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Description:

Learn from the leaders in the flower industry with us — florists, growers, retail owners and more on Team Flower.

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Podcast Episode's:
Transitioning into a Floral Career with Kalin Scheick
<p>To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Growing Children and Pansies with Three Brothers Blooms
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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It Takes a Village with Wildbud Co.
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Using and Growing Edible Flowers for Floral Design
Whether you are a grower, a designer, or both, edible flowers can enhance what you can offer to your clients.


How to Easily Manage Your Floral Recipes
If you are running a floral business, it is essential to have a well-organized recipe process.


Scaling Your Floral Business with Technology
Many service-based entrepreneurs should consider scaling their businesses instead of following the more-more-more approach.


Event Pricing and Processes with An Affair to Remember
<p class="">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Floral Installations: Pricing and Silks with Bloom Babes
<p class="">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Addressing Imposter Syndrome in the Floral Industry
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Pricing and Organization Methods with Details Flowers
<p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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All About Pansies: How to Grow Them + A Variety Guide
The ever-persevering pansy. A little flower with a grand history. There is so much more to this all too often hidden gem of the garden than most growers realize.


Tips for Seed Saving with Basket of Flowers Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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The Case for Antique and Heirloom Roses as Cut Flowers
Contrary to popular belief, heirloom roses are a hale and hearty collection of high-petal count blooms that are a great addition to the cut flower garden.


Reasons to Freelance as a Designer with Winsome Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: Classic San Francisco Wedding with Greenery Backdrop Wall
In this Team Flower Seasonal Design Highlight, we're featuring a floral wall design by Busy Bees Floral, a wedding and event designer who prioritizes the desires of their clients.


Intentionally Creative Design with Floraltique
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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The Details of Sustainable Flower Farming with Little Farmhouse Flowers
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Bravery + Sustainability with TJ McGrath
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Sustainability: Understanding Your Market with Tobey Nelson
<p class="">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Native Perennials and Season Extension
In this Team Flower Business Model Highlight, we're featuring Little Hollow Flowers, a family-owned and operated farm specializing in growing seasonal and sustainable cut flowers.


Flowers and Your Mental Health with The Flora Club
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tackling Tasks in the Off-Season of Flower Farming with Village Flower Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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In-depth Guide for Florists to Increase Their Online Visibility
Building a strong online presence is imperative if you're a floral business owner—whether you have an online store, a small local shop, or provide flower arrangements for events and weddings. 


Investing in Yourself with Mahina + Soul
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Planning a Styled Shoot with Sarah Bruxvoort
<p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Neurodivergence in the Floral Community
Over the last five years, a spotlight has shown how neurodivergence, or the uniqueness of the mind, impacts all the facets of our daily lives. This is especially true in the floral industry.


An Inside Look at a Upick Farm with Bee Merry Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Host a Floral Design Workshop
Hosting a floral design workshop is an excellent opportunity to gain new floral fans for your business, build relationships with future clients, venue networking opportunities, and ability to share your unique design style with your community.


Your "Why" and the Principles of Design with Tomas De Bruyne
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips of the Trade for Floral Designers with Canaan Marshall
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Transitioning to Retail with Meadow House Flowers
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Designing and Implementing a Tree Floral Installation
See how to create a foam-free tree installation step by step!


Drying and Dying Flowers with Milli Proust
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Dried Flower Designs with Bex Partridge
<p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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An Inside Look at the Floral Supply Chain with Flower Moxie
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips to Turn Your Creative Floral Hobby into a Sustainable Wedding Business
Honing your business acumen is essential if you want to create a wedding floral business that will sustain you and your family for years to come.


Pushing the Boundaries of Creativity with Mulberry and Moss
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Unique Flowers for Dried Stem Production
In this article, you’ll find a list of unique cut flowers to be grown for dried floral creations of various types.


Tips for Harvesting and Caring for Cut Flowers with Petal Back Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Creating a Business Model that Gives Back
Those of us in the floral industry work hard to make the world more beautiful, and we have the power to make it a better one, too.


Seasonal Design Highlight: All Singing All Dancing Floral Centrepiece
In this Team Flower Seasonal Design Highlight, we're featuring an arbor design by Raysa Farah of LK Verdant, a wedding and event florist who is committed to offering timeless arrangements of flawless quality.


How to Enhance a Tablescape with The Floral Society
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Collaborate with Photographers with Heather Payne Photography
<p>To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Tips for Photographing Flowers with Texture Florals
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Finding Resiliency and Staying Flexible with ReRoot Gardens
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: Statement Florals for Wedding Ceremony
In this Team Flower Seasonal Design Highlight, we're featuring a ceremony design by Honeysuckle Farm, a flower farm whose arrangements feature locally and American-grown blooms.


The Biology of Flower Farming with Bloom and Gray
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seven Steps to Create an Everlasting Australiana Wreath
This article will teach us how to create an Everlasting Australiana wreath for your front door.


The Life of a Retail Florist with Sweet Memories Flowers
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Community Partnerships and Pop-Ups
In this Team Flower Business Model Highlight, we're featuring Springvine Orlando, a wedding florist service that has a love of reaching out to their community by including more everyday flowers.


Pricing Sustainably in the Floral Industry with Le Champagne Projects
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos, and podcast episodes.</p>
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Tips for Growing Dutch Bulbs in Subtropical Climates
When it comes to dreamy Spring flowers, all roads lead to Holland. Living in a subtropical climate can put a damper on growing these blooms—but it can be done!


Regenerative Gardening with Blossom and Branch Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Setting Boundaries in your Floral Business
One thing which is a constant in business is busyness. Calls, emails, texts, and so much more beg for our attention. How do we balance all of that with our private lives?


Conquering the Obstacles of a Flower Farm with Keep Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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5 Powerful Ways to Increase Your Brand Awareness
How do you tell people you exist? And how will your audience recognize your brand? Before people buy, they need to feel they trust you. So how do you establish that trust?


