U/TwU8rNRyCvI/AAAAAAAAAHY/OvGEIMCPxjI/s320/step4.gif" width="185" /></a></div>
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The result URL would be http://search.twitter.com/search.atom?lang=en&q=Google</div>
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<b>Step 5: Login Google Feedburner</b></div>
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Now login to <a href="http://www.feedburner.com/">Google feedburner</a> using your Gmail account</div>
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<a href="http://3.bp.blogspot.com/-D8bDYfpE794/TwU863qc8gI/AAAAAAAAAHk/2gIs8Tuz_eo/s1600/step1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="221" src="https://3.bp.blogspot.com/-D8bDYfpE794/TwU863qc8gI/AAAAAAAAAHk/2gIs8Tuz_eo/s320/step1.jpg" width="314" /></a></div>
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<b>Step 6: Adding Twitter search results feed</b></div>
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In the Feedburner dashboard you will have an option to paste the tweeter search results feed link in an text box as seen in below</div>
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<a href="http://3.bp.blogspot.com/-QxcWO8EnhgA/TwU9QEATvkI/AAAAAAAAAHw/xyUKGUzZdN8/s1600/step3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="57" src="https://3.bp.blogspot.com/-QxcWO8EnhgA/TwU9QEATvkI/AAAAAAAAAHw/xyUKGUzZdN8/s320/step3.jpg" width="320" /></a></div>
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On the next screen you may alter your Feedburner title and feed address and click again next. Now your feedburner would have been created for the specified title and address. You can see a screen as below image</div>
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<div class="separator" style="clear: both; font-family: Arial,Helvetica,sans-serif; text-align: center;">
<a href="http://1.bp.blogspot.com/-FzQ-6Y7-Jbk/TwU9ZMdB_-I/AAAAAAAAAH8/S3FduIv71pg/s1600/step6.1%2B%25281%2529.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="95" src="https://1.bp.blogspot.com/-FzQ-6Y7-Jbk/TwU9ZMdB_-I/AAAAAAAAAH8/S3FduIv71pg/s320/step6.1%2B%25281%2529.jpg" width="320" /></a></div>
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<b>Step 7: Feed Management for Twitter search results</b></div>
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In Feedburner created page you have options to move to next step to configure stats or to skip to feed management page as seen in below screenshot</div>
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<a href="http://1.bp.blogspot.com/-tAy4Ci6iMcc/TwVA8EdNbwI/AAAAAAAAAII/UVbEgXtI55A/s1600/step4.0.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="90" src="https://1.bp.blogspot.com/-tAy4Ci6iMcc/TwVA8EdNbwI/AAAAAAAAAII/UVbEgXtI55A/s320/step4.0.jpg" width="320" /></a></div>
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<div class="separator" style="clear: both; font-family: Arial,Helvetica,sans-serif; text-align: center;">
<a href="http://3.bp.blogspot.com/-Saq7claiDho/TwVBE3Yg4ZI/AAAAAAAAAIU/YwQR2Pae-ts/s1600/step4.1.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="244" src="https://3.bp.blogspot.com/-Saq7claiDho/TwVBE3Yg4ZI/AAAAAAAAAIU/YwQR2Pae-ts/s320/step4.1.jpg" width="320" /></a></div>
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<a href="http://3.bp.blogspot.com/-QWtM4W76aaQ/TwVBMbMOKtI/AAAAAAAAAIg/IvEgifvNLJs/s1600/step4.2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="79" src="https://3.bp.blogspot.com/-QWtM4W76aaQ/TwVBMbMOKtI/AAAAAAAAAIg/IvEgifvNLJs/s320/step4.2.jpg" width="320" /></a></div>
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<b>Step 8: Activation</b></div>
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Now you can click on “Publicize” button and you will be landing to a page "publicize your feed". In this, on left side you can see services listed and from that you can click “Headline Animator”.</div>
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<a href="http://3.bp.blogspot.com/-mvWmfFoXOZ8/TwVBdWkypXI/AAAAAAAAAIs/Kljj5i_yEL0/s1600/step5.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="51" src="https://3.bp.blogspot.com/-mvWmfFoXOZ8/TwVBdWkypXI/AAAAAAAAAIs/Kljj5i_yEL0/s320/step5.jpg" width="320" /></a></div>
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Now, you have a page were you can change your theme, colour code, wrap long headlines and font size and click on the Activate button as seen in the below screenshot </div>
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<b>Step 9: Selecting Twitter search results display code</b></div>
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Now your "Headline Animator" is ready for your twitter search results. You may select the option select other (just gimme the code) as seen in the screenshot below and click next</div>
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<a href="http://4.bp.blogspot.com/-vle5xlqdhS4/TwVB7iDS1RI/AAAAAAAAAJQ/vQonHSgQaHc/s1600/step9.gif" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="158" src="https://4.bp.blogspot.com/-vle5xlqdhS4/TwVB7iDS1RI/AAAAAAAAAJQ/vQonHSgQaHc/s320/step9.gif" width="320" /></a></div>
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<b>Step 10: This is how it looks!</b> </div>
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You have the code now. Place it in the website or blog HTML and publish. Now you are done. Your "Custom Twitter Search Results" will look something like below, animating real time twitter search results for your query. Here the search results are displayed for the term "Google".</div>
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<a href="http://feeds.feedburner.com/~r/GoogleTwitterSearch/~6/3" style="background-color: #ffffef; color: #3366cc; cursor: text; font-size: 13px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: 19px; orphans: 2; text-align: center; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px;" target="_blank"><img alt="Google - Twitter Search" src="http://feeds.feedburner.com/GoogleTwitterSearch.3.gif" style="border-width: 0px; margin: 0px; max-width: 650px; padding: 0px;" /></a> </div>
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Feel free to post your feedback and suggestions in below comment section.</div>
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Part 2 SEO QA - SEO Newbie's Questions Answered
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In continuation with the <a href="http://www.jagseo.com/2011/10/12-seo-common-questions-and-answers.html">previous post</a>, here are some more common questions I see in my Google Analytics log. The post help to get direct answers for the question.<br />
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<span style="font-weight: bold;">(1) How many words can I use in H1 tags?</span><br />
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H1 tags are for page headings. There are no fixed numbers. Have H1 tag meaning full for page body content that helps users and search engines to understand better. Normally 4 to 5 words are seen around as maximum and they were meaningful.<br />
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<span style="font-weight: bold;">(2) Can I use the same article content in different articles site?</span><br />
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No you should not. Have one article per site. Do not duplicate. Make sure that the articles site is not a scrapper site.<br />
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<span style="font-weight: bold;">(3) Does Google prioritize search results?</span><br />
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Yes Google lists search results based on website popularity and the factors includes links to your site, search engine friendly structure, quality content and many other factors. Follow Google guidelines to increase your online presence.<br />
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<span style="font-weight: bold;">(4) How to get listed higher in Google?</span><br />
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Your site should meet <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35769">Google guidelines</a> provided the site should have relevant backlinks for your users search keywords and should have quality resources (articles, news etc). If it is a service site, build internal links from your resources.<br />
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<span style="font-weight: bold;">(5) How often does Google crawl?</span><br />
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There is no fixed time interval. Crawls are based on backlinks, content updates, PageRank and many other factors. Build crawler-friendly pages by following Google guidelines.<br />
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<span style="font-weight: bold;">(6) What is the Google panda factor?</span><br />
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Panda is a filter that finds low-quality pages. If you have too many low-quality pages then the site will be flagged. Read more on <a href="http://www.jagseo.com/2011/11/google-panda-seo-checklist.html">Google panda factor checklist</a>.<br />
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<span style="font-weight: bold;">(7) What are more important backlinks according to Google?</span><br />
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Backlinks that are related to your site theme and the linking site should have related content around.<br />
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<span style="font-weight: bold;">(8) What does the term keyword prominence refer to?</span><br />
