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Category: Business
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Description:

Each week Will & Andrew talk about the newest changes in social media & digital marketing – and how those changes can affect small businesses. This quick-hit type show covers Facebook, Snapchat, Twitter, Google, YouTube and more each episode.

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Podcast Episode's:
What Social Proof Is and How Do I Get It for My Business?
<p>Consumers are frequently skeptical when considering making a purchase from a company with which they lack a rapport. Making a purchase with a new company is a risky proposition, and customers have many misgivings. Remember when you were afraid to even use your credit card online? Remember buying a product not from Amazon? Will the product &#91;...&#93;</p> <p>The post <a rel="nofollow" href="https://redcanoemedia.com/social-proof/">What Social Proof Is and How Do I Get It for My Business?</a> appeared first on <a rel="nofollow" href="https://redcanoemedia.com">Red Canoe Media</a>.</p>


Ntr 29 – Leveraging Social Media for Better Brand Visibility
<p>Welcome to another episode of Navigate the Rapids - the show where I explain digital marketing trends, strategies, and every day topics that every business owner needs for success - both online and off. This is episode number 29 - Leveraging Social Media for Better Brand Visibility In today’s show we’re going to talk about… &#91;...&#93;</p> <p>The post <a rel="nofollow" href="https://redcanoemedia.com/ntr-episode-29/">Ntr 29 &#8211; Leveraging Social Media for Better Brand Visibility</a> appeared first on <a rel="nofollow" href="https://redcanoemedia.com">Red Canoe Media</a>.</p>
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Episode 23: Founder and CEO Robert “Cujo” Teschner
<p>Sink or Swim is a bi-weekly podcast of marketing interviews like this one. Click here to subscribe on iTunes. In this episode, find out things like: What Rob would have done differently in his previous career The most satisfying part of his new career How the Air Force set Rob up for success after leaving &#91;...&#93;</p> <p>The post <a rel="nofollow" href="https://redcanoemedia.com/sos-robert-teschner/">Episode 23: Founder and CEO Robert &#8220;Cujo&#8221; Teschner</a> appeared first on <a rel="nofollow" href="https://redcanoemedia.com">Red Canoe Media</a>.</p>
Listen: podcast - audio/mpeg

How to Increase Web Conversions, Get More Leads and Reduce Perceived Risk
<p>Calls to action are a great way to guide visitors towards their goals, but there are a lot of factors influencing whether or not a visitor is actually going to take action. Plenty of digital marketers run A/B testing on their calls to action to see which colors, symbols, CTA copy, button placement, and images &#91;...&#93;</p> <p>The post <a rel="nofollow" href="https://redcanoemedia.com/increase-web-conversions/">How to Increase Web Conversions, Get More Leads and Reduce Perceived Risk</a> appeared first on <a rel="nofollow" href="https://redcanoemedia.com">Red Canoe Media</a>.</p>


How to Make Your Boring Content or Data More Appealing
<p>Creating content isn’t as easy as it may seem on the surface, especially if you’re a small business owner who just doesn’t have time to spare. Sure, written content coming directly from the small business owner may sound genuine, but do you really have the time to create your own visual content (graphics, photographs, etc.) &#91;...&#93;</p> <p>The post <a rel="nofollow" href="https://redcanoemedia.com/more-appealing-content/">How to Make Your Boring Content or Data More Appealing</a> appeared first on <a rel="nofollow" href="https://redcanoemedia.com">Red Canoe Media</a>.</p>


Your Stale, Outdated Website Will Never Rank (and Why That’s a Lie)
<p>Author's note: Hi, Will here. I'm afraid that some of the things in this article are just plain untrue. Oh, I'll explain near the end, so don't be worried that you're wasting your time by reading it, because you aren't. It's just that, well, there are always exceptions to the rules, it seems. But for &#91;...&#93;</p> <p>The post <a rel="nofollow" href="https://redcanoemedia.com/stale-outdated-website/">Your Stale, Outdated Website Will Never Rank (and Why That&#8217;s a Lie)</a> appeared first on <a rel="nofollow" href="https://redcanoemedia.com">Red Canoe Media</a>.</p>



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