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Mason World Late Night Internet Marketing Podcast  RSS Feed  Subscribe Via iTunes  Zune Subscribe
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Description:

On the Mason World Late Night Internet Marketing Podcast you can expect to hear practical internet marketing advice that you can apply to your own internet business, great interviews with successful and interesting marketers...

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Podcast Episode's:
How To Find Affiliate Offers To Promote And Ethically Monetize Your Content
<p>Looking for Affiliate Offers to promote in your content?&nbsp; Bummed out about the recent cut in Amazon affiliate commissions?&nbsp; Last week I suggested that you look for products to promote outside of Amazon Associated.&nbsp; This week I tell you were to find them.&nbsp; Looking for even more?&nbsp; Check out the show notes for this episode at htps://LateNightIM.com/204 Get all this and much more every week on the Late NIght Internet Marketing Podcast with Mark Mason.</p>
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Affiliate Marketing With Matt McWilliams
<p>Do you fear selling products?&nbsp; Do you want to take your affiliate game to the next level?&nbsp; In this episode, I finally catch up with The Affiliate Guy Matt McWilliams.&nbsp; Matt is a wolrd-class affiliate marketer and an amazing guy.&nbsp; What makes Matt unique is his experience as an affiliate marketer and as an affiliate manager.&nbsp; He has some amazing tips to help you elevate your affiliate marketing game.&nbsp; Looking for even more?&nbsp; Check out the show notes for this episode at htps://LateNightIM.com/203 Get all this and much more every week on the Late NIght Internet Marketing Podcast with Mark Mason.</p>
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Realities Of Working At Home And Amazon Commission Changes
<p>Are you making amazing progress in your online business during this global pandemic or not getting as much done as you thought you would?&nbsp; In this episode we discuss the realities of working at home during COVID-19.&nbsp; In the news, we talk about recent changes to Amazon Affiliate commission structure and discuss actions you might take to try and offset an inset in affiliate income.&nbsp; Looking for even more?&nbsp; Check out the show notes for this episode at htps://LateNightIM.com/202 Get alt this and much more every week on the Late NIght Internet Marketing Podcast with Mark Mason.</p>
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Creating Cashflow On Command -- Copywriting Tips From Ray Edwards
<p>This week on the podcast we acknowledge the fact that, especially right now, you may not be selling as much product as you need to be.&nbsp; The answer is copywriting.&nbsp; Specifically the things that you need to be doing to, as Ray puts it, create Cashflow On Command.&nbsp; Looking for even more?&nbsp; Check out the show notes for this episode at htps://LateNightIM.com/201 Get alt this and much more every week on the Late NIght Internet Marketing Podcast with Mark Mason.</p>
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Episode 200 Celebration: Business Advice In An Elevator
<p>In celebration of the 200th episode of the Late Night Internet Marketing Podcast, I invited 4 of my closest business friends (Leslie Samuel, Ray Edwards, Mike Stelzner and Cliff Ravenscraft) to give you their best business advice as if they met you in an elevator and only had a few moments to change your destiny. &nbsp;They discuss the importance of perseverance, identity, content creation, service and much more. &nbsp;Grab the show notes and the transcript at https://latenightim.com/200.</p>
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Drop Shipping Update: My Recent eCommerce Adventure Using Google Shopping Ads
<p>Ever wondered the truth about drop shipping using google shopping ads?&nbsp; In this episode, I spill all the details on my month-long drop shipping experiment.&nbsp; I detail how this particular drop shipping model works, discuss my results to date, give an example and lay out my plans for May.&nbsp; Looking for even more?&nbsp; Check out the show notes for this episode at htps://LateNightIM.com/199. Get alt this and much more every week on the Late NIght Internet Marketing Podcast with Mark Mason.</p>
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Managing Business Cost and Cash Flow During The Coronavirus
<p>Having trouble managing cash flow during the coronavirus?&nbsp; Having COVID-19-related revenue issues?&nbsp; In this episode, we talk about different ways that you can respond &nbsp; Looking for even more?&nbsp; Check out the show notes for this episode at https://LateNightIM.com/198 Get alt this and much more every week on the Late NIght Internet Marketing Podcast with Mark Mason.</p>