The In's and Out's of Foraging with Deidre Fraser
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Multi-Six-Figure Wedding Floral Design
In this Team Flower Business Model Highlight, we're featuring Gwen Floral Co, a multi-six-figure wedding florist offering wildly romantic design for their clients in Australia.


Finding Your Place with Flowers with Black Girl Florists
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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6 Biennials to Grow for Cut Flowers
Biennials are a great way to add excitement to your late spring designs and offerings. Besides being some of the most extraordinary and unique blooms, they also bloom at a time when there can be a lull in flowers.


Adding Unique Offerings to Your Floral Business with Castillo de Flores
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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5 Steps to Create a Living Succulent Bouquet
These days, with sustainable living becoming more of a lifestyle necessity than a choice, a bouquet that will keep growing contributes to a greener planet in a minuscule way!


The Joy of Teaching Floral Design with Anne van Midden
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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5 Metrics Every Florist Should Track Each Month
Analytics and data don't always interest creative professionals. But you're not just a floral designer—you're a business owner, too. As a business owner, you already track certain numbers.


3 Keys for Setting Up a Temporary Floral Shop
Have you ever heard of a full flower shop pop-up? This is such a unique business model, and could be just what you need to implement for your business as well!


A La Carte Weddings with Rust + Thistle
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: Finding Inspiration from Ancient Traditions
In this Team Flower Seasonal Design Highlight, we're featuring an arbor design by Intentional Flowers, a wedding and event florist who specializes in joining flowers and spirituality.


Flowers Forever with Framed Florals
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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6 Tips for Professional and Successful Consultation Calls
Discover tips on how to make consultation calls a success for one's floral design business!


Setting Healthy Boundaries with Lily Roden
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Starting a Flower Business in Another Country
What is it like to start a business in a foreign country? Daunting, rewarding, difficult, special. Read on to find out more!


"The Flower School" with Joseph Massie
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Best Tips for Building and Outfitting Your Floral Studio
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Reducing Event Stress by Using Permanent Flowers
Learn how utilizing silk flowers could reduce your stress and increase your productivity!


Running a floral business out of your home
Starting an in-home floral business (or any business for that matter) can seem daunting. But it doesn't have to be. There are so many reasons why being an in-home florist is beneficial and possibly the best way to go.


All About Plants (and Some Other Floral Things!) with Plant Office
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Embracing Your Community with Flowers with She Loves Me
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Unique Ideas for Connecting with Your Community The Wild Folk Florist
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips for Making a Fresh All-Season Wreath
Discover ways to take one wreath form into all seasons. Learn to resuse and extend your fresh wreath into an all season wreath!


Locally Grown Flowers and a Flower Shed with Pretty Flower Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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A Comprehensive Guide to Buying, Using and Selling Silk Flowers



Lessons Learned in Flower Farming with Fleur Flower Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Should I Join a Floral Association? If So, Which One?
Curious if you should join a floral association or a florist professional organization? This article digs into who they’re for and some of the benefits of the most recognized floral association names.


REPOST: Edible Flowers with Loria Stern
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Honest Conversations with Bloom & Burn
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Make a Flower Crown
Making a flower crown isn’t difficult once you master the mechanics needed for a seamless product. I promise! I often have other florists ask me to make flower crowns to complete their orders because they don’t feel they are capable. Is that you? Take a peek at this tutorial and add gorgeous flower crowns to your repertoire!


A Beginner’s Guide to Peony Bloom Forms
Ready to take a closer look at different types of peony bloom forms? In this guide, you’ll get notes not only about the forms, but also on where and when these blooms fit best!


Florist Software: Guide to Florist POS Systems and More



Running a Flower Shop with Rococo Floral Co.
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Pick Your Own Farm Model for Flower Growers: A Quick Guide
Thinking about hosting a Pick Your Own event on your flower farm? Here’s a quick guide of what to consider before you start!


Incorporating Color Theory with Tinge Floral
<p>To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Diving into the Flower Color Wheel
Discover strategies for how to use the flower color wheel to your advantage in floral design.


Best Perennials That Bloom All Season for Cut Flower Gardens
Looking for the best perennials that bloom all summer long? Check out these comprehensive lists—sorted by color type—of perennials that rebloom and are excellent for cut flowers and floral design work.


Working with a Blank Slate with PepperHarrow Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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New Flower Truck Business Logistics: Tips and Tricks
Getting ready to launch a flower truck business? Before you create the look and feel of your flower truck, lay some groundwork. In this guide you’ll get tips, tricks, and important considerations you need before you start.


On Focusing and Flourishing with Blourish
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Project Your Flower Farm Sales as a New Farmer
Discover tips and methods to calculating and predicting your flower farm sales as a new flower farmer.


The Beauty of the Floral Industry with Abby Garden Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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5 Simple Tips to Elevate Your Floral Design Work
Accessing different floral materials in various thicknesses, heights, and shapes is important to adding dimension to your design work. Learn 5 simple tips to elevate your flower arrangements in this guide.


Floral Tools 101: Your Guide to Fundamental Flower Arranging Tools
Get a full list of the essential flower arranging tools that florists use. Discover where to buy florist tools, tips, and additional resources.


When Florists Become Flower Farmers with Days of Dahlia
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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5 Benefits of Offering a Flower CSA
Offering a flower CSA can bring many benefits to your business and creates a sense of place and time in a world where most things can be bought with the click of a button. Learn 5 key benefits to offering a flower CSA here!


Finding Reliable CRM Software for Floral Designers with Mayuri Parikh
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Selling Flowers Wholesale: Tips for Farmers to Sell Directly to Designers
Hey, new flower farmers! Here are the 4 tips you need when selling your homegrown blooms directly to floral designers in your area.