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Keyword prominence refers to the priority given for the keywords in top content, Title, H tags and Meta tags.<br />
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<span style="font-weight: bold;">(9) What directories does Google like?</span><br />
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Human edited directories are linked most.<br />
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<span style="font-weight: bold;">(10) Should I mention sitemap in robots.txt file?</span><br />
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Mentioning <a href="http://www.jagseo.com/2011/06/how-to-mention-multiple-xml-sitemap-in.html">sitemap XML in robots.txt</a> helps spiders to know the location of the sitemap.<br />
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The blog post “SEO questions answered” will be a weekly update. I will be answering the question as I find in my Google Analytics search log. <a href="http://feeds.feedburner.com/blogspot/SEOPodCast" style="font-weight: bold;">Subscribe</a> and stay tuned!</div>
How to setup Google Feedburner for Blogger and Wordpress
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<a href="http://3.bp.blogspot.com/-TQg7cBO8pgo/Tvlq4q3hLUI/AAAAAAAAAGQ/TdYisayustg/s1600/activity%2B%25281%2529.gif.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690697125971701058" src="https://3.bp.blogspot.com/-TQg7cBO8pgo/Tvlq4q3hLUI/AAAAAAAAAGQ/TdYisayustg/s320/activity%2B%25281%2529.gif.png" style="cursor: pointer; float: left; height: 223px; margin: 0pt 10px 10px 0pt; width: 226px;" /></a><span style="font-weight: bold;">Integrating Google Feedburner with blog feeds.</span><br />
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Easy way to setup Google Feedburner to your Blogs and Websites. Make your blog posts popular. Help your readers to subscribe your blog posts updates easily through Feedburner's headline animator . Try now. Don't miss it!<br />
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The blog post has a write-up to setup your blog feeds to the place you desire.<br />
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Step 1: Sign-up</span><br />
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Login to Google feedburner using your Gmail account.<br />
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<a href="http://2.bp.blogspot.com/-oEHncy0zsDc/TvlYhD9eskI/AAAAAAAAAEM/HwTUK0JluNI/s1600/step1.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690676929181430338" src="https://2.bp.blogspot.com/-oEHncy0zsDc/TvlYhD9eskI/AAAAAAAAAEM/HwTUK0JluNI/s320/step1.jpg" style="cursor: pointer; height: 221px; margin: 0pt 10px 10px 0pt; width: 314px;" /></a></div>
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<span style="font-weight: bold;">Figure 1.0</span></div>
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<span style="font-weight: bold;">Step 2: Getting your blog Feeds</span><br />
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Get your blog feeds from the following URL<br />
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Blogger - www.yourdomain.com/atom.xml<br />
Wordpress - www.yourdomain.com/?feed=rss<br />
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<span style="font-weight: bold;">Step 3: Adding Blog Activity Feed</span><br />
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Assume you have selected one of your blog feed.<br />
In the Feedburner dashboard you will have an option to paste the blog feed link in an text box as below (Refer Figure 3.1).<br />
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<a href="http://1.bp.blogspot.com/-DCfDHV5dfYg/TvlaWW3ANzI/AAAAAAAAAEY/RBjr7JP5D2o/s1600/step3.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690678944299235122" src="https://1.bp.blogspot.com/-DCfDHV5dfYg/TvlaWW3ANzI/AAAAAAAAAEY/RBjr7JP5D2o/s320/step3.jpg" style="cursor: pointer; height: 57px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 3.1</span></div>
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If you have a podcast in your blog then click on check box “I am a podcaster” and click next button. If you don't have a podcast in your blog then leave the check box and click next button. On the next screen you may alter your Feedburner title and feed address and click again next button.<br />
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Now your Feedburner would have been created and you can see it live in the feed address you have created as seen in the below image (Refer Figure 3.2). Now you can share your feedburner's blog feed to your readers and friends.<br />
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<a href="http://2.bp.blogspot.com/-BQ7wE64WMmg/TvlbjpKsaxI/AAAAAAAAAEk/SDzoYZ4fNCI/s1600/step3.1.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690680272063589138" src="https://2.bp.blogspot.com/-BQ7wE64WMmg/TvlbjpKsaxI/AAAAAAAAAEk/SDzoYZ4fNCI/s320/step3.1.jpg" style="cursor: pointer; height: 103px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 3.2</span></div>
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<span style="font-weight: bold;">Step 4: Creating and configuring to Feed Management</span><br />
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In Feedburner created page you have options to move to next step to configure stats (Refer Figure 4.1 and Figure 4.2) or to skip to feed management page as seen in below screenshot (Refer Figure 4.3).<br />
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<a href="http://1.bp.blogspot.com/-d-geMr1TY2E/TvlfPbKopSI/AAAAAAAAAEw/0RehXBLqtzs/s1600/step4.0.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690684322754372898" src="https://1.bp.blogspot.com/-d-geMr1TY2E/TvlfPbKopSI/AAAAAAAAAEw/0RehXBLqtzs/s320/step4.0.jpg" style="cursor: pointer; height: 90px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 4.1</span></div>
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<a href="http://3.bp.blogspot.com/-DYZBErn_XPA/TvljUqrBQ7I/AAAAAAAAAE8/VQsb87ttpfI/s1600/step4.1.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690688810862592946" src="https://3.bp.blogspot.com/-DYZBErn_XPA/TvljUqrBQ7I/AAAAAAAAAE8/VQsb87ttpfI/s320/step4.1.jpg" style="cursor: pointer; height: 244px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 4.2</span></div>
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<a href="http://4.bp.blogspot.com/-QdWtjWj_ips/Tvljj92hOuI/AAAAAAAAAFI/BqG0L3vtF3U/s1600/step4.2.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690689073709136610" src="https://4.bp.blogspot.com/-QdWtjWj_ips/Tvljj92hOuI/AAAAAAAAAFI/BqG0L3vtF3U/s320/step4.2.jpg" style="cursor: pointer; height: 79px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;"> Figure 4.3</span></div>
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<span style="font-weight: bold;">Step 5: Activating Headline Animator</span><br />
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Now you can click on “Publicize” button (Refer Figure 5.1) and you will be landing to a page "publicize your feed". In this, on left hand side you can see services listed as seen in the below screenshot and from that you can click “Headline Animator”. (Refer Figure 5.2).<br />
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<a href="http://1.bp.blogspot.com/-jYMUUKCx47w/Tvlj4riDCSI/AAAAAAAAAFU/SG-mVvySNMc/s1600/step5.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690689429568686370" src="https://1.bp.blogspot.com/-jYMUUKCx47w/Tvlj4riDCSI/AAAAAAAAAFU/SG-mVvySNMc/s320/step5.jpg" style="cursor: pointer; height: 51px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 5.1</span></div>
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<a href="http://1.bp.blogspot.com/-Fe-7F-Mc5NU/TvlkEgEz0yI/AAAAAAAAAFg/XzqhO47O5fs/s1600/step5.1.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690689632651694882" src="https://1.bp.blogspot.com/-Fe-7F-Mc5NU/TvlkEgEz0yI/AAAAAAAAAFg/XzqhO47O5fs/s320/step5.1.jpg" style="cursor: pointer; height: 320px; margin: 0pt 10px 10px 0pt; width: 165px;" /></a></div>
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<span style="font-weight: bold;">Figure 5.2</span></div>
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Here comes the page were you have the code to configure the “Headline Animator” Feedburner in your blog. Before that you can change the theme, colour code, wrap long headlines and font size for your taste and click on the Activate button as seen in the below screenshot (Refer Figure 5.3).<br />
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<a href="http://3.bp.blogspot.com/-p1UKTgNcPpg/TvlkVJsXuWI/AAAAAAAAAFs/IXYQxW8_6Sk/s1600/step5.2.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690689918701386082" src="https://3.bp.blogspot.com/-p1UKTgNcPpg/TvlkVJsXuWI/AAAAAAAAAFs/IXYQxW8_6Sk/s320/step5.2.jpg" style="cursor: pointer; height: 66px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 5.3</span></div>
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<span style="font-weight: bold;">Step 6: Selecting the type of Code</span><br />
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Once it gets activated you can see an drop down option at the top of the page to select the type of platform you are about to use the code. There are options like my space, blogger, wordpress and so. Also you may select other option (just gimme the code) as seen in below screenshot and click next (Refer Figure 6.1). A pop new window will be opened with the code to paste in HTML part.<br />