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Staying Productive During A Global Pandemic
<p>Stuck at home trying to make progress on your online busines during the coronavirus lockdown?&nbsp; Looking for tips on how to be productive in the midst of the COVID19 pandemic?&nbsp; I've got you covered this week.&nbsp; In this episode, I outline several things you can do (and a few you should not do) to stay focused and get things done during this global crisis.&nbsp; Check out the show notes at https://www.latenightim.com/197.&nbsp; All this and more on this week's episode of the Late Night Internet Marketing Podcast.&nbsp; Helping you build and grow your online busines.</p>
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Coronavirus Online Business Tractics: How To Thrive And Survive COVID-19
<p>Need direction for your business in these trying COVID-19 times?&nbsp; Special times call for special measures.&nbsp; If you do the same thing you did last year at this time, you may not like the results in a world impacted by the coronavirus.&nbsp; Everything needs to be re-evaluated.&nbsp; What's the big problem with sticking with our January 2020 goals, and what can we do about it?&nbsp; In this episode I give you a simple process for re-setting and achieving new goals in 2020.&nbsp; Follow this process, and you will be successful in achieving your goals this year. despite world events&nbsp; Grab the show notes at https://www.latenightim.com/196.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Coronavirus And Online Business: What Does The COVID-19 Crisis Make Possible
<p>How is the Coronavirus impacting online business?&nbsp; It's easy to live in fear of COVID-19 and the coming economic impact .&nbsp; But what if we make another choice?&nbsp; In this episode, we discuss the impact of Coronavirus on internet business and we ask the question:&nbsp; "What does this crisis make possible?"&nbsp; Should we curl up into a ball and hide or fight back?&nbsp; Grab the show notes at https://www.latenightim.com/195.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Dropshipping Basics: What Is Dropshipping And Why Is It A Great First Internet Business
<p>You've probably heard about Dropshipping but may not know about how this could fit into your business model.&nbsp; In this episode, I discuss how drop shipping works and why it is a great business model for people just trying to get started online.&nbsp; Grab the episode 194 show notes at https://www.latenightim.com/194.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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The Problem With Your 2020 Goals And How To Fix It
<p>If you do the same thing you did last year at this time, you'll get the same results. What's the big problem with the way that we set goals, and what can we do about it? In this episode I give you a simple process for achieving your goals in 2020. Follow this process, and you will be successful in achieving your goals this year. Grab the show notes at <a href="https://www.latenightim.com/193">https://www.latenightim.com/193</a>. All this and more on the Late Night Internet Marketing Podcast.</p>
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Gratitude In Business - A Thanksgiving Day Episode
<p>Today is Thanksgiving Day in the United States, so what better topic for a podcast than how and why to expresses gratitude in your business.&nbsp; Grab the show notes at https://www.latenightim.com/192.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Is It Too Late To Start Your Internet Business?
<p>Wondering if it's too late to start your internet business?&nbsp; Are all the good ideas gone?&nbsp; Is there too much competition out there now?&nbsp; This is one of the most common questions I hear from perspective entrepreneurs.&nbsp; The answer to the questions may surprise you.&nbsp; Also in this episode, I talk about the three things that you must do when setting your 2020 social media strategy.&nbsp; Grab the show notes at https://www.latenightim.com/191.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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The Importance Of Celebrating Small Wins In Your Business
<p>Do you ever feel like you business is just a constant stream of setbacks and disappointments? Maybe that's because you're not celebrating wins.&nbsp; In this episode I highlight the importance of celebrating small wins in your business and provide a recipe for getting it done.&nbsp; Check out the full show notes at https://www.latenightim.com/190.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Are You Properly Leveraging Your Unique Value Proposition (USP)?