The Importance of a Support Team with Saipua
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Florist Portfolio 101: Step by step guidance with examples
Ready to create your florist portfolio as a new floral designer but don’t know where to start? Get tips, ideas, examples, and more in this full guide.


How to Set Up a Florist Website and Online Store
If the thought of building your own floral business website makes you want to run screaming for the hills, don’t worry. In this guide, you’ll get insight for a DIY website and flower shop online store.


Running a Successful Side Hustle: Cut Flower Farms
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Finding Joy in Painting Flowers with Safiyyah Studios
UK botanical artist Safiyya Choyocha shares with us the joy and inspiration she finds in painting flowers and gardening. She shares where she finds her own inspiration and her advice for how to overcome a creative rut.


Growing Flowers and Children with Rising Hill Farm
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Your Guide to Growing Lavender the Flower Farmer Way
Growing lavender is rewarding (and smells amazing!). Learn how to dry lavender, how to select varieties, how and when to harvest it, and more! Gina Schley of SHEGROWS and Urban Conversion shares her pro-farmer tips.


Intentional Design with Film & Foliage
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips for Finding Floral Inspiration Beyond Your Front Door
Team Flower Member Ashely Monaghan shares practical tips and insight for finding floral inspiration wherever you look, wherever you go, and in any season!


Opening a Brick & Mortar Floral Shop with Christina Yan
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Winter Farm Chores and Off-Season Tips for Flower Farmers
Curious what to work on during the off-season? Winter farm chores galore! Here’s a comprehensive guide on how to use the winter to better streamline your cut flower farm business or farmer-florist operation.


How to Know Which Floral Design Career Is Right for You
Discover what florist career might be right for you in this guide—from part-time florist jobs to flower shop jobs. Industry jobs board lists included!


What Is TeamFloral? Should You Use Them If You're a Floral Pro?
If you own your own floral business (or hope to in the future!), you may be wondering what is TeamFloral and if signing up can help your business grow. Take a look at the offerings, advantages, and alternatives in this guide. (SEO tips included!)


Team Flower's "Best of" Floral Journeys
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Growing Flowers Can Combat Climate Change: Here's How
Discover crucial regenerative farming practices for flower farmers and hobby growers alike. If you’re a farmer-florist or even a home gardener, learn how you can help combat climate change in your regular growing practices.


The Beauty of a Business Partnership with Amanda Vidmar Design
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Create a Solid Business Plan for Your Flower Farm
A new flower farming business can be an overwhelming and confusing process. But there is one key thing you can do at the very beginning: create a flower farming business plan.


Identifying and Meeting Floral Needs with Rachael Ellen Events
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Here's How to Launch Your Floral Business on Kickstarter
In this guide, you’ll learn tips and tricks for launching your floral business on Kickstarter, a platform that can help you fund the initial launch of your small business or product line.


A Walk-Through of Event Day with Busy Bee's Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Utilizing Flower Farms for Professional Development
In this business model highlight, we’ll hear form Blossom Cleveland and how their small business connects with local flower farms and growers for professional development opportunities for their floral team.


Flowers by Design with Ingrid Carozzi of Tin Can Studios
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Hanging Vines and Greenery on Any Surface
Have you ever had a bride send over an image of greenery sprawled on a wall and think “How on earth do I do that?” In this article, you’ll learn how to create and hang these masterpieces. Courtney shares her tips, tricks, and toolkit for building some unforgettable greenery displays on a variety of surfaces.


Helpful Tips for Starting a Flower Farm Business from Scratch
Launching a flower farm from scratch is hard work. There’s a lot to consider. In this article you’ll learn crucial tips for starting a flower farm business that you can implement from Day 1!


Large-Scale Flower Farming with Bethany Little
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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3 Ways to Make Virtual Workshops Stand the Test of Time
For florists who offered in-person workshops and classes pre-pandemic, shifting to virtual classrooms was a way to continue connecting with customers. Here are reasons to continue virtual workshops as the world moves forward.


​​Cheerful Flowers and Gifts: A New Flower Shop in Chambersburg PA
With the goal to open as a new florist in Chambersburg PA in February 2022, Kelly and Jesse Perry are excited and humbled to join the ranks of many floral professionals that have gone before them on the journey to open up a brick-and-mortar shop.


Organization and POS for Retail Floral Shops
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Creating an Email Newsletter Strategy for Your Floral Business
A consistently scheduled email newsletter can make a real difference in staying top-of-mind with your friends, followers, and flower enthusiasts. Discover email newsletter strategy best practices and more in this guide!


Adding Retail to Your Event Business with Rikki Marcone
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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A Guide to Building a Free-Standing Invisible Floral Arch
Learn how to create a free-standing invisible arch in this guide. Photos, steps, and a detailed floral ingredient list are included!


Popping Up for People with Black + Blossomed
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Growing Together with Meadow Farm Florals
As a small-scale flower producer, Angela Hall of Meadow Farm Florals saw an opportunity to help others learn how to start growing flowers. A light bulb went off in her head. Why not do it "together"? That’s how Growing Together, Angela’s growing collective, was born.


Taking Advantage of the Plant Trend with Accent Decor
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Incorporating Mixed Floral Mediums with Kindly Grown
In this Team Flower Business Model Highlight, we're featuring Kindly Grown, a “mixed media” full-service wedding florist offering live cut flowers, farm-grown flowers (grown by Kindly Grown), and sola wood flowers to clients.


Escaping Perfectionism with Studio Mondine
<p class="">You can see Amanda speak in person at the <a href="https://www.teamflower.org/conference-2020?coupon=team" target="_blank">2020 Team Flower Conference</a>.</p><p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Setting the Table with Pumpkin Floral Centerpieces
Pumpkin floral centerpieces are a beautiful, festive addition to any holiday table. Learn how to make them (and use every bit of the pumpkin in the process) in this guide!


