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K-Swiss Presents: CEOs Wear Sneakers  RSS Feed  Subscribe Via iTunes  Zune Subscribe
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Description:

K-Swiss team talks to the young entrepreneurs who inspire us, and who we can learn from as we find out what they do and how they did it.

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Podcast Episode's:
Barney and Omar | Brand Transparency AMA
<p>Barney Waters is the President of K-Swiss, responsible for all aspects of sales, product and marketing for the global K-Swiss brand, and Omar Prestwich is a community manager. Together, they field audience questions regarding sneakers, business, branding, and entrepreneurship. In this episode, Barney speaks to K-Swiss’ efforts to be brand transparent and the belief that companies need to allow consumers inside in order to foster and grow brand loyalty.</p> <p>Barney and Omar discuss how K-Swiss has differentiated its brand to that of the sneaker for the hustler, the brand builder, the CEO, and the entrepreneur. In this new effort, K-Swiss has collaborated with bold entrepreneurs who have been disruptors in their respective industries, achieving brilliant results. Barney credits their success to a clear mission statement, a strong ethos, and tangible actions that reflect those statements. Finally, Barney and Omar discuss K-Swiss’ philosophy behind striving to improve daily, even if that improvement is incremental and small at first.</p>
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Omar & Kirk | Social Media Marketing AMA
<p class="p1">In this special AMA (Ask Me Anything) edition of the CEOs Wear Sneakers podcast, Omar and Kirk field audience questions in a fun and unique style befitting the K-Swiss brand. Kirk is the director of e-commerce for K-Swiss global brands and Omar is a community manager. Together, they make up almost half of the K-Swiss digital marketing team. Throughout the episode, Omar and Kirk discuss K-Swiss’ social media marketing, collaborations that the brand is working on, and how the brand maintains its authentic voice. They talk about what it’s like working for a brand like K-Swiss and how effective leadership and creative contributions from President Barney Waters has been vital to their success. Omar and Kirk speak to the reasons behind K-Swiss’ focus on dreamers, hustlers and other disruptors in the industry. Finally, they talk about the importance of being consistent, present and engaged in social media in order to be successful marketers.</p>
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Snow Tha Product | Rapper
<p class="p1">In this episode, Barney Waters and Hommy Diaz welcome to the podcast rapper, entertainer, and entrepreneur, Snow Tha Product. Snow is a self-made, self-taught businesswoman, who successfully launched the company, Product Entertainment in 2007. With a combination of hustle, determination and will to succeed, Snow has built a brand that is both unique and influential, especially with her target audience of young Hispanics. Barney, Hommy and Snow discuss the importance of brands taking a stand for social justice issues. They talk about the Dreamer Movement and its relevance in today’s society. Snow discusses her pride in her heritage, her entrepreneurial spirit, and gives advice for any dreamers out there who wish to make a difference. Finally, in honor of Hispanic Heritage Month, the K-Swiss team announces the launch of their Dreamer Pack shoes as well as a future collaboration with Snow Tha Product.</p>
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Stevin John | YouTube Star
<p class="p1">In this episode, Barney Waters and Hommy Diaz welcome children’s entertainer and YouTube star, Stevin John aka Blippi. Stevin is a creative entrepreneur with a background in brand development and digital marketing who created the character Blippi with the goal of educating children through positive and interactive experiences. With over 5 billion views across YouTube, Amazon, and Kidoodle channels, Blippi has taught millions of children how to count, colors, letters, and much more! The show has been a hit thanks to Blippi’s appeal to children and parents alike. Throughout the episode, Stevin discusses the success of his show, the branding and marketing that went into Blippi, and his favorite Blippi episodes. Stevin also touches on his plans to reach more children on every platform, including television, movies, live shows, and new media. Finally, Hommy announces an exciting new shoe release in collaboration with the K-Swiss and Blippi brands.</p>
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Anwar Carrots | Streetwear Designer
<p class="p1">In this episode, Patrick Buchanan welcomes to the podcast Anwar Carrots, founder & CEO of Carrots by Anwar Carrots, a brand company specializing in streetwear. A self-described combination of Nico and Martha Stewart, Anwar is a highly creative and open-minded businessman. He touches on his past jobs, his path to becoming an entrepreneur and his motto: “Why not?” Anwar opens up about his cultural roots and his dream project. Finally, Patrick and Anwar discuss his latest project, a custom sneaker released in collaboration with K-Swiss. </p>
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Connor Seltz | Bespoke Custom Sneakers