<p>I'll bet you've heard about unique selling proposition (or unique value proposition) but I bet you've not leveraging it the way you should be.&nbsp; In this episode I talk about the importance of the unique selling proposition and how you should be using it.&nbsp; I give three things you should consider when determining your USP and talk about where you should apply them.&nbsp; I also highlight the amazing value of Ubersuggest and talk about one way to use this free keyword tool. &nbsp; Grab the show notes at https://www.latenightim.com/187.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Dealing With Impostor Syndrome
<p>Do you ever wonder what gives you the right to speak on a particular topic?&nbsp; Feel like an impostor sometimes? This episode might just be for you.&nbsp; I also talk about recent developments in Twitter advertising.&nbsp; Grab the show notes at https://www.latenightim.com/188.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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When Life Gets In The Way
<p>Life getting in the way of your pat-time business dreams?&nbsp; You are not alone.&nbsp; This week I discuss my recent setbacks and a solution that you can use in your business.&nbsp; I also discuss a recent encounter I had with someone afraid to go live on Facebook and discuss what that might mean for you.&nbsp; Grab the show notes at https://www.latenightim.com/187.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Etsy Seller Tips - Sell More On Etsy With Sharon Tseung
<p>Are you an Etsy seller but you need to sell more? &nbsp;Want to start an Etsy-based business, but need some inspiration? &nbsp;In this episode, Sharon Tseung of the Digital Nomad Podcast gives away her three best tips for selling more on Etsy.&nbsp; Grab the show notes at https://www.latenightim.com/186.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Internet Business Accountability Tips
<p>Having trouble having trouble holding yourself accountable to your own goals and dreams.&nbsp; Looking for a way to get leverage over yourself so you can achieve all the things you planned?&nbsp; On this episode, I talk about my accountability journey and how you can get leverage over your dreams.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Gideon Shalwick On The Impact Of Why And Maxwell's Equations
<p>Gideon Shalwick from Splasheo.com is back in the house.&nbsp; Last week he revealed his strategy for increased video viewer engagement.&nbsp; This week he talks about why he does what he does and his courageous journey to figure it all out.&nbsp; We also talk about Maxwell's Equations, which is weird but true.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Immediately Increase Video Engagement With Gideon Shalwick from Spasheo.com
<p>Are you spending time creating video content but not getting the engagement you'd like.&nbsp; Do you wish there was a magic button that you could push to get more viewer time on your videos?&nbsp; In this episode, I interview Gideon Shalwick from Splasheo.com who reveals the his strategy for increase video viewer engagement.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Internet Business Mindset Takeaways From Free The Dream 2019
<p>Do you have the internet business mindset that you need to be successful? &nbsp;In this episode, I share several of the business mindset takeaways that attendees identified after attending Cliff Ravenscraft's Free The Dream conference in Franklin, Tennessee.&nbsp; &nbsp; I also take a moment to discuss new linking guidelines from Google regarding user generated content (ugc) and paid (sponsored) links.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Email Deliverability - How To Protect Your List
<p>Having trouble getting your email delivered?&nbsp; Tired of ending up in the SPAM or Promotions folder?&nbsp; I offer ten actionable steps you can take to improve your email deliverability.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Get more email subscribers with exit intent popups
<p>Looking for more traffic for your site?&nbsp; How about more email subscribers?&nbsp; Who isn't?&nbsp; In fact, email subscribers can have a lot to do with your traffic -- so how do we increase the number of our email subscribers?&nbsp; In this episode, I talk about the power of exit intent popups -- those sometimes annoying popups that you see just before you leave a site - and how to use them.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Get More Traffic With Browser Push Notifications
<p>Looking for more traffic for your site?&nbsp; Who isn't?&nbsp; In this episode, I talk about the power of browser push notifications -- those little browser alerts that entice you to click - and how to use them.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Google Search Traffic Trends And Tips
<p>Helping online business owners start and grow their internet business using affiliate marketing, copywriting, search engine optimization, business tools, mindset hacks and other techniques.&nbsp; Focused on Internet and Online Businesses..</p>