The Importance of Community with Susan Davis
<p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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How to Make a Casket Blanket Step by Step
In this article, you’ll learn how to make a casket blanket to honor a loved one or the loved one of a floral design client. Designing meaningful funeral floral arrangements are a beautiful way to love the world through flowers.


Business Model Highlight: Locally Grown Subscriptions of Love
In this Team Flower Business Model Highlight, we're featuring Mandy Herron of Flower and Forged, a small flower farm offering a subscription service of uniquely designed bouquets. Learn about Mandy’s unique business model, ways she loves her community through her business, and more!


Relatable Floral Business Branding with LK Verdant
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Top Tips for Growing Cut Flowers in Containers
Believe it or not, it is entirely possible to start a cutting garden, even in the smallest spaces. In this article, you’ll learn some crucial tips for growing cut flowers in containers. And yes, a cut flower container garden can be in your future—even if you only have just a small patio.


Florist Salary Info: How much do floral designers actually make?
If you're curious about florist salary estimates, you've landed in the right place. The reason why it's difficult to pinpoint the average salary of a floral designer is because of one simple truth: It's a nuanced conversation. In this guide, we’ll give reported florist salary information as well as 17 revenue-growing ideas.


Facilitating a Unique Design Process with Louise Langdon
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: Opposites Attract in a Complimentary Color Palette
Color is beautiful and can be used in so many ways! In this seasonal design highlight, discover tips to create floral arrangements that are monochromatic, analogous, complementary—or even with all colors!


Increasing Your Bottom Line with Proven Sales Strategies
<p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Beginner Botany for Flower Lovers
The more closely you study a flower and think of it in light of its biological purpose, the more complex and fascinating it becomes. Ready to begin your studies? This article will cover beginner botany tips for flower lovers!


Getting Creative with Floral Garlands: Building Unique Pieces
The classic flower garland is a floral design piece that is just as versatile as it is durable. Its functionality can go way beyond a wedding or holiday decoration. Discover more garland tips in this guide!


The Importance of Your Website in a Visual Industry with Dogwood & Fir
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Curating Flat Lays for Social Content
Flat lays show off new and different aspects of a florist’s work, from the work it takes behind the scenes to high-quality and sustainable practices used in the business. Learn tips and tricks for making beautiful flat lays in this article.


Things to Consider When Designing a Bridal Bouquet with Blue Sky Flowers
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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8 Unique Marketing Ideas for Florists
It's time to step out of your marketing routine and into creative and innovative strategies that can help bring new awareness, customers, and revenue to your floral business. Get tips for marketing your floral business in this guide!


Solidifying Your Floral Business with Aleya Harris
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: Colorful Petite Teardrop Cascade Bouquet
Believe it or not, bouquets are trending toward a more petite styling! In this design highlight, discover some crucial tips for building a petite cascade bridal bouquet—one with lots of color.


Using Asana for Project Management in Your Floral Business
Discover how to use Asana, a well-loved project management tool, to help manage your floral design business, design workflows, client communication, and more!


Floral Collectives: What They Are and How to Start One with Little Hollow Flowers
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: A Wild Summer Wedding Arbor
In this Team Flower Seasonal Design Highlight, we’re featuring sprawling bundles of wildflowers in a myriad of colors that come together to form a captivating wedding arbor that captures the summer season.


Creating a Fitting Team with Wildflora Design
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Starting a Flower Delivery Subscription Business in Pandemic-Times (And Beyond)
Discover encouragement for taking the leap to start your own flower-fronted small business, no matter what mountains may stand in your way.


How to Become a Florist: Your Complete Guide (With Advice from the Pros)
What does it take to become a florist? If you’re new to flowers or are considering a career in floral design work, discover solid advice and real resources for getting started here.


5 Tips to Prevent Floral Work Burnout
You know firsthand there is so much hard work alongside the gift and beauty of your life with flowers. Take a moment to rediscover the beauty of floral work with the tips in this post.


Framing a Moment with RAM Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Market Your Online Flower Business
Having an online presence gives people a way to learn more about the flowers you sell so they can purchase them with just the click (or tap) of a button. Learn how to market your online flower shop in this guide.


Your Complete Guide to Growing Annuals That Bloom All Summer
A full, comprehensive guide with lists of annuals that produce flowers all season long (and are excellent for cut flower work)—including annuals that grow well in containers with full sun.


What Is Customer Experience? (It’s Not What You Think)
Discover how to build and sustain a best-in-class customer experience for your floral business clients.


Overcoming the Challenges of Starting a Floral Business with Fig & Flower
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Loss, Grief, and the Flower Farmer
Hear tender-hearted, gracious advice from one flower grower on moving forward in flowers amidst the challenges of grief and loss.


Here's How to Prep Your Email Marketing Funnels for Wedding Planning Season
Are you reevaluating your email marketing strategy for prospective wedding design clients? Here are five steps to refreshing your email marketing to draw in more wedding floral design customers during engagement season.


Celebrating a Love of Flowers with Derek Woodruff
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Productive Ideas for Flower Farmers to Fill Rainy Seasons
As a flower farmer, there is meaningful work to be done in off seasons—including self-care. Discover practical rainy and off season tips from one flower grower in North Florida.


Top 10 Gifts from the Accent Decor Fall/Winter 2021 Line
Discover the latest top-ten Accent Decor pieces we believe would make wonderful gifts—to sell in your flower shop, give to your wedding and event clients, and share with your friends and family.


Building an Inclusive and Equitable Brand with The Wild Mother
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap <a href="https://www.teamflower.org/join-the-pen-pal-club" target="">here</a> to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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3 Pillars of Business Organization for Florists
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Maintain a Vibrant Floral Side Hustle
Most entrepreneurs always preach and teach about how to turn the side-hustle into a full-time gig. But what if you want it to stay part-time? Discover tips on how to maintain a vibrant floral design side-hustle that fits your life.