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<a href="http://1.bp.blogspot.com/-L3qHUJgDCPQ/Tvlk059ixGI/AAAAAAAAAF4/opNdrnjb0HM/s1600/step6.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690690464234259554" src="https://1.bp.blogspot.com/-L3qHUJgDCPQ/Tvlk059ixGI/AAAAAAAAAF4/opNdrnjb0HM/s320/step6.jpg" style="cursor: pointer; height: 186px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 6.1</span></div>
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Creating Feedburner Widget for Blog - In Addition, if you would like to add your blog post activity Feedburner to your blog or signature then you may select the respective option and click next so that it takes to the next level of widget. Suppose if you select Blogger blog and click next you will have a pop up window with "Add to Blogger" button as below (Figure 6.2).<br />
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<a href="http://3.bp.blogspot.com/-kM5vy6858A8/TvllM_3MxqI/AAAAAAAAAGE/J7y9fC0ANLw/s1600/step6.2.gif.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690690878135125666" src="https://3.bp.blogspot.com/-kM5vy6858A8/TvllM_3MxqI/AAAAAAAAAGE/J7y9fC0ANLw/s320/step6.2.gif.png" style="cursor: pointer; height: 79px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
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<span style="font-weight: bold;">Figure 6.2</span></div>
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Click "Add to Blogger" button and it will open a new window where you can signin using your blogger account. Once you Signin you will be taken to a page with "Add Widget" Button. Click the button to add to the Widget to your blog layout page. Now you can click Save button in top right corner for the widget to show in your live blog. This can make your blog visitors know your posts in blog and this can even tend to click on the posts.<br />
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Coming back to the main post...<br />
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<span style="font-weight: bold;">Step 7: Copy and paste the Code.That's it.</span><br />
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Now you may copy the code and paste it anywhere in the HTML part.<br />
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The headline animator can be seen by adding to the blog post / HTML template (Blogger) or by having the code in the .php file (Wordpress) in the place were you like to display.<br />
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<span style="font-weight: bold;">TIP:</span> If you have no idea about HTML then you can have the headline animator Feedburner code after Div or Table closing Tag.<br />
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You can press save / publish button. Now your code is updated. That's it. You are done and it would look something like the one below in your blog.<br />
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<div style="line-height: 0pt; margin-bottom: 0pt; margin-top: 10px; padding-bottom: 0pt; text-align: center;">
<a href="http://feeds.feedburner.com/~r/blogspot/SEOPodCast/~6/1" target="_blank"><img alt="Search Engine Optimization (SEO) Help Articles & Tips Blog - Jag's SEO A Day Blog " src="http://feeds.feedburner.com/blogspot/SEOPodCast.1.gif" style="border: 0pt none;" /></a></div>
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<a href="http://feedburner.google.com/fb/a/headlineanimator/install?id=a4o4v4ae1nj5jbrige2gu6ksvk&w=1" target="_blank">↑ Grab this Headline Animator</a></div>
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It is recommended to have Good Feedburner headline animator in your blog or websites for the visitors to know the activity on your blog.<br />
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Feel free to <a href="http://feeds.feedburner.com/blogspot/SEOPodCast" target="_blank">subscribe</a> and share your comments.</div>
Keywords 101 - Types of Keywords and Search Operators
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<a href="http://1.bp.blogspot.com/-W_FN6JwRO84/TvhAQWvBL0I/AAAAAAAAAEA/JrCja_0vFyM/s1600/keywords.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690368778907496258" src="https://1.bp.blogspot.com/-W_FN6JwRO84/TvhAQWvBL0I/AAAAAAAAAEA/JrCja_0vFyM/s320/keywords.png" style="cursor: hand; cursor: pointer; float: left; height: 233px; margin: 0 10px 10px 0; width: 226px;" /></a>This blog post is about Keywords 101 and it includes information on how keywords works with search, types of keywords and effective easy to search keywords using Google operator. Keywords are of many types that vary to the individual human behavior. Keywords are not created they are formed.<br />
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<b>What are Keywords?</b><br />
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Keywords are words that are used to search information in Search Engines that refers to a specific topic. Keywords can vary like Singular Keywords, Plural keywords, Strong & Weak keywords, Global & Local keywords, Misspelled keywords, Seasonal keywords and Long tail keywords.<br />
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<b>How Keywords work?</b><br />
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When you search for information using a Keyword[1], the Search Engine looks for all the indexed pages in the database contacting the specific word or words (Called as keywords). If you try for a Keyword 'SEO and SMO' then the search engine will look for the pages that contain the words 'SEO and SMO'. Despite you will see topics that relates to only SEO and as well you will also find topics that only relates to SMO. If you need the search result that includes both 'SEO and SMO' then you have to use an advance operator " ". Here an example advance search Keyword "SEO and SMO" to check the web search results that has all words and following the exact order of words. You can read more on advance operator section below..<br />
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<b>Types of Keywords</b><br />
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Keywords are of many types that vary to the individual human behavior. Keywords are not created they are formed. Sometimes Today's Keywords will not be Tomorrow's. Even there are Keywords that get disappeared. For example, if a Keyword is based on a specific technology and the technology is outdated than people will not be searching for those words and obviously the Keywords will be disappeared or can be changed to some other form based on the versions and future technology. Likewise same for many industries. Here are the types of Keywords that can give you more idea.<br />
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<b>(1) Singular Keywords:</b><br />
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Form of a word that is used to search a single piece of product or niche information. Singular Keywords had to be used according to the need and generally Keyword formation should be smart.<br />
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For example, a singular keyword can be something like - book and can't be like - Cricket shoe. People will search for shoes and not shoe.<br />
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<b>(2) Plural keywords: </b><br />
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Form of a word that is used to search more than one specific object or range of information. Compared to the above example Plural keywords can be used like - Cricket shoes and it is meaningful and the simple difference between the singular and the plural is an “s” or “es” at the end of the word.<br />
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Now a days, Google and other major search engines are smart enough to find the relationship between plural and singular. Google also index and values singular keywords for some of the targeted plural keywords based on the people search behavior. That is, users who search for the plural keywords may still get benefit out of web pages that focus the singular keywords.<br />
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<b>(3) Strong Keywords: </b><br />
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Strong keywords have high volume of search and it takes up from single word to even some Geo specific keywords. This depends entirely on the user volume those who are looking for the information. Promoting web page for strong keywords is not so easy as the competition would be much high and as well will have large number of results.<br />
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Here few examples for Strong Keywords:<br />
<br />
* Apple ipad<br />
* Toyota<br />
<br />
<b>(4) Weak Keywords:</b><br />
<br />
Weak Keywords are low volume keywords but it can produce a decent reference for business enquiries. Normally more than two or more words search keyword comes under weak keywords criteria. For creating week keywords, you can try to add your location to strong keywords and measure the search volume using a keyword tool.<br />
<br />
This will work for many industries and you can obtain a decent traffic for start and gradually you can focus strong keywords. There are even week keywords that are not location specific since those keywords might have less competition and search results based on industries you target.<br />
<br />
<b>(5) Global Keywords:</b><br />
<br />
Global Keywords are not location specific and most of the keywords are targeted for Dot com search engines and the importance of site listing for Global keywords are not restricted to regional specific search engines.<br />
<br />
<b>(6) Local Keywords:</b><br />
<br />