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17 Time Management Hacks For Side Hustlers
<p>Struggling to find time to work on your side hustle? &nbsp;In this episode I present 17 proven time management hacks for all of you side hustlers out there.&nbsp; This episode is part two of content that I promised from the main stage at FlynnCon in July.&nbsp; We also spend a moment on Pat's new book, Superfans.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Side Hustle Tips - Success Secrets for Part-Time Entrepreneurs
<p>Side Hustle Secrets - In this episode I reveal my top success tips for Part-Time Entrepreneurs.&nbsp; This episode was&nbsp; is created to fulfill a promise I made to the Smart Passive Income community at FlynnCon 1 in Sad Diego in July.&nbsp; I hope these tips are helpful. All this and more on the Late Night Internet Marketing Podcast.</p>
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FlynnCon Review - Press Start On Your Internet Business
<p>I recently attended Pat Flynn's first ever conference event -- FlynnCon in San Diego, CA.&nbsp; In this episode, I talk about the event and my major takeaways about internet business, life and the conference itself. &nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Blogging Secrets With Leslie Samuel
<p>Underestimating the power of blogging is a common mistake these days.&nbsp; Leslie Samuel makes it clear what can be accomplished with blogging and how applying simple blogging secrets (not really secrets at all) can make all the difference in your content creation efforts.&nbsp; We talk to Leslie, hear his story and extract a ton of useful blogging tips today.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Profitable Virtual Real Estate On The Internet
<p>Is is possible to build Profitable Virtual Real Estate On The Internet?&nbsp; It sure is -- and on this episode, I discuss this business model and how to generate money using it.&nbsp; We also talk about the silly FaceApp scare and decide if we should worry.&nbsp; All this and more on the Late&nbsp;</p>
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Overcoming Fear In Business With Cliff Ravenscraft
<p>I hear so many storied from entrepreneurs that know exactly what they want to do, but they never seem to get started.&nbsp; &nbsp; In many cases, the reason for their procrastination is fear.&nbsp; In this episode, Cliff Ravenscraft explains how to use the power of mindset to overcome fear and take bold, massive action.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Arnold Schwarzenegger On Success In Internet Business
<p>Wondering what Arnold Schwarzenegger has to say about success in Internet Business? &nbsp; In this episode, I break down a speech Arnold gave about success that can be found on GoalCast and apply what he says about his own success journey to your internet business.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Pat Flynn On Fear, Motivation and the Opportunity To Serve
<p>Pat Flynn is back.&nbsp; This time we talk about his fears, how he is able to overcome them, bold action, and why he takes risk.&nbsp; It's an intimate interview that's different from all the rest.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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10 Tips For Creating Amazing Headlines That Convert
<p>Headlines are one of the most often overlooked copywriting elements.&nbsp; Would you like to be able to write killer headlines?&nbsp; In this episode, I offer 10 killer tips that will have you writing headlines like a pro in no time.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Keys To Copywriting With Rusty Ryal
<p>Need to do your own sale page or add copywriting but not sure where to start? &nbsp;In this episode, professional copywriter and former Major League Baseball player Rusty Ryal reveals the three most important things you need to know as a new copywriter.&nbsp; He also reveals the key question you need to consider when paying someone else to write your copy.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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10 Simple Copywriting Tips
<p>These 10 simple copywriting tips will have you writing better sales copy by the time you finish this podcast.&nbsp; This includes copy for sales pages, blog posts, landing pages, facebook ad, and any other place you need to convince people to take an action. &nbsp;All this and more on the Late Night Internet Marketing Podcast.</p>
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Why Internet Businesses Fail
<p>Ever wonder why so many internet businesses fail?&nbsp; In this episode I outline the three main reasons new internet businesses fail and what you can do to keep from being one of them.&nbsp; I also break down a real-world brick and mortar lead magnet and discuss what it should tell you about your lead magnets.</p>