Seasonal Design Highlight: A Unique Twist on a Classic White Bouquet
In this design highlight, floral designer Amy Balsters gives tips on how to liven up a bouquet in a white and green palette. In addition, she discusses how to use the spiral technique to create a variety of shapes.


Creating an Arbor with The Cottage Rose
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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3 Techniques to Effectively Market Your Why in Floral Design
If you're feeling stuck or lost when defining and communicating your floral design brand's purpose, this article can help. Dive into these marketing exercises to refine (and define!) your floral design business’s why.


Upselling the Bridesmaid Bouquet
Don’t let gorgeous bridesmaid bouquet designs go to waste after the wedding ceremony—learn how to repurpose these bouquets in creative ways that make both budget-conscious clients and floral designers happy!


How to Grow Pampas Grass: A Guide for Flower Growers
If you’re a cut flower grower (or even a micro flower farmer!) wondering if you can get in on the pampas grass trend and earn additional revenue off this popular ornamental grass, this guide is for you!


The Business of a Flower Farm with Wildroot Flower Co.
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Business Model Highlight: Thoughtful Gifting with Bell Meadow
In this Team Flower Business Model Highlight, we're featuring Bell Meadow, an Irish flower farm and gifting website, and their unique business model: thoughtful gifting and unique floral delivery.


How to Grow Tulips the Flower Farmer Way
Discover how to grow cut tulips with a professional flower farmer. In this article, get tips for planting, harvesting, and arranging cut tulips.


Big Floristry in a Small Town with Patience Pickner
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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11 Must-Haves for Your Floral Business Website
If your website is filled with great content presented in a clear and powerful way, your visitors will be excited to buy the solutions you have to offer. Here are 11 must-haves for your floral business website!


Well-Loved Flower Substitutions for Popular Blooms
Finding quick flower substitutions for popular flowers is a crucial skill for any florist where both adaptability and flexibility come into play. In this guide, you’ll get flower substitution suggestions for popular focal, filler, line, dancer, and texture flowers.


Conversations on Thoughtful Gardening with Matt Collins
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Seasonal Design Highlight: Ethereal Dandelion Headdresses
In this seasonal design highlight, floral designer Marga Martin shares instructions on how to make beautiful, impactful headdresses out of dandelions.


How to Prepare Edible Flowers for Cakes, Desserts, and More!
In this comprehensive guide, discover the basics of working with edible flowers and other botanicals, including where to source culinary-grade edible flowers, how to prepare them, design tips, and much more!


10 Selling Mistakes You Don’t Know You’re Making
Sales is a vital part of running a successful floral business, but let's be real: It's not the part that inspired you to become a floral designer. Discover the top 10 selling mistakes made by creative entrepreneurs—and tips to turn them into wins.


How to Teach a DIY Bridal Party Class
Thinking about offering a DIY bridal party flowers class to your revenue stream? Discover all the details in this article. Hosting DIY bridal party flower workshops will free up your design time to take other weddings and events while likely helping your bottom line! That’s a win!


Full List of the Best Filler Flowers for Floral Arrangements
Discover some of the best filler flowers in this handy guide. Full lists of filler flowers by color are included!


Hitomi Gilliam: On Evolving in Floristry
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Complete Introduction to Securing Restaurant and Hotel Floral Design Revenue
Have you considered offering hotel floral arrangements or florals for restaurants in your area? If you’re a wedding florist, providing floral décor to restaurants or hotels can be an excellent stream of steady revenue. Learn how to step into offering hotel floral design and restaurant florist services with this complete guide.


6 On-Trend Arches from Accent Decor
When you think about wedding ceremony flowers, what stands out the most in your mind? The floral installation, of course! See 6 gorgeous and on-trend arches and arbors from Accent Decor.


Large Floral Event Delivery Solutions with Root Floral Design
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tried-and-True Tips for Growing and Selling Sunflowers
Offering fresh cut sunflowers, whether it be bouquets or single stems, is a joyful yet challenging experience. If you’re wondering if growing sunflowers is for you, here are a few tips on how to grow and sell sunflowers!


Embracing Your Clients’ Emotions During the Wedding Planning Process
Planning a wedding is an emotional experience to say the least. Learn how you as a floral pro can support your clients’ and embrace the rollercoaster of emotions that come their way in the planning process.


The Tricky Balance of Scaling a Floral Business
The term scaling can seem intimidating to many small-business owners, particularly in the floral industry. But don’t fret. It is possible with intentional planning and thoughtful decision-making.


Seasonal Design Highlight: Boho Arbor Design
In this highlight, discover the stem counts, mechanics, and transport methods for a gorgeous, flowing boho arbor with pampas grass for a wedding ceremony.


Where to Buy Pampas Grass Wholesale + Practical Design Tips for Floral Pros
A full guide for floral pros for finding and using pampas grass in floral work. Discover where to buy wholesale (fresh and dried), pampas grass alternatives, and more!


Sympathy Work in the Floral Industry with Ace Berry AIFD
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Playing Nice with Mother Nature: Managing Flowers When the Weather Turns
Explore crucial tips and tricks flower farmers and floral designers use to keep everything on track when Mother Nature makes things difficult. Learn what to do when the weather is too hot, too wet, to windy, and more!


How to Submit Your Floral Design Work for Feature: Do’s and Don'ts
When it comes to sharing your wedding and event work with publications of all shapes and sizes, there are some common mistakes that florists (and other event industry pros) often fall victim to. Learn the do's and don'ts of the submission process in this helpful article.


4 Crucial Email Management Tips for Florists
From fielding inquiries and tracking shipments to answering client questions and communicating internally, it’s easy for your emails to get out of hand. Learn 4 key tips to get a handle on your Inbox—once and for all.