Local Keywords are location specific and the keywords can be targeted for regional search engines. Normally local keywords are specific to your languages and targeted country.<br />
<br />
Example for local keywords<br />
<br />
* Web design London<br />
* SEO New York<br />
<br />
<b>(7) Misspelled Keywords:</b><br />
<br />
Misspelled Keywords are formed when huge volume of search engine users have problem with spellings and make typo mistakes while searching for information. And also some spell different and it depends on country. In US the spell is 'color' and in Australia it is written as 'Colour'<br />
<br />
One good example is 'accommodation' word. Some type as 'accomodation' and 'accomadation'<br />
<br />
<b>(8) Sesonal Keywords:</b><br />
<div>
<b><br /></b>Seasonal Keywords occur only on certain times of the year. A good example is a greeting card site and seasonal product-selling site. Seasonal Keywords competition changes based on the volume of the search.<br />
<br />
In Christmas period, users will be searching for Christmas greeting cards and Christmas gifts. Other than November and December these keywords will have least importance.<br />
<br />
<b>(9) Long Tail Keywords :</b></div>
<div>
<b><br /></b>Long tail keyword are combination of highly searched keyword phrases that generates relevant phrases. These long tail in keywords can provide a significant amount of traffic and when promoted well these keywords can provide a good amount of traffic for original keywords that are used to combine to form a long tail keyword.<br />
<br />
These type of long tail keywords are used for article title and press release heading and a good long tail keywords can generate higher conversion rate than a normal keyword (Called as short tail keyword).<br />
<br />
<b>Keyword Search Operators</b><br />
<br />
Keywords search Operators[2] help a lot with search and to become a real Keyword search expert you can use the following operators like,<br />
<br />
<b>(1 ) Plus (+) Operator</b><br />
<br />
+ Operator with a word / keyword helps to search the web results with those specific keyword around content, title, Meta tags and links.<br />
<br />
<b>Example:</b><br />
<br />
<div>
<a href="http://3.bp.blogspot.com/-tMNxgEpoMjg/Tvg5wR6nX9I/AAAAAAAAADE/mtMLjM8_L3g/s1600/generalkeyword.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690361630788378578" src="https://3.bp.blogspot.com/-tMNxgEpoMjg/Tvg5wR6nX9I/AAAAAAAAADE/mtMLjM8_L3g/s320/generalkeyword.jpg" style="cursor: hand; cursor: pointer; display: block; height: 106px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a></div>
<br />
<br />
<div style="text-align: center;">
Figure (A)</div>
<br />
<a href="http://4.bp.blogspot.com/-_8MuiH-EOhY/Tvg6CAGhxdI/AAAAAAAAADQ/dG2O6C91IAA/s1600/operator.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690361935244150226" src="https://4.bp.blogspot.com/-_8MuiH-EOhY/Tvg6CAGhxdI/AAAAAAAAADQ/dG2O6C91IAA/s320/operator.jpg" style="cursor: hand; cursor: pointer; display: block; height: 100px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
<div style="text-align: center;">
Figure (B)</div>
<br />
From Figure (A) you can see a search keyword "business directories" and the results would be varied based on the words directory and directories. The actual search was for "business directories" and not "business directory" but yet you can see results for both directories and directory.<br />
<br />
When you use an operator "+" you can see changes in results as seen in Figure (B). The result shows for the word directories.<br />
<br />
Note: Now Google has replaced + with "".<br />
<br />
<b>(2) Minus (-) operator</b><br />
<br />
- Operator with a word / keyword helps to omit those words from search results.<br />
<br />
<b>Example:</b><br />
<br />
<a href="http://3.bp.blogspot.com/-xf-Qb7dAPyM/Tvg6aukSfMI/AAAAAAAAADc/97hnz0NYi6E/s1600/operator%2B%25281%2529.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690362360033868994" src="https://3.bp.blogspot.com/-xf-Qb7dAPyM/Tvg6aukSfMI/AAAAAAAAADc/97hnz0NYi6E/s320/operator%2B%25281%2529.jpg" style="cursor: hand; cursor: pointer; display: block; height: 112px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
<div style="text-align: center;">
Figure (C)</div>
<br />
When you use an operator "-" you can see the web results as seen in Figure (C.) The result will not show search terms that include the word “directories” and show only related to the word “business”.<br />
<br />
<b>(3) Related (~) operator</b><br />
<br />
~ Operator with a word / keyword helps to find search results that are related to the search term.<br />
<br />
<a href="http://2.bp.blogspot.com/-gSqvbbkSCXw/Tvg6pgaVyTI/AAAAAAAAADo/9UCDLjS1SKA/s1600/operator%2B%25282%2529.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690362613932083506" src="https://2.bp.blogspot.com/-gSqvbbkSCXw/Tvg6pgaVyTI/AAAAAAAAADo/9UCDLjS1SKA/s320/operator%2B%25282%2529.jpg" style="cursor: hand; cursor: pointer; display: block; height: 217px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
<div style="text-align: center;">
Figure (D)</div>
<br />
When you use an operator "~" with the word “directories” as seen in Figure (D), then you can see the results that includes words like "search, guide, white pages and so".<br />
<br />
<b>(4) OR operator</b><br />
<br />
OR operator in-between search terms help the user with the results containing either one word.<br />
<br />
<b>Example:</b><br />
<br />
<a href="http://2.bp.blogspot.com/-U0XV0O01R1E/Tvg64opll9I/AAAAAAAAAD0/4N2FsHn38Ro/s1600/or-operator%2B%25281%2529.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5690362873841555410" src="https://2.bp.blogspot.com/-U0XV0O01R1E/Tvg64opll9I/AAAAAAAAAD0/4N2FsHn38Ro/s320/or-operator%2B%25281%2529.jpg" style="cursor: hand; cursor: pointer; display: block; height: 154px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
<div style="text-align: center;">
Figure (E)</div>
<br />
When we use OR operator in-between “business” and “directories” words as seen in Figure (E) then the web search results will be displayed containing word business OR directories.<br />
<br />
<b>Keywords Role in SEO</b><br />
<br />
Being Keywords as one of the major factor for SEO - an explanation is given in one of my post about how effectively Keywords can be used for Search Engine Optimization(SEO). The below topics are covered in the post"<a href="http://www.jagseo.com/2011/12/how-to-improve-content-writing-using.html">how to improve content writing to rank in first page?</a>".<br />
<br />
(a) SEO copy writing - Two Ways<br />
(b) Four Keyword Strategies<br />
(i) Keyword Density<br />
(ii) Keyword Prominence<br />
(iii) Keyword Frequency<br />
(iv) Keyword Proximity<br />
(c) Maintaining the position.<br />
(d) Example on SEO Copy Writing Using Keywords<br />
<br />
By now this Keywords 101 post should have helped you to know all about Keywords and its use. Feel free to post your comment on what you know about Keywords.</div>
</div>
<div>
<div class="knol-content" id="references">
<h3>
References</h3>
<ol id="knol-references">
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35255">Keywords - Webmaster Tools Help</a></li>
<li><a href="http://www.google.com/support/websearch/bin/answer.py?hl=en&answer=136861">Google search: More search help</a></li>
</ol>
</div>
</div>
</div>
What Google Hates?
<div dir="ltr" style="text-align: left;" trbidi="on">
As we know Google is trying to bring best search results with wide range of algorithms and the most popular panda update does a lot to meet user’s experience. In some cases, even now we see n number of scrapper sites and search manipulation sites in web search. Google is still fighting to get all these sites dumped. <br />
<br />
What Google hates?<br />
<br />
1. Serving different results for search engines and users. <br />
2. Content copied from different sites.<br />
3. Buying paid links to manipulate site ranking.<br />
4. Keyword stuffing in content and HTML tags.<br />
5. Hiding keywords using style sheet.<br />
6. Too many JavaScript pop-ups in a page.<br />
7. Slow loading sites.<br />
8. Low server response sites.<br />
9. Duplicate URLs and sites that don’t use canonical URL tags.<br />
10. Dynamic sites that doesn’t use parameter handling.<br />
11. Pages that have high bounce rate.<br />
12. Tags that doesn’t meet body content.<br />
13. Low average time spent on each page.<br />
14. Non-search engine friendly URLs<br />
15. Images that are not optimized which results in slow loading pages.<br />
16. Interlinking with your own hosted domains.<br />
17. Getting traffic from Spyware or through running some sort of scripts.<br />
18. Links to spammer sites and bad neighborhood sites.<br />
19. Having same content in your domain and sub domains.<br />
20. Pages that installs Badware.<br />
21. Affiliate program with no unique or relevant content.<br />
22. Too many reciprocal links with irrelevant content sites or reciprocating links with bad neighborhood sites.<br />
23. Misspelled words to get higher ranking in search results.<br />
<br />
If you find any of these Google hates (Black hat SEO techniques) in your site or your friend’s site, take immediate steps to resolve or the site will get banned at any time or will be flagged as spam in search. If the site got banned for not following Google guidelines, take immediate measures by analyzing the above mentioned points and fix accordingly. Once you're are sure that you follow the Google guidelines then you can use the Google index <a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35843">reconsideration form</a>.</div>
How to Improve Content writing using SEO to Rank in First Page?