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Why Amazon FBA Wholesale Might Not Be For You
<p>Considering starting an Amazon FBA Wholesale business?&nbsp; Afraid that building a business on Amazon might not be for you?&nbsp; Well, let me tell you -- Amazon businesses are not for everyone.&nbsp; In this episode, I recap my experience selling wholesale items on Amazon and explain my reasons for leaving Amazon behind.</p>
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How To Get Everything You Want In Life
<p>Wondering how to get what you want in life or in business?&nbsp; Struggling to meet your goals?&nbsp; Zig Ziglar had it right.&nbsp; You can get everything you want in life if you will just help enough other people get what they want.&nbsp; In this episode, I talk all about how this applies to your business.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Key Tips For Creating Content Consistently
<p>Consistent content creation tips.&nbsp; Experts agree:&nbsp; Creating consistent content is the key to growing your brand.&nbsp; Is your content consistent? &nbsp; Are you creating enough content?&nbsp; Are you having trouble finding time to create content?&nbsp; No worries -- in this episode I have all the tips you'll need to create content more consistently.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Lead Magnet Software: Click Funnels vs. Convertkit vs. Leadpages
<p>Lead Magnet software like Click Funnels, Convertkit and Leadpages can be confusing.&nbsp; In this episode, I break down the differences and recommend which tools to get, when to get them, and why you might (or might not) need them.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Better Lead Magnets For Email Marketing - Build Your List
<p>All About Lead Magnets.&nbsp; Know you need to do a better job building your email list but not sure how? &nbsp;In this episode, I talk about about the importance of a mailing list, the power of lead magnets and landing pages, what you can use for a free opt-in, and tips for increasing conversions.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Is Affiliate Marketing Dead?
<p>Is Neil Patel right?&nbsp; Is affiliate marketing dead?&nbsp; I discuss this and more in this episode of the podcast.&nbsp; I also give you a tool you can use to help you come up with those pesky blog topics ideas.&nbsp; All this and more on the Late Night Internet Marketing Podcast.</p>
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Three Keys To Achieving Your 2019 Goals [LNIM159]
<p>How To Achieve Your Goals In 2019.&nbsp; Ever set a new goal at the beginning of the year and then somehow forget to achieve it?&nbsp; We've all been there.&nbsp; In this episode, I discuss the three keys to achieving your goals in 2019.</p>
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Gratitude In Business - Why You Should Be Grateful [LNIM158]
<p>Do you practice Gratefulness in your business?&nbsp; In this episode I discuss why you should take the time to identify the things in your business for which you are grateful and offer some tips on how to get that done.&nbsp; We also talk about Amazon Wholesale FBA pricing and how that can impact the buy box.</p>
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Google Medic Update - What To Do Now [LNIM157]
<p>The Google Medic Update hit about two months ago.&nbsp; What do we know now and what should we do about it?&nbsp; Should you avoid the niches impacted by Google Medic, and what can you do if you were hit? &nbsp;</p>
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Finding Amazon Wholesale Suppliers Explained [LNIM156]
Finding Amazon FBA Wholesale Suppliers - How to find them is the most common question about this increasingly popular internet business model. I explain the two most common ways to find wholesale suppliers and how it all works in this episode. All this and more on the Late Night Internet Marketing Podcast.
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Amazon FBA Wholesale Explained [LNIM155]
Amazon FBA Wholesale is the most popular internet business model that almost no one ever heard about. I explain how it works in this episode. All this and more on the Late Night Internet Marketing Podcast.
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Amazon Business Models and the Importance Of Self Talk Language. [LNIM154]
There are three primary Amazon business models - Private Label, Wholesale and Retail Arbitrage. We describe all three. Also, we talk about the need for a positive mindset and the importance of the language you use each day as you talk to yourself and others. All this and more on the Late Night Internet Marketing Podcast.
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Free The Dream And The Power Of Affirmations [LNIM153]
I just returned from the Free The Dream Conference in Franklin, TN and I'm here to talk about the power of affirmations. All this and more on the Late Night Internet Marketing Podcast. I also discuss my plans for future episodes.