<p class="p1">In this episode, K-Swiss welcomes to the podcast Connor Seltz, aka Ceez. Connor discusses his background and the unconventional route he took to becoming a customizer of sneakers and other footwear. He reflects on one of his favorite projects, the LeBronold Palmers, and why that custom job was so rewarding. Finally, Connor emphasizes how networking and friendships have allowed him to flourish in such a competitive and niche career. Today, the self-proclaimed “sneakerhead” continues working on dozens of new custom initiatives, collaborating with Nike, Adidas and K-Swiss, to name a few.</p> <p class="p1"><span class="s1"><strong>Connor’s Website –</strong></span> <span class= "s2">https://www.ceezemc.com/</span></p> <p class="p1"> </p>
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Noah Whinston | Immortals
<p class="p1">In this episode, we speak to Noah Whinston about eSports, an up-and-coming industry that according to a recent Forbes article has raked in over $500 million in 2017 and has an audience of over 300 million people all around the world. Noah speaks about his background with sports statistics, his interest in eSports, and how he created Immortals at such a young age. We discuss how eSports is becoming the new frontier of sports as well as the distinction between video gaming and eSports. We also speak about the collaboration between K-Swiss and Immortals, and how K-Swiss is developing a sneaker fit for the professional gamer. Noah offers some tips for those looking to join the rising eSports industry and details what makes a successful professional gamer.  </p> <p class="p1">Noah Whinston is the young CEO of Immortals, an eSports franchise that has a long list of powerful and famous media investors such as Nerdist, Lionsgate, Machinima, and the Memphis Grizzlies. Noah has been featured on Forbes’ list, “30 Under 30: Games” in 2017. At the age of 21, Noah established Immortals after dropping out of Northwestern University. His rational thinking, ambition, and entrepreneurial talents have taken him far in the eSports industry. Currently, he is the youngest CEO of an eSports franchise.</p> <p class="p2"> </p> <p class="p1"> </p> <p class="p2"> </p>
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DJ Clark Kent | Hip-Hop Producer
<p class="p1">In this episode, we speak to DJ Clark Kent. about why he stays conscientious of his diction, his Panamanian pride, and his New York hustle. DJ Clark Kent delves in deep about his love and admiration for his grandmother, and also explains why he does not look up to anybody. As a sneaker enthusiast, but not a ‘sneakerhead’, he mentions he has owned over 4,000 pairs of sneakers, though he currently has around 2,400 pairs. DJ Clark Kent fondly speaks of his love for music, what makes the music business, and why you should be living in the moment, approaching everything with a positive attitude, and to always be authentic to what you’re doing.</p> <p class="p1">DJ Clark Kent is a legendary hip-hop producer whose Panamanian and Brooklyn roots have shaped who shaped him greatly. He has produced songs for some of the most hot names in hip hop, including Biggie, Jay-Z, 50 Cent, and Lil’ Kim. He has also been a director of A&R at Atlantic, Epic, Columbia, Motown, and Roc-A-Fella. His love for DJing and music was always with him even as a child. DJ Clark Kent’s style, humbleness, and superhero talent has brought him far and made him relevant to this day.</p> <p class="p1"> </p>
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Tyler Schmitt | VaynerMedia
<p>In this episode, we celebrate the launch of the new Gary Vee 003 line, Clouds and Dirt. Tyler talks about the process of creating and promoting the shoe, the vision behind it, and why Gary’s brand has been as successful as it is. He explain K-Swiss’s personal approach to connect with its fans on Twitter, and how living in the digital age has made promoting the brand as well as connecting the brand with the fans easier with the rise of social media. Tyler also discusses his personal background with sneakers and how his interest in sneakers developed, his experience working as Gary’s assistant, and how aspiring fashion designers and artists can get in contact with the brand. Tyler emphasizes the brand’s hard work ethic to create shoes with details that cater to the fans.</p>
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Lil Jupiter | Style Influencer
<p>In this episode, we talk to one of the hottest sneaker Instagram influencers, Lil Jupiter, about how he seemingly came out of nowhere to be one of the most influential sneaker Instagrammers out there and about the new Gary Vee 003 sneakers.</p> <p>K-Swiss shoes are shoes with meaning, substance, and purpose for the entrepreneur with a vision. The Gary Vee 003’s represent Gary’s philosophy of “Clouds & Dirt” and will be available in both larger sizes as well as kid sizes.</p> <p>Lil Jupiter, originally from Washington Heights, NY has risen to Instagram fame with a following of over 240K. His style is something he has always had throughout his life and he speaks about the impact design and fashion has had on him growing up. To Lil Jupiter, consistency is key to achieving your dreams and following your passion.</p> <p>Subscribe today: <a href= "http://bit.ly/kswisspresents">http://bit.ly/kswisspresents</a></p>
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Natasha Case | Cool Haus
<p>In this episode, Cool Haus founder, Natasha Case gives insight into the moment that led her to the Cool Haus concept and the ingenuity and hustle it took to get the business off the ground. She continues to carve out a unique space in CPG and bring creative thinking to the fast-growing, certified female-owned business. </p>
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EM J | Make-Up Artist
<p>In this episode, Make-Up artist Em J created her own line and emerges as the UK’s leading designer of kit essentials for Make-up, Hair and Beauty professionals. Em J talks about starting small, where to find the best ideas and following your passion. </p> <p> </p> <p>Find more of Em J at: </p> <p><a href= "http://www.theemjcompany.com/">http://www.theemjcompany.com/</a></p> <p>Instagram: @emj_mua </p>