<div dir="ltr" style="text-align: left;" trbidi="on">
A Guide to write quality Content to reach your Readers by having SEO standards and factors in mind.<br />
<br />
This blog post is about improving your content writing to rank in first page of Google, Yahoo and Bing by following set of SEO standards and factors. This post can help you reach your content to all your readers who search for similar information. Always write content for Readers first, not for bot's alone. Have the keywords in your content as reader friendly then search engine friendly. Read this post so that you "Don't give a chance for your readers to miss your Content".<br />
<br />
<a href="http://4.bp.blogspot.com/-dPYvHP39QvU/TtiUgX145-I/AAAAAAAAACI/5bBKLi69NnM/s1600/tag-cloud.gif.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5681454213804648418" src="https://4.bp.blogspot.com/-dPYvHP39QvU/TtiUgX145-I/AAAAAAAAACI/5bBKLi69NnM/s320/tag-cloud.gif.png" style="cursor: hand; cursor: pointer; float: left; height: 200px; margin: 0 10px 10px 0; width: 320px;" /></a>This post helps you to know how to improve content writing by formatting the content with HTML & SEO standards that can be easily understood by search engine bots about the importance of the content subject along with researched keywords. If you do not format properly, even quality content will not reach your readers. Make Google[1], Yahoo[2] and Bing[3] search engines, easily crawl able. Have your content to follow the SEO standards like Title, SEF page URL, Mata tag, H1, H2, H3, H4 tags, Image ALT, Anchor text, feed, formatted external CSS, JS and body content in Div code. Don't miss the chance and get to know how to use these standards.<br />
<br />
<span style="font-weight: bold;">Improve Content write-up to reach your readers with SEO Factors</span><br />
<br />
Normally only few content writers thinks about SEO for Content, that is writing content and optimizing for search engine to make it easily spiderable[4]. One must follow SEO factors to reach readers local and global. Now a day’s SEO for Content is very much essential even for quality content to win search engine results and to reach readers who look for your quality information.<br />
<br />
<span style="font-weight: bold;">(a) SEO copy writing - Two Ways</span><br />
<br />
You need to start a ground work of picking relevant keywords using Google Keyword selector tool[5] or Search-based Keyword Tool[6] for your content and you may start writing your contents with those single, two word key phrases and long tail key phrases. Do not make the content odd by stuffing those keywords. You can think of the keyword and write the content and if the information is clear and beneficial for it's users then you win the game. If content is written with related images and examples, if any, then you will get even better responses.<br />
<br />
Another way is that you can first prepare your content drafts and based on the subject you can look for keywords using Google Keyword selector tool[5] or Search-based Keyword Tool[6]. Then related to the content you can add keywords and make the copy more meaningful and as well make sure that you don't add too many keywords[7]. Do follow Keyword Strategies that can help your to determine the best practice.<br />
<br />
<span style="font-weight: bold;">(b) Four Keyword Strategies</span><br />
<br />
Here is a much enhanced keyword strategies that can make big difference in your new content write-up and as well to improve your existing content. The strategies are keyword density, frequency, prominence, and proximity.<br />
<br />
(i) Keyword Density<br />
<br />
To make your content win in search results you need to add top search keywords that your readers use in search engine. Your content may have those key phrases but make sure those are used in your content in correct format that meets keyword density.<br />
<br />
<blockquote>
Keyword Density % = Amount of keywords used / Total amount of words in the content.</blockquote>
<br />
<br />
Keyword density in percentage terms is calculated based on the amount of keywords you have used and the total amount of words you use in the content. This strategy is used to avoid the chance of keyword stuffing[7]. Keyword density can be between 2% to 8% and not more than that.<br />
<br />
<span style="font-weight: bold;">(ii) Keyword Prominence</span><br />
<br />
How prominently your keywords are placed in your content depends on how much top priority for the keyword is given in your starting content, Title, H tags and Meta tags.<br />
<br />
<span style="font-weight: bold;">(iii) Keyword Frequency</span><br />
<br />
The number of times a particular keyword has been repeated. Referring to the example you can see how many times "Photograph Editing Software" Keyword appears on a page content. Some may think that more the times Keyword found in a page, then the page ranks better for that Keyword. It is not so. Stuffing Keywords in a page will result in penalizing since it looks like spam[7]. Here you need to follow Keyword Density.<br />
<br />
<span style="font-weight: bold;">(iv) Keyword Proximity</span><br />
<br />
Keyword proximity refers to how close two or more keywords are to each other. You will achieve higher rankings if you place your keywords close together.<br />
<br />
It depends on how you frame your two or more words to each other. If you are able to have words in your keywords close then you have chances to rank much higher. Here are two types of examples of how keyword "Photograph Editing Software" is focused.<br />
<br />
<blockquote>
Example 1: Looking for Photograph Editing Software? Go for Adobe photoshop.<br />
Example 2: Best Software for Photograph Editing is Adobe photoshop.</blockquote>
<br />
<br />
<span style="font-weight: bold;">Example 1</span> will work better when compared to Example 2 since in example one "Photograph Editing Software" is used as one single Keyword were as example 2 uses "Software for Photograph Editing". Words are not close and in order.<br />
<br />
In detail, In Example 1, "Photograph Editing Software" 3 words are in same order as searched by users, whereas in Example 2, "Software for Photograph Editing" are not in order as you can see "Software" word is used in front of "for Photograph Editing" rather than after "Photograph Editing" as you can see from the actual keyword "Photograph Editing Software".<br />
<br />
All the Four Keyword Strategies can be applicable in below tags and these are very much useful:<br />
<br />
<br />
* Title.<br />
* Meta Description.<br />
* H1, H2, H3, H4 Tags.<br />
* ALT attribute.<br />
* Page name.<br />
* Anchor Text.<br />
* The body of the text.<br />
<br />
<span style="font-weight: bold;">(c) Maintaining the position.</span><br />
<br />
It is not only about winning the game on holding the position in #1 page. It is all about maintaining the position in #1 page. I see some get into the position and then drop down soon. This is due to the lack of updates on the topic. Don't give any chances. This may also happen sometimes when you don't follow keyword strategies in your content and when you don't follow SEO standards.<br />
<br />
<span style="font-weight: bold;">Plan of Action to Rank in First Page</span><br />
<br />
1. Improve your content writing for readers and DO SEO[10].<br />
2. Make sure you have fresh and informative content in your content[8].<br />
3. Avoid thoughts of using content only for marketing.<br />
4. Make your content unique so it stands out from the rest.<br />
5. Work on your content regularly.<br />
6. Do add relevant key phrases to your content and avoid stuffing.<br />
7. Do apply HTML standards and SEO factors to your content for effective search engine listings.<br />
8. Always set right balance for users and Search Engines.<br />
<br />
<span style="font-weight: bold;">Example on SEO Copy Writing</span><br />
<br />
Here is an <span style="font-weight: bold;">example</span> based on optimizing the content. Suppose you plan to have a write-up on "Photograph Editing Software" as below. Here are the steps to show how to use Google Keywords tool to pick relevant keywords and optimize content for those keywords.<br />
<br />
<br />
<span style="font-weight: bold;">Step1:</span> Now to start with optimization you can look for "Photography Editing Software" keyword search count and related keywords using Google Keyword tool.<br />
<br />
Click <a href="https://adwords.google.com/select/KeywordToolExternal">Google Keyword selector tool</a> and paste the keyword "Photography Editing Software" in the "Enter one keyword or phrase per line" text area box, next enter captcha security characters and press Get Keywords ideas button as seen in <span style="font-weight: bold;">Figure 1.1</span><br />
<br />
<a href="http://3.bp.blogspot.com/-OIRuOuWzED4/TtiV5dPfjaI/AAAAAAAAACU/_BtoCmBPDEw/s1600/p1.gif.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5681455744262573474" src="https://3.bp.blogspot.com/-OIRuOuWzED4/TtiV5dPfjaI/AAAAAAAAACU/_BtoCmBPDEw/s320/p1.gif.png" style="cursor: hand; cursor: pointer; display: block; height: 320px; margin: 0px auto 10px; text-align: center; width: 311px;" /></a><br />
<br />
<div style="text-align: center;">
Figure 1.1</div>
<br />
<span style="font-weight: bold;">Step 2:</span> Now you gets two types of results. One is "Keywords related to term(s) entered" and the other is "Additional keywords to consider". If you feel Additional keywords are useful you can very well use them.<br />
<br />
Below keywords shown in Figure 2.1 are from "Keywords related to term(s) entered" section:<br />
<br />
<a href="http://1.bp.blogspot.com/-j9VeMzl6mDc/TtiWGHZyyRI/AAAAAAAAACg/-rsybBnh_T4/s1600/p2.gif" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5681455961738496274" src="https://1.bp.blogspot.com/-j9VeMzl6mDc/TtiWGHZyyRI/AAAAAAAAACg/-rsybBnh_T4/s320/p2.gif" style="cursor: hand; cursor: pointer; display: block; height: 200px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
<div style="text-align: center;">
Figure 2.1</div>
<br />
<span style="font-weight: bold;">Step 3:</span> Now we have 5 keywords to optimize and the write-up is about Adobe photoshop and we all know Adobe is not free so we can eliminate 5th keyword. (Refer <span style="font-weight: bold;">Figure 2.1</span>)<br />
<br />
Now we have 4 keywords to consider to optimize the content. Here is an <span style="font-weight: bold;">example</span> how we add those keywords to the content.<br />
<br />
<blockquote>
"Looking for <span style="font-weight: bold;">Photograph Editing Software</span>? Go for Adobe photoshop. One of the <span style="font-weight: bold;">Best photography editing software</span> for Digital and Professional editing."</blockquote>
<br />
<br />
<span style="font-weight: bold;">SEO Standards - Content formatting and practices</span><br />
<br />
The content formatting and presentation is very much important.<br />
<br />
<b>(1) Title Tag</b><br />
<br />
This is the main tag for search engines to know all about the page content. Keep your title tag Keyword rich and catchy since many search engine uses Title tag for search listing.<br />
<div>
<br /></div>
<div>
<b>(2) Page name:</b></div>
<div>
<br /></div>
<div>
Page name can be same as Title tag (keywords). So again have the title name catchy, meaningful and keyword rich.</div>
<div>
<br /></div>
<div>
<b>(3) H 1, H 2, H 3, H 4, H 5, H 6:</b></div>
<div>
<br /></div>
<div>
Have your Heading H1 and sub headings in H2, H3, H4, H5, H6. Make sure they are meaningful to the content.</div>
<div>
<br /></div>
<div>
<b>(4) Image ALT Attribute:</b></div>
<div>
<br /></div>
<div>
ALT attribute for an image can be about the information on the image and related content. It also helps visitors with text-only browsers. ALT attribute text pops up when the mouse cursor is moved to the image.</div>
<div>
<br /></div>
<div>
ALT attribute plays important role in SEO factors and Googlebot and other spiders like to take up the information and ALT with relevant keywords helps keyword frequency to get better ranking.</div>
<div>
<br /></div>
<div>
[IMG SRC="URL" ALT="Insert your alternative Text Here"] (Not compatible for FireFox)</div>
<div>
<br /></div>
<div>
[IMG SRC="URL" ALT="Insert your alternative Text Here" Title="Insert your alternative Text Here"]</div>
<div>
<br /></div>
<div>
(Compatible for all Browsers. FireFox browser support IMG Title instead of ALT)</div>
<div>
<br /></div>
<div>
Make sure ALT attribute is useful and not written only for search engine bots[9].</div>
<div>
<br /></div>
<div>
<b>(5) Meta Description:</b></div>
<div>
<br /></div>
<div>
This is an important tag for ranking your page. So make sure the description has most important meaningful researched keywords. Meta description content is been used as a Search Engine snippet for your page search users queries.</div>
<div>
<br /></div>
<div>
<b>(6) Anchor text:</b></div>
<div>
<br /></div>
<div>
Anchor text helps the readers to know the information about the text to which the link point. Anchor text tag looks like,</div>
<div>
<br /></div>
<div>
Many writers use additional words to link a word string like, Google allows you to share your knowledge and add your name. To know more, click here</div>
<div>
<br /></div>
<div>
A much proper way of Anchor text in few words is, Google allows you to share your knowledge and add your name in Google Knol</div>
<div>
<br /></div>
<div>
This Anchor text code helps with linking benefits for readers as well as for search engine rankings.</div>
<div>
<br /></div>
<div>
<b>(7) Activity Feed & Link Distribution:</b></div>
<div>
<br /></div>
<div>
Start populating your content and profile activity feeds through blog posts and feed submission sites. These ways will help to increase content popularity and increase the chances of referral hits and external link popularity.</div>
<div>
<br /></div>
<div>
Link Distribution can be done through content page link submission to external resources, tutorials and articles directories to help increase popularity and as well you can inter link your and other authors site related to your content. Make sure that the link distribution serves readers and they are natural[10], and not exclusive for search engine bots[11].</div>
<div>
<br /></div>
<div>
<b>(8) Google Analytics:</b></div>
<div>
<br /></div>
<div>
Configure Google analytics for your content pages to track visitors and source of visit. You can also find user searched keywords for your content in Google analytics[12]. Pick those keywords and find the page position in Google, Yahoo and Bing. Update your content with those keywords till it meets keywords density and if the content already meets Keywords density then you might need to improve your content for users and increase page link popularity rather than adding keywords again that leads to Keyword stuffing.Be sure that the content should be meaningful and should meet users queries in search engine. And by following plan of action you can see extreme progress in site traffic.</div>
<div>
<br /></div>
<div>
<b>Conclusion:</b></div>
<div>
<br /></div>
<div>
Congratulations on reading the post, as this covers all the practices that helps to improve your quality content to rank in First page. To summarize, now you have learned the importance of Content SEO with example of using Google Keyword tool for getting related keywords and optimizing quality content, implementing four types of Keyword strategies, applying HTML standards that supports SEO with content formatting and practices. By adding these content improvement standards and SEO factors to your quality content, you can see extreme difference in your page traffic and the analyses mentioned in this post help you to reach your content to all your readers.</div>
<div>
<br />
<br />
<b>References</b><br />
<ol id="knol-references">
<li><a href="https://www.google.com/support/webmasters/bin/answer.py?answer=70897">Google 101: How Google crawls, indexes and serves the web</a></li>
<li><a href="http://help.yahoo.com/l/us/yahoo/search/basics/basics-18.html">Yahoo! Search Content Quality Guidelines</a></li>
<li><a href="http://help.live.com/Help.aspx?market=en-US&project=WL_Webmasters&querytype=topic&query=WL_WEBMASTERS_REF_GuidelinesforSuccessfulIndexing.htm">Bing Guidelines for successful indexing</a></li>
<li><a href="http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf">Google's Search Engine Optimization Starter Guide! [PDF]</a></li>
<li><a href="https://adwords.google.com/select/KeywordToolExternal">Google Keyword Tool</a></li>
<li><a href="http://www.google.com/sktool/">Search-based Keyword Tool</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=66358">Don't load pages with keywords.</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=66361">Little or no original content.</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=114016">Image guidelines for best practices on publishing images.</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=40349">Google-friendly sites</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=66356">Don't participate in link schemes</a></li>
<li><a href="http://www.google.com/analytics/">Google Analytics | Official Website</a></li>
</ol>
</div>
</div>
Beginning Search Engine Optimization (SEO) 101 Guide: Students & Beginners - Basics
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<span style="font-weight: bold;">Students & Beginners Guide on Basic Search Engine Optimization 101.</span><br />
<br />
This Blog post on Search Engine Optimization(<a href="http://www.jagseo.com/">SEO</a>) 101 for students & beginners teaches the basics about Search Engines and web page optimization. Search Engine Optimization in short is called SEO and is also known by different terms like web promotion, organic promotion and free search listing.<br />
<br />
<a href="http://4.bp.blogspot.com/-Pe-7nCfrH1g/Ts4UX56w6DI/AAAAAAAAAB8/7wbTkeNCyUE/s1600/SEO-101.PNG" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt=" SEO 101 Students guide - basic" border="0" id="BLOGGER_PHOTO_ID_5678498581077616690" src="https://4.bp.blogspot.com/-Pe-7nCfrH1g/Ts4UX56w6DI/AAAAAAAAAB8/7wbTkeNCyUE/s320/SEO-101.PNG" style="cursor: pointer; float: left; height: 212px; margin: 0pt 10px 10px 0pt; width: 225px;" /></a>"Search Engine Optimization (SEO) 101: Students Guide - Basics" helps to learn What Search Engine is, What SEO is, Why we do SEO, How SEO works, Finding the website page index, Adding a website page to Google, Yahoo and Bing in a simple way.<br />
<br />
Favorite or Bookmark this post as the author will be adding more information on Basic SEO and you may use this post as a reference guide whenever you like to implement SEO.<br />
<br />
<span style="font-weight: bold;">What is a Search Engine?</span><br />
<br />
<span style="font-weight: bold;">Search Engine</span> is a tool that helps to retrieve information for a user when a query is typed into the search text box and by clicking search button submit. A large amount of information can be easily retrieved when you do a search for a particular query also known as Keywords[1] or Key phrase.<br />
<br />
<span style="font-weight: bold;">Search Engines</span> have large databases that stores information consists of web pages, images, products, news, videos and many other types of files. Information are listed according to <span style="font-weight: bold;">Search Engine</span> internal algorithms. When you do a search for a keyword, you can notice the Webpages listing with total results on right hand side of the browser page of some thousands of records. Here the internal algorithms work for displaying the most relevant Webpage results for the keywords. Most Search Engines follow their own algorithm and a few combine or share with others.<br />
<br />
<span style="font-weight: bold;">What is Search Engine Optimization (SEO)?<span style="font-style: italic;"></span></span><br />
<br />
<span style="font-weight: bold;">Search Engine Optimization</span> (SEO) is a process to maximize web page visibility in Search Engines for users search queries (Keyword or Key phrase).<br />
<br />
SEO tells Search Engine what the site WebPages are about and helps with easy WebPage crawl through effective Page Title, Meta tags[3], Alt attribute, Anchor text, Search friendly HTML tags and code, Optimizing quality content, Keyword optimization and Link building strategy.<br />
<br />
<span style="font-weight: bold;">Why Search Engine Optimization?<span style="font-style: italic;"></span></span><br />
<br />
* To increase targeted organic traffic.<br />
* To create brand identity.<br />
* To increase global online presence.<br />
* To list ahead of competitor.<br />
* For long-term sales conversion.<br />
* To reach potential customers.<br />
* To increase ROI.<br />
<br />
<span style="font-weight: bold;">How Search Engine Optimization work in General?<span style="font-style: italic;"></span></span><br />
<br />
Assume you have a non-SEO webpage and you check for search queries (Keywords / Key phrases) related to your content and check for Search Engine ranking in first page, top 10 positions. If you are ranked, it is well and good. You can dance. But the possiblity is that you will not be ranked for highly user-searched keywords known as strong keywords. Here you need to start with SEO Basics.<br />
<br />
<span style="font-weight: bold;">(i) Preliminary Measures and Checks</span><br />
<br />
For starters, check whether you have everything in the WebPage to compete with the competition or the information that lists above your Search Engine indexed WebPage. Things to be checked are fresh informative content[4] compared to the page listing above your WebPage listing. Getting the best keywords[5], comparing with the pages listed above your listing and verifying with good keywords suggestion tools. You have various good tools like Google keyword tool[6], Wordtracker[7] and Keyword Discovery[8]. Write clean code with well-formatted Cascading style sheet and Java script, and have it as an external file.<br />
<br />
<span style="font-weight: bold;">(ii) Primary SEO Guidelines</span><br />
<br />
Try to give more importance to content[9] and only use images[10] with Alt attribute if you find them more relevant to the content and make the web page light in weight. Improve navigation links and the best practice is to go with text navigation links rather than image links for easy Search Engine crawl[11]. Add user interactive forms, polls and quiz if the webpage information needs it. Then start submitting webpages to directories gradually. Once your WebPages are added to few directories and the search engine identifies these directories submission and stores the link information in database, then you will see improvement in your webpage position gradually. SEO works slowly and it is long term. It takes days, weeks and an even a month depending on the WebPage content competition and total search results. So we need to wait for the WebPage to generate traffic and conversion.<br />
<br />
<span style="font-weight: bold;">(iii) User Query, Search Engine Index & SEO Process</span><br />
<br />
At the time when a Search Engine user searches for information using a query then the query is referred in Search Engine web server to retrieve index information page, the web server refers to index server. On the other hand assume a SEO work has been carried out as explained in preliminary measures and checks and primary SEO guidelines to the WebPages and submitted to the index sever (Refer Figure 1.0). This SEO process makes the WebPages re-indexed by Search Engine bots and stores in index server. Altogether the user query is being checked in index server and Search Engine internal algorithm looks for WebPages in doc server that match the user query and starts listing the indexed WebPages in results of 10 per page.<br />
<br />
<div style="text-align: center;">
<a href="http://4.bp.blogspot.com/-YII3dy9mrN4/Ts4SD_WQvgI/AAAAAAAAAA0/11ubYZT0jJM/s1600/how-search-engine-optimization-work-in-general.gif.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="how search engine optimization work in general" border="0" id="BLOGGER_PHOTO_ID_5678496039914487298" src="https://4.bp.blogspot.com/-YII3dy9mrN4/Ts4SD_WQvgI/AAAAAAAAAA0/11ubYZT0jJM/s320/how-search-engine-optimization-work-in-general.gif.png" style="cursor: pointer; height: 284px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a><br />
<center>
Figure 1.0</center>
<br /></div>
<br />
<span style="font-weight: bold;">How to find if a website is indexed or not in Search Engines?<span style="font-style: italic;"></span></span><br />
<br />
To start with you need to check whether your site pages are indexed[12] or not in Search Engines (Refer Figure 2.0),.<br />
<br />
Step 1: Go to www.Google.com, www.Yahoo.com, www.Bing.com<br />
Step 2: Type, Site: www.yourdomian.com in Search box.<br />
Step 3: Press, Submit search.<br />
<br />
<div style="text-align: center;">
<a href="http://4.bp.blogspot.com/-puAeHhBnJSs/Ts4Sbc8SuPI/AAAAAAAAABA/e_3013dciQw/s1600/Google-yahoo-Bing.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5678496442995620082" src="https://4.bp.blogspot.com/-puAeHhBnJSs/Ts4Sbc8SuPI/AAAAAAAAABA/e_3013dciQw/s320/Google-yahoo-Bing.png" style="cursor: pointer; height: 234px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
<center>
Figure 2.0</center>
<br />
<br />
If your site pages are listed, you can see a search result page with total site pages indexed. If your site pages are not indexed and listed and Search Engines show "No Results" then you need to add site pages to Google. Yahoo and Bing.<br />
<br />
<span style="font-weight: bold;">How to list a site in Google, Yahoo and Bing? <span style="font-style: italic;"></span></span><br />
<br />
If your site is not listed then you need to tell <span style="font-weight: bold;">Search Engine</span> about your site through <span style="font-weight: bold;">Search Engine</span> add URL page.<br />
<br />
<span style="font-weight: bold;">1. Add URL to Google</span><br />
<br />
Go to www.google.com/addurl then enter your domain in URL text box, enter comments (optional) and type Captcha text and click Add URL button.(Refer Figure 3.0). That's all. Now your domain is added in Google Search Engine to index your domain WebPages.<br />
<br />
<div style="text-align: center;">
<a href="http://3.bp.blogspot.com/--FfFPN7Zws4/Ts4S5DN-k4I/AAAAAAAAABM/_Qkjyo-bxOo/s1600/google-addurl.gif.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5678496951486550914" src="https://3.bp.blogspot.com/--FfFPN7Zws4/Ts4S5DN-k4I/AAAAAAAAABM/_Qkjyo-bxOo/s320/google-addurl.gif.png" style="cursor: pointer; height: 193px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
<center>
Figure 3.0</center>
<br />
<br />
<span style="font-weight: bold;">2. Submit URL to Yahoo</span><br />
<br />
Go to http://siteexplorer.search.yahoo.com/submit then enter your domain in text box and press submit URL button.(Refer Figure 3.1). That's it. Now your domain is submitted in Yahoo Search Engine to index your domain WebPages.<br />
<br />
<div style="text-align: center;">
<a href="http://2.bp.blogspot.com/-vEcUoEoy8Aw/Ts4TE85-D9I/AAAAAAAAABY/DQ98MSC0owM/s1600/yahoo-add-url.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5678497155950448594" src="https://2.bp.blogspot.com/-vEcUoEoy8Aw/Ts4TE85-D9I/AAAAAAAAABY/DQ98MSC0owM/s320/yahoo-add-url.png" style="cursor: pointer; height: 124px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a></div>
<center>
Figure 3.1</center>
<br />
<br />
<span style="font-weight: bold;">3. Submit URL to Bing</span><br />
<br />
Go to www.bing.com/docs/submit.aspx then type Captcha characters and next type your domain and press Submit URL button. (Refer Figure 3.2). That's all. Now your domain is submitted in Bing Search Engine to index your domain WebPages.<br />
<br />
<div style="text-align: center;">
<a href="http://1.bp.blogspot.com/-U_Hkzgoyq7s/Ts4TbbrjYMI/AAAAAAAAABk/d9IVsY27Axo/s1600/Bing-add-url.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5678497542168600770" src="https://1.bp.blogspot.com/-U_Hkzgoyq7s/Ts4TbbrjYMI/AAAAAAAAABk/d9IVsY27Axo/s320/Bing-add-url.png" style="cursor: pointer; height: 272px; margin: 0pt 10px 10px 0pt; width: 320px;" /></a><br />
<center>
Figure 3.2</center>
<br /></div>
<br />
<span style="font-weight: bold;">Points to remember before you start SEO <span style="font-style: italic;"></span></span><br />
<br />
* Write quality content for readers and help them with information for what the page is about.<br />
* Use cascading style sheet for site page layout and clean code.<br />
* Write meaningful page title with well researched keyword relevant to the page content<br />
* Adding H tags for Headings and sub-headings for the content.<br />
* Adding Alt attributes for images.<br />
* Adding Anchor text for contents.<br />
* Having content of 400 words minimum per page.<br />
* HTML size should not be more than 50KB to 100KB.<br />
* File name should be the same as page title.<br />
* Adding text header navigation links, footer navigation links and Breadcrumb.<br />
<br />
<span style="font-weight: bold;">Common Search Engines</span><br />
<br />
1. Google<br />
2. Yahoo<br />
3. Bing (Former MSN)<br />
4. Ask.com<br />
5. Aol<br />
6. Alta Vista<br />
7. All the Web<br />
8. Cuil.com (Down - Sep 10')<br />
9. Blekko.com<br />
10. Dogpile.com<br />
<br />
<span style="font-weight: bold;">Oldest Search Engines</span><br />
<br />
1. ALIWEB (1993)<br />
2. JumpStation (1993)<br />
3. Infoseek (1994)<br />
4. Lycos (1994)<br />
<br />
<span style="font-weight: bold;">Search Engines Types</span><br />
<br />
1. Meta Search Engines<br />
2. Directory Search Engines<br />
3. Paid Inclusion Search<br />
4. Automatic Search Engines<br />
5. Pay Per Click Search<br />
6. Slash tag Search Engine<br />
<br />
<span style="font-weight: bold;">SEO Methods</span><br />
<br />
1. On Page SEO<br />
2. Off Page SEO<br />
<br />
<span style="font-weight: bold;">Bad SEO Practices</span><br />
<br />
1. Adding Invisible keywords<br />
2. Purchasing Links<br />
3. Having Duplicate content<br />
4. Having Doorway pages<br />
5. Automated SEO software<br />
<br />
<span style="font-weight: bold;">Types of Directories</span><br />
<br />
1. General Directories<br />
2. Local Directories<br />
3. Regional Directories<br />
4. Human Edited Directories<br />
5. Blog directories<br />
6. Article directories<br />
7. Paid Listing Directories<br />
<br />
<span style="font-weight: bold;">Basic Tools</span><br />
<ol>
<li style="text-align: justify;"><a href="http://www.google.com/toolbar/ie/index.html"><span style="color: black;">Google Toolbar</span></a> </li>
<li style="text-align: justify;"><a href="http://www.archive.org/"><span style="color: black;">Internet Archive</span></a> </li>
<li style="text-align: justify;"><a href="http://www.linkvendor.com/seo-tools/speedtester.html"><span style="color: black;">Website speed check</span></a><span style="color: black;"> </span></li>
<li style="text-align: justify;"><a href="http://oyoy.eu/page/spider/"><span style="color: black;">WebPage Spider Check</span></a><span style="color: black;"> </span></li>
<li style="text-align: justify;"><a href="http://www.webconfs.com/web-page-screen-resolution.php"><span style="color: black;">Screen Resolutions Check</span></a> </li>
<li style="text-align: justify;"><a href="http://www.linkvendor.com/seo-tools/multi-pagerank.html"><span style="color: black;">Multi PageRank Check</span></a> </li>
<li style="text-align: justify;"><a href="http://www.statbrain.com/"><span style="color: black;">Page Visit Finder</span></a> </li>
<li style="text-align: justify;"><a href="http://www.alexa.com/siteinfo"><span style="color: black;">Alexa Site Traffic Lookup</span></a></li>
</ol>
<span style="font-weight: bold;">References</span><br />
<div class="knol-content" id="references">
<ol id="knol-references">
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=35255">Keywords</a></li>
<li><a href="http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf">[PDF] Search Engine Optimization Starter Guide</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=79812">Meta tags</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=66361">Provide unique and relevant content</a></li>
<li><a href="http://www.google.com/support/websearch/bin/answer.py?answer=106230">Google Features: Query suggestions</a></li>
<li><a href="https://adwords.google.com/select/KeywordToolExternal">Google keyword tool</a></li>
<li><a href="http://freekeywords.wordtracker.com/">Wordtracker</a></li>
<li><a href="http://www.keyworddiscovery.com/search.html">Keyword Discovery</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=70897#3">Google Basics - Serving results</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=114016">HTML suggestions</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=72746">Making sure your content is text-based and readable</a></li>
<li><a href="http://www.google.com/support/webmasters/bin/answer.py?answer=35256">Google - Site's index stats</a></li>
</ol>
</div>
</div>
5 Minutes Google Panda SEO Checklist
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Google panda update has made tremendous change in search engine results. The main goal of Google panda update is to get rid of content farm and scrapper sites. Google is still fighting on the panda factors. Go through the checklist and fix the factors and become a panda free site.<br />
<br />
<strong>Factor 1.</strong> Do you have a low search performance page?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - You need to work on the quality of the page or you may delete the page. One non-quality page should not disturb other n number of quality pages.<br />
<br />
<strong>Factor 2.</strong> Does your site loads slow?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - The site load time should not be high. You need to optimize your images and code to reflect site load speed.<br />
<br />
<strong>Factor 3</strong>. Do you have well researched keywords that related your web page content?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - Without enough quality content, do not optimize your page titles for search keywords. The site page will be repeatedly listed for the user’s keywords only when the page is useful for the search user’s .Do not get into the personalized search users signed in site block list. At one point the search algorithm will be informed about the blocked sites.<br />
<br />
<strong>Factor 4.</strong> Do you have high bounce rate?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - The site need to have well structured related links within the content or around the content. The navigational structure of the site should be clear with quality content. If the content is clear and interesting then the bounce rate will gets decreased because users will be interested to visits other relevant links.<br />
<br />
<strong>Factor 5.</strong> Do you see users spending minimum time in your page(s)?<br />
<strong>Status</strong> - Yes / NO<br />
<strong>Remark</strong> - For a good site the users average time spent on the page should be high. This is based on the size of the quality content and other relevant content pages. You need to work on your content to hold users on the page(s) for long period.<br />
<br />
<strong>Factor 6.</strong> Do you have related images for the content and do you own the copyright?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - If you are having images for your content then it should be relevant to the content. The image should speak about the content. Use your own image content or make sure to get the copyright of the image.<br />
<br />
<strong>Factor 7.</strong> Do you have a clean design?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - Users experience is one of the main factors for panda update. Make sure the content is readable and website structure is user friendly with right combination of colours for a proper look and feel. Balance users experience with search engines experience. Also make sure that you include unique title, Meta tags, H tags, P tag, blog font, alt attribute and anchor texts.<br />
<br />
<strong>Factor 8.</strong> Do you have a Meta description that briefs your page content?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - Make sure that the Meta description is not stuffed with keywords and it includes a brief of the page content.<br />
<br />
<strong>Factor 9.</strong> Have you done a grammatical check on your web page content?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - Try to avoid grammatical mistakes in your content. Try to proofread before the content goes live. Clear content has high chance to list top.<br />
<br />
<strong>Factor 10.</strong> Do you have more backlinks from same c class IP sites?<br />
<strong>Status</strong> - Yes / No<br />
<strong>Remark</strong> - Natural links are always better that artificial backlinks. Natural links are risk free. Update you site often with quality content so that your readers will like to give link from their site(s). Artificial backlinks from directories submission site has high chance to be from the same c class ip unless it is well researched. Bunch of links from same c class IP are not valid and can also be considered as spam.<br />
<br />
Hope the above Google panda SEO checklist helps. The main factor for panda recovery is to avoid duplicate content and to remove or update poor quality content. Feel free to share your experience and factors if any.</div>
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