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LifeScore: Are You Winning The Game Of Life? [LNIM152]
<p>What is your LifeScore? Are you winning at the game of life? The term “LifeScore” refers to a trademarked tool from Michael Hyatt — but it is so well named that its meaning is immediately clear. The name itself asks a simple question: Are you winning at the game of life?  And if you are [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lifescore-are-you-winning-the-game-of-life-lnim152/">LifeScore: Are You Winning The Game Of Life? [LNIM152]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Affiliate Success Marketing Story With Helpful Pharmacist Brady Cole [LNIM151]
<p>I love a good Affiliate Marketing Success Story as much as the next guy (or gal).  But this story is a little different.  Blogger and affiliate marketer Brady Cole is on the show this week to tell how he was able to parlay his pharmacy blog into an unexpected source of income.  Brady is a [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/affiliate-marketing-success-story-lnim151/">Affiliate Success Marketing Story With Helpful Pharmacist Brady Cole [LNIM151]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Autoresponder Tips: Email Marketing Fundamentals (Part 3) [LNIM150]
<p>This is the third episode in a three-part series on autoresponder strategy&#8211; Autoresponder Tips.  In this episode, I offer more than a dozen tips that you can use today to super-charge your email marketing.  As we've discussed over the last several episodes, exactly how you choose to take advantage of email marketing can make or [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/autoresponder-tips-email-marketing-3/">Autoresponder Tips: Email Marketing Fundamentals (Part 3) [LNIM150]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Autoresponder Strategy: Email Marketing Fundamentals (Part 2) [LNIM149]
<p>This is the second episode in a three part series on autoresponder strategy.  As we've discussed, how you take advantage of email marketing can make or break your online business.  Do you have a game plan for how to manage your email subscribers and the content that you will provide them over the coming months [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/autoresponder-strategy-email-marketing-1-2/">Autoresponder Strategy: Email Marketing Fundamentals (Part 2) [LNIM149]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Autoresponder Strategy: Email Marketing Fundamentals (Part 1) [LNIM148]
<p>Autoresponder strategy can make or break your online business.  Do you have a game plan for how to manage your email subscribers and the content that you will provide them over the coming months and years?  How will you manage lead magnets? In the next three episodes, I explore why you should pay attention to [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/autoresponder-strategy-email-marketing-1/">Autoresponder Strategy: Email Marketing Fundamentals (Part 1) [LNIM148]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Choosing A SEO Keyword Tool: A Tale Of Two Approaches To Analyzing Keyword Data [LNIM147]
<p>Wondering what SEO Keyword Tool to choose and use?  In this episode, I break down my old-school recommendations from the past version my new, current recommendation, which is AHrefs.  Wondering why the show is a couple of days late?  I was on vacation.  Sorry for the delay. SEO Keyword Tool Show Notes &#160; The keyword [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/ahrefs-seo-keyword-tool-lnim147/">Choosing A SEO Keyword Tool: A Tale Of Two Approaches To Analyzing Keyword Data [LNIM147]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Dealing With Entrepreneurial Depression: Four Tips For Dealing With The The Problem No One Is Talking About [LNIM146]
<p>Entrepreneurial Depression is a real thing.  Does it impact you?  In this article, I give some examples of what the roller coaster looks like in my business and how it can make you feel.  I also talk about four steps you can take to combat &#8220;Entrepreneurial Depression&#8221; as a solo entrepreneur. Entrepreneurial Depression Show Notes [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/entrepreneurial-depression-lnim146/">Dealing With Entrepreneurial Depression: Four Tips For Dealing With The The Problem No One Is Talking About [LNIM146]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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More Common Drop Shipping Questions: Additional FAQs About eCommerce with AliExpress, Oberlo and Shopify [LNIM145]
<p>In this episode, I continue to answer some more common Drop Shipping Questions about using AliExpress, Shopify and Oberlo.  This all started with episode 143, where I described the drop shipping business model.  Last week, I answered a lot of common drop shipping questions. This week, I discuss whether or not you can run a drop shipping business [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/more-common-drop-shipping-questions-lnim145/">More Common Drop Shipping Questions: Additional FAQs About eCommerce with AliExpress, Oberlo and Shopify [LNIM145]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Common Drop Shipping Questions: Frequently Asked Questions About eCommerce with AliExpress, Oberlo and Shopify[LNIM144]