Business Model Highlight: Pop-Up Shops with Florals & Scrubs
In this Floral Business Model Highlight, we’ll learn from T. Nicole Murphy, owner of Florals & Scrubs. Florals & Scrubs's mobile flower workshops and soirees give flower lovers a chance to learn how to make and gift arrangements independently.


The Foam-Free Toolbox with Mabel M Florals
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Easily Create Large Event Floral Showpieces with Serenity
Large-scale floral design is more popular than ever for weddings, events, and even photoshoot stylings. Here, learn about a floral mechanic that can help you build and transport large floral pieces more easily!


How Floral Design Is Like Baking a Cake
Recipes give us focus and direction. They help ensure that we have the right ingredients on hand and don't overspend on needless supplies. Here’s how floral design is like baking a cake!


What You Need to Know about Flower Frogs with Floral Genius
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Use Stories to Help Your Website Convert More Customers
Learn how to increase prospective floral client conversions via your website—all by using the power of storytelling to build stronger relationships with website visitors and social media followers.


Floral Design Tips for Beginners
When you’re just starting in floral design—whether you’ve discovered a new hobby or you’re hoping to start your own floral business—knowing how to approach an arrangement or a bouquet (or even a boutonnière!) can be overwhelming. Get essential floral design tips for beginners in this article!


Opening a Gift and Floral Shop with Jana Qualey
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Funeral Floral Design: Navigating Grief with Kindhearted Creativity
Designing funeral floral arrangements can be a challenge in many ways. Discover practical tips and examples to help your clients navigate grief while honoring their loved one—all while infusing kindhearted creativity in your funeral floral designs.


Tablescapes: How to Wow Your Dinner Guests
Looking for exquisite tablescape ideas for yourself or your design clients? Discover the building blocks for confident, gorgeous tablescapes, no matter the style of your dinner party or event!


Year-Round Income for Seasonal Florists
This pre- and post-event window is an amazing opportunity to build trust, increase sales, bolster event referrals and meet a felt need for clients. Here are some seasonal ideas to offer your clients outside of event day.


Allowing the Garden to Influence Your Creative Process with Fiona Pickles
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Hotel Flowers with Franceska McCaughan
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Requesting Wedding Day Photos as a Florist (Tips Directly from a Photographer!)
Curious how to get gorgeous professional images of your work after the event? Follow these 7 simple steps to break down those barriers between photographer and creative this year and start building your portfolio to its potential!


Growing Garden Roses as a Summer-Long Staple for Floral Design
If you’re wondering about the steps, tips, and tricks to growing garden roses that are robust and healthy for cut flower use and floral design work, look no further!


Publicity for Florists with Meghan Ely
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Working With Flowers Can Change Your Life: Here’s How
Here's how working with flowers has changed the lives of our Team Flower Members—and it can do the same for you. If you've been wondering if working with flowers is for you, this might just be the encouragement you need!


Creating Stunning Sympathy Tributes with the Serenity Cage System
Without the proper mechanics, special requests for tribute and sympathy floral arrangements can seem quite daunting to floral designers. Read more to learn about solutions to these challenges that have recently been developed for our industry.


Tips for Starting a Non-Profit with Flowers with Lisa Schmitz
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Want to Be a Flower Farmer? Advice From the Pros (Part 2)
Want to learn about flower farming? We've compiled survey responses from professional flower farmers, farmer-florists, and micro-farmers! Get actionable words of wisdom and encouragement in this article.


So You Want to Be a Flower Farmer: Advice From Real-Life Farmer Pros (Part 1)
Wondering how to be a flower farmer? We surveyed flower farmers, farmer-florists, and micro-farmers who responded with amazing, actionable wisdom they’ve earned through their hard work in the field.


Understanding Your Value and Worth with Lavenders Flowers
<p class="">You can see Janelle speak in person at the <a href="https://www.teamflower.org/conference-2020?coupon=team" target="_blank">2020 Team Flower Conference</a>.</p><p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Foraging for Flowers and Greenery Through the Seasons
You can enjoy the beauty in front of you throughout every season in your floral arrangements as long as you know how to look for it—and how to forage for flowers and greenery throughout the year. Here’s how.


How to Harvest Your Own Seed: Tips for Collecting Flower Seed
Harvesting your own flower seed is easy to do with a little research and planning. If you’re wondering how to harvest your own seed from the flowers you grow, in this article, you’ll cover some crucial tips that can help you succeed in seed saving.


Goodbye Fear, Hello Creativity with Tulipina
<p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips for Going Green in Floral Design: Important Info to Consider
Making the change to being truly sustainable can seem overwhelming. There are a lot of options you have to think through: biodegradable, compostable, recycled, and home compostable. Learn what each of these labels mean when it comes to considering the floral supplies you use!


Overcoming Hardship in Your Small Business and How to Bounce Back
There is no tried-and-true formula to ease hardship or process grief and difficult feelings. We all experience these things in a unique way. If you’re a small business owner, it can be difficult to navigate hardship while also managing your business. Here are some tips to navigate difficulty alongside running your business.


Tips for Off-the-Grid Events with 3 Leaf Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Benefits of Adding a Subscription-Based Product to Your Floral Shop
Wondering about the benefits of floral subscriptions? Learn what you should consider before adding it to your floral business offerings.


Knot Gardens: What They Are and Why You Should Have One
Love creating flower beds that look visually appealing and smell beautifully? Intrigued by the idea of organizing your cutting gardens using basic principles of design? If so, then consider starting a knot garden!


Generating New Ideas and Finding Your Creative Voice with Hart Floral
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips for Creating Your Floral Studio from Scratch
Whether you are a flower grower, a florist, or a workshop leader, designing a floral studio workspace can be a creative process that will inspire you each time you enter it. Discover things to consider and helpful tips in this article.


Should You Use Sustainable Floral Design Mechanics?
There has been a visible shift to sustainable floral design over the past decade—which has left many experienced designers who were classically trained with floral foam to become overwhelmed with anxiety. Don’t fret! In this article, learn some steps and ideas that can help make the transition easier.


Flower Sourcing Transparency with DVFlora
<p>To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Flower Frogs: Your Complete Guide on How to Use, Where to Buy, and More
Flower frogs (also called kenzans or pin frogs) are a floral arranger’s best friend. They’re reusable, durable, eco-friendly, and lend themselves to helping you create gorgeous, lush garden-style floral designs—in addition to exquisite, minimalist floral creations. Here’s how to use them, where to buy them, and more!


How to Build a Caterpillar Tunnel to Withstand Winter
Sharon Hays takes you on a comprehensive look at how to build caterpillar tunnels to overwinter your ranunculuses, anemones, and any other blooms that require winter protection.


4 Things You Need to Know as a Beginning Flower Farmer
Are you a new flower farmer or looking to start a flower farm sometime soon? Learn 4 crucial tips to keep in mind when starting a cut flower farm.


How to Invite Critique into Your Floral Designs Like an Artist
In this article, discover the difficulties of inviting critique of your floral design work as well as how critique can help you, the designer, move forward! There are true benefits to receiving feedback and outside input in creative work.


What Is AIFD? Should You Join If You're a Floral Pro?
If you’re a floral professional or hope to become one, you may be wondering what is AIFD and if you should join or obtain floral certification through AIFD. In this article, discover the advantages, alternatives, and other considerations to joining AIFD.


A Day in the Life with Hazel Gardiner
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit <a href="https://www.teamflower.org/free" target="_blank">https://www.teamflower.org/free</a></p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (<a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">https://www.teamflower.org/join-the-pen-pal-club</a>) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Building a Custom Walk-In Cooler Using a CoolBot
A happy milestone in the business of any floral designer: securing a walk-in cooler. Learn what to consider when building a custom walk-in flower cooler and integrating the uber-easy CoolBot system.


Impressionist Inspiration for Floral Arrangements of Color
What stands out to you most when you find or create a floral arrangement that you love? What’s that "wow factor” for you in a floral arrangement? In this article, be inspired in your floral work by Impressionistic art and the use of color.


Behind the Scenes of a New Product Launch with Accent Decor
<p class="">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Use Tech to Streamline Your Floral Business (And Save Money!)
If you’re looking to level-up your floral business with the help of technology, you’re on the right track. Here’s how you can get started in simplifying your business with tech tools.


Flowers Can Have a Positive Impact on Mental Health
Can having something as simple like plants and flowers around us improve our mental health? Here how flowers impact our health in this article.


Planning a Flower Farm with 1818 Farms
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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PR Tips for Florists with a Light Event Season
Discover novel PR methods to promote your floral business and floral design work in slower event seasons. Branch out from event submissions alone to carve out your role as an expert in your target market!


Creating Purposeful Floral Designs Inspired by Fine Art
In the same way that different orientations and compositional effects greatly affect a painting, so do these same elements when used in floral design. In this article, you’ll learn to take in important considerations such as shape, lines, and balance when creating floral arrangements!


Organization and Automation for Floral Pros with Shanda Zelaya
<p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Flower Trucks: Mobile Storefront Options and Considerations
Thinking about venturing into the mobile flower shop or floral truck business? In this brief guide, you'll find a more in-depth look at what to consider in a flower truck or flower trailer itself from an expert mobile truck builder.


Use the Art of Storytelling to Connect with Floral Clients on Instagram
Storytelling is of the most potent ways to connect with others because everyone has a story to tell. As a florist or floral designer, you can use Instagram to tell your story, connect with prospective floral clients, and move them to action all with your post caption. Here’s how.


Floral Tricks of the Trade with Twisted Willow Flowers
<p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Going into Business With Your BFF? Consider These Things First!
Thinking about starting a business with a friend? Discover what to consider and talk through before gearing up to work together.


3 Tips for Creating Personal Wedding Flowers for Friends and Family
When a friend or family member asks for your expert help with wedding flowers, it’s an honor and a delight as a professional florist! Here are 3 key tips for creating personal wedding flowers for loved ones that feel meaningful, fun, and maintain good client communication practices.


Is a Floral Career for You? Encouragement from Mayesh Design Star Kaylee Young
<p>To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Your Complete Guide to Working With a Floral Wholesaler (Part 2)
Discover how to work best with floral wholesalers, what questions to ask, how to order, check product, request credits, and more! Having a great relationship with your floral wholesaler can be a beautiful tool in your business.


Creating a Relationship with a Floral Wholesaler (Part 1)
And a floral wholesaler’s task is to educate, serve, and provide a timely quality product within an efficient process. In this article, discover how to work best with your floral wholesaler, questions to ask, and more!


How to Make Your Grocery Floral Department Feel Like a Florist Shop
Working in a grocery floral department makes for a challenge of creativity! Here are 4 ways to make your grocery store floral department feel like a florist shop.


Top Tips for Starting a Cut Flower Garden
Wondering if you should start a cut flower garden? Discover top tips to starting a cut flower garden, including what types of flowers to grow, planning your seed starting inside, and more in this article!


9 Ways to Make Your Floral Business More Sustainable
Discover 9 was to incorporate sustainable practices into your floral business. Not only are these environmentally-minded changes beneficial to our planet, but they will help set your blooms apart!


Fresh Floral Revenue Streams: My Paper Flower Pivot
Paper flowers have been crafted for many years and recently have come back into style. Discovering new opportunities can help get your floral business through a difficult phase. When a usual revenue stream slows, developing a new aspect of creativity can open new doors!


Life in the Studio with Frances Palmer
<p class="">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Finding Contentment in Your Work
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Flowers Over Fear with Grace McDonald
<p class="">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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3 Top Secrets for Making Micro Weddings Larger Than Life
The average guest list in 2020 is smaller than ever, but don't get confused—client budgets and design expectations haven't diminished. Discover the 3 key elements that will take a micro wedding to the next level and create something larger than life.