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Caner Veli | Liquiproof
<p>In this episode, K-Swiss travels to London: Listen as Caner Veli, inventor and CEO of Liquiproof, talks about creating a product he couldn't find, continually seeking education and inspiration, and "becoming chef of life."  </p> <p>Check out products at Liquiproof.com @liquiproof_official.</p> <p><span class="Apple-converted-space">Check out K-Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p> <p> </p>
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Anwar Carrots | Streetwear Designer
<p>In this episode, go inside the mind of Anwar Carrots and hear how his own history inspired his creative journey into style.</p> <p><span class="Apple-converted-space">Check out K-Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p>
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Gary Vee | VaynerMedia
<p><span class="Apple-converted-space">In this special episode of “CEO’s Wear Sneakers” the K-Swiss team walks you through all the important information you need to know about the upcoming "Crushing It" sneaker launch with Gary Vee. Find out everything from when the events take place, how you can attend, to what inspired the design of the limited edition "Crushing It" sneaker.</span></p> <p> </p> <p><span class="Apple-converted-space">Check out K-Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p>
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Improper Etiquette and Married to the Mob Part 1 | Live from Complex Con
<p>In this episode, as part of the Married to the Mob and K-Swiss Collaboration, partner podcast Improper Etiquette's Leah McSweeney and Laura Stylez do a "CEO's Wear Sneakers" edition at Complex Con. They invite their most inspiring associates to share their secrets to finding success as an entrepreneur.</p> <p>Guests include: </p> <p>Bobby Hundreds; The Hundreds</p> <p>Greg Yuna aka. Mr. Flawless; Celebrity Jeweler</p> <p>Deirdre Maloney; founder of Capsule Show and top PR firm BPMW Agency</p> <p>Leikeli47; up-and-coming rapper and singer </p>
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Greg Selkoe and Sneaker Steve | Karmaloop and Wanderlust
<p class="p1">In this episode, Greg Selkoe and Sneaker Steve stop by the K Swiss office to talk about their new business <a href= "http://wanderset.com"><span class="s1">Wanderset.com</span></a> as well as lessons learned from Karmaloop and a near death experience.</p> <p><span class="Apple-converted-space">Check out K Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p>
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Emil Corsillo | The Hillside and Hickoree's
<p>In this episode, Emil Corsillo gives us his best tactics for getting attention as a small brand. Named one of GQ's Best New Menswear Designers, he talks about taking risks, learning from abundant mistakes and the importance of professional presentation. </p> <p class="p1" style="padding-left: 30px;"><em>"You have to be a risk-taker and you have to be a radical person to start your own thing in the first place, and be good at it; but to run a business correctly and well takes exactly the opposite characteristics and qualities."</em></p> <p><span class="Apple-converted-space">Check out K Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p> <p> </p>
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Karen Civil | Social Media Maven
<p>In this episode, Karen Civil walks us through her journey from wanting to be an "online communicator" before it existed to now, being one of the most well-known social media marketers in the industry. </p> <p>She explains why it's essential to stay true to yourself when building your career. </p> <p><span class="Apple-converted-space">Check out K Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p> <p> </p>
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Matt Halfhill | Nice Kicks
<p>In this episode, we talk to Matt Halfhill, founder of Nice Kicks, who turned his love of sneakers into a profitable and long-lasting business.<span class= "Apple-converted-space">  </span></p> <p><span class="Apple-converted-space">Fun Fact: Nice Kicks is attributed to the being the first to use Throwback Thursday on the internet. </span></p> <p><span class="Apple-converted-space">Check out K Swiss' latest campaign highlighting entrepreneurs on Instagram, Facebook and Twitter </span><span class= "Apple-converted-space">@KSwiss.</span></p> <p><span class="Apple-converted-space">Shop at KSwiss.com</span></p> <p> </p>
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Leah McSweeney | Married to the Mob
<p>In this episode, we go behind this scenes with Leah McSweeney, the founder of popular female-focused streetwear brand, Married to the Mob.<span class="Apple-converted-space"> </span> After 10 years of carving out her space in a competitive industry, Leah tells us the unique story of how she got started, and how she’s lasted streetwear's fast-moving culture.</p> <p class="p2"> </p>
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Mike Cherman | Chinatown Market
<p>In this episode we talk to Mike Cherman, founder of streetwear brand Chinatown Market.  Mike talks about his previous brands, his successes, failures and lessons learned along the way. Based in Los Angeles, Chinatown Market is known for their graphic printed T’s, bootlegged logos and most recently, their IKEA dad cap.  Hypebeast once said ‘No trend is safe from Mike Cherman’, testament to his speed to pick up on what’s relevant in youth culture. </p> <div> </div>
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