<p>In this episode, I answer common Drop Shipping Questions about using AliExpress, Shopify and Oberlo. Common Drop Shipping Questions Show Notes What to learn all about how to drop ship with Shopify and AliExpress?  Check out this amazing free webinar from our friends at Shopify.   Detailed show notes coming soon   Again, here is that Diamond-studded cat [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/common-drop-shipping-questions-lnim144/">Common Drop Shipping Questions: Frequently Asked Questions About eCommerce with AliExpress, Oberlo and Shopify[LNIM144]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Drop Shipping Basics: Starting Your Own Drop Shipping-Based eCommerce Business [LNIM143]
<p>In this episode, I explain Drop Shipping Basics using AliExpress, Shopify and Oberlo.  As you recall, I have been working on a drop shipping eCommerce business for a few month now, and have had some success.  Because of that work, I have been getting lots of questions about drop shipping, and so I decided to [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/drop-shipping-basics-lnim143/">Drop Shipping Basics: Starting Your Own Drop Shipping-Based eCommerce Business [LNIM143]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Conversion Tips and Tactics : Three Simple Ways To Increase Conversions and Sell More [LNIM142]
<p>These three simple conversion tips and tactics can make the difference between profitability and failure.  Use them and sell more.  Ignore them, and you may find that you can't pay the bills.  On this week's podcast, I talk about my commerce project on Shopify, and how that has reminded me of some key things. Conversion [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/conversion-tips-tactics-lnim142/">Conversion Tips and Tactics : Three Simple Ways To Increase Conversions and Sell More [LNIM142]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Day Job Secrets: Should You Tell Your Boss About Your Side Gig? [LNIM141]
<p>Day Job Secrets can be hard to keep.  This week we take a look at some issues listener Phil has been facing at his day job.  Phil's side gig is closely related to his day job and involves a troll.  That makes the discussion pretty interesting.  We have some recommendations for Phil (who is plenty savvy enough [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/day-job-secrets-lnim141/">Day Job Secrets: Should You Tell Your Boss About Your Side Gig? [LNIM141]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Get Started Online: What To Do When You Are Just Starting Out [LNIM140]
<p>This week we tackle a question that I get all of the time &#8212; How To Get Started Online.  Let's face it, getting a business up and running can be overwhelming when you are first getting started.  What new people need is the big picture that explains how to navigate the online jungle, and that's [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/getting-started-online-lnim140/">How To Get Started Online: What To Do When You Are Just Starting Out [LNIM140]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Blog Content Ideas: How To Write A Post Even When You Are Stuck [LNIM139]
<p>When you run out of blog content ideas, you can feel desperate and alone.  Well, perhaps that's a slightly dramatic characterization, but you get the idea.  Running out of ideas stinks.  In this episode, I talk about how you will never have to worry about running out of blog content ideas again &#8212; ever. Blog [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/blog-content-ideas-lnim139/">Blog Content Ideas: How To Write A Post Even When You Are Stuck [LNIM139]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Online Business: How To Finish Projects (Even When You Are Stuck) [LNIM138]
<p>In this episode we talk about how to finish projects, even if you are stuck.  We often start projects with gusto, only to get lost in the messy middle and fizzle out.  I offer there ways to deal with this situation in this episode.  We also talk about How to Finish Projects Show Notes   In [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/how-to-finish-projects-lnim138/">Online Business: How To Finish Projects (Even When You Are Stuck) [LNIM138]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Online Business Accounting Tips For New Entrepreneurs [LNIM137]