Create 10 Pieces of Instagram Content You Love for Under $75
If you don't have new events lined up, you can still make fresh Instagram content for your floral business with a minimal investment in flowers—and using supplies you already have. Discover how in this article!


Employee Retention, Customer Service, and Self Care with The Flower Guy Bron
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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How to Determine if an Expense is Right for Your Floral Business
Business expenses are something you spend money on to make your business grow or to create a product/service. Here’s how to evaluate expenses for your floral business and if you should invest time and money in that expense.


5 Easy-to-Implement PR Tips for Floral Professionals
If you're looking to branch out and diversify your press portfolio, then it's time to level up your publicity strategies and leverage your know-how to truly stand out as a thought leader in the industry. Here are a 5 ways you can upgrade your PR approach to make an impact within and beyond your network.


Growing in Warm Climates with Petals, Ink
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Tips for Growing Flowers in Zone 9a
Looking for tips for growing flowers in zone 9a? Discover tips and tricks for growing plants in zone 9a, despite tricky rainy seasons, summer heat waves, and more.


Taking Floral Design Lessons from the Woods
What has deeply driven your floral design style? Hear from one designer as he shares how to observe the natural arrangements of life found in the woods to apply to flower design work.


Flower Spotlight: How to Grow Gomphrena
Fresh or dried, gomphrena offers a playful, delicate, and diverse texture in bouquets and arrangements. It’s the perfect accent for any design piece needing a little extra interest or volume. In this article, learn how to grow gomphrena, why it makes a great addition to arrangements, how to dry the flowers, and more!


5 Tips for Involving Children in Gardening and Floral Design
Here are 5 excellent tips for getting your kids Involved in gardening, flower farming, and floral design.


All Things Floral Pop-Up Shop with Popped with Phebe
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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4 Practical Steps to a More Inclusive and Ethnically Diverse Brand
Learn to create and maintain a brand that demonstrates and celebrates inclusivity and diversity. Discover simple ways you can make big, meaningful changes in your community and the world.


Planting a Cutting Garden for Beginners
Are you a beginner looking for guidance on planting a cutting garden? Discover the tools, techniques, and tricks you need to start a cut flower garden in this article—including helpful lists of flowers to grow throughout the year!


Finding Rest in Floral Design with S’wonderful Soirees
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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Why You Should Grow Native Perennial Flowers on Your Flower Farm
Flower farmers: Native plants offer a number of additional advantages over ornamentals and annual cuts—including energy and conservation, increase in pollinators, and simplifying your space. This article dives into the staying power of native perennials and the benefits of adding them to your farm.


Inspiring the Next Generation of Flower Farmers
Inspiring the next generation of flower farmers and floral professionals is a crucial task. Discover how one group of middle schoolers have successfully started a flower farm that has impacted their community.


The Details of Dahlias: Diversity, Hybridization, and Growth
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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The Challanges of Getting Cut Flowers Without Local Flower Farms
One event professional gives insight into the challenges that arise from a lack of local flower farms in her home country of Botswana and how the floral community in her region can solve difficulties together.


5 Floral Business Lessons from a Flower Shop Kid
Growing up in a flower shop has its perks and challenges. Hear from one professional floral designer on what she learned as a flower shop kid, including lessons she uses in her business today.


Embracing Wellness and Creativity with Nectar + Bloom
<p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Tips for Hosting a Pop-Up with Shean Strong
<p>To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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Flower Flash Art with Lewis Miller Design
<p class="">To not miss a new episode of the Team Flower Podcast, <a href="https://www.teamflower.org/join-the-pen-pal-club" target="_blank">tap here to sign up for the free Pen Pal Club</a> for free resources, videos and podcast episodes.</p>
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5 Tips to Rediscover Joy and Motivation in Flowers
During the slow floral season, it is easy to lose motivation, especially when things seem so uncertain. Here are 5 practices to help restore your joy in floral work.


How the Power of Community Can Build Your Floral Business
A strong sense of community with the “floral competition” in your market can strengthen your business like never before—and here’s how it dramatically impacted my floral business. Lift the community up; we are stronger together.


Repurposing Flowers with Shawn Chamberlain of The Full Bloom
Shawn Chamberlain is the founder and director of The Full Bloom, a nonprofit organization whose mission is to improve the mental and emotional health of individuals dealing with death, terminal illness, and other life-changing illnesses and conditions. Shawn blends her two passions seamlessly in her work with the nonprofit—flowers and people.
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Creating Functional Flower Recipes for More Efficient Ordering
If you've tried implementing flower recipes into your ordering and design process before and found it cumbersome, I get it. Read on for a new way to create flower recipes—enter the functional flower recipe—which gives you the ability to flex and be inspired by seasonal flowers.


Video: Create Cocktail Table Centerpieces with One Ingredient
Can you really make a beautiful cocktail accent arrangement using only ONE ingredient? Kelly shows you how in this short tutorial! She demonstrates how to maximize both budget and style by purposefully placing every stem, leaf, and bloom, bringing the principles of design to life in this sweet piece. Knowing how to make an impact with a small amount of blooms is a great way to add value to your client's wedding designs.


Incorporating a Plan B with Marla Bixler
<p class="" style="white-space:pre-wrap;">Please rate and review this podcast — it helps more people discover their love for flowers!</p><p class="" style="white-space:pre-wrap;">For images, links and more information about what we talk about in this episode, visit https://www.teamflower.org/free</p><p class="" style="white-space:pre-wrap;">To not miss a new episode of the Team Flower Podcast, tap here (https://www.teamflower.org/join-the-pen-pal-club) to sign up for the free Pen Pal Club for free resources, videos and podcast episodes.</p>
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