<p>In this episode, I offer a few simple online business accounting tips that will help you decide how important it is to register your own corporation, open a business bank account and buy business accounting software like Quickbooks or Freshbooks.  These are questions I get all the time, and they are fresh in my mind as [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/online-business-accounting-tips-lnim137/">Online Business Accounting Tips For New Entrepreneurs [LNIM137]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Procrastination Tips: Overcoming Fear and Uncertainty [LNIM136]
<p>This week, I offer sever procrastination tips for those of us that suffer from procrastination due to fear and uncertainty.  You might not even realize it, but often times, procrastination can come not knowing what to do (uncertainty) or being afraid of the outcome (fear).  Fear of failure is a common case of the latter. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/procrastination-tips-overcoming-fear-lnim136/">Procrastination Tips: Overcoming Fear and Uncertainty [LNIM136]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Shopify SEO Tips — Search Optimization for eCommerce [LNIM135]
<p>I often get requests for Shopify SEO Tips &#8212; people who are trying to do search engine optimization for eCommerce.  The truth of the matter is that most eCommerce sites don't pay much attention to SEO, so with a little work you can often crush the competition when it comes to SEO.  In this episode, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/shopify-seo-tips-ecommerce-lnim135/">Shopify SEO Tips &#8212; Search Optimization for eCommerce [LNIM135]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Understanding Facebook Ad Manager: Ad Campaigns [LNIM134]
<p>Understanding Facebook Ad Manager can seem really intimidating when you first open the application.  After all, there are all these different tabs that are not well explained, and lots of terms being used with which you may not be familiar.  In this episode, I break down the hierarchy of Facebook Ad campaigns and try to [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/understanding-facebook-ad-manager-lnim134/">Understanding Facebook Ad Manager: Ad Campaigns [LNIM134]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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What Is A Facebook Pixel [LNIM133]
<p>The other day, someone asked me to explain the Facebook pixel.  Now I'm no Facebook advertising expert, but I'll never forget the first time I noticed that brands were &#8220;following me&#8221; from their websites back to Facebook.  To be honest, it was a little creepy. It turns out that these brands were using a technology called [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/facebook-pixel/">What Is A Facebook Pixel [LNIM133]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Why I Invest In Social Media Marketing World [LNIM132]
<p>Why attend conferences? That's a pretty darn good question.  Someone asked me recently why I choose to invest in conferences like Social Media Marketing World each year.  After all, the actual cost of attending a conference is not small when you consider the airfare, hotel and conference registration. But more than the actual cost is [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/why-attend-conferences-lnim132/">Why I Invest In Social Media Marketing World [LNIM132]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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UTM Parameters and Google Analytics: Understand Where Your Traffic Is Coming From [LNIM131]
<p>Ever wondered about UTM Parameters and Google Analytics?  Urchin Tracking Module Parameters are essentially special &#8220;tags&#8221; that you can add to links so that you can track the traffic generated by those links in Google Analytics.  Admittedly, these links can look a little intimidating.  So, in this episode, I explain UTM parameters for Google Analytics in [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/utm-parameters-google-analytics-lnim131/">UTM Parameters and Google Analytics: Understand Where Your Traffic Is Coming From [LNIM131]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Amazon Affiliate Commission Changes: How Will They Impact Your Business? [LNIM130]
<p>Really big Amazon affiliate commission changes a few weeks ago may have a dramatic impact on your paychecks coming from the big online retailer.  Learn all about what changed, why I think Amazon is making the change, and what you can to if you are impacted. Show Notes &#160; Do I still recommend as a place [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/amazon-affiliate-commission-changes-lnim130/">Amazon Affiliate Commission Changes: How Will They Impact Your Business? [LNIM130]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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The Best Copywriting Formula: Using the PASTOR Method to Make More Sales [LNIM129]
<p>When things are hard, it’s natural to look for a formula. When it comes to copywriting, the best copywriting formula is Ray Edward’s PASTOR Method. This is the formula that Ray Teaches in his famous Copywriting Academy course, and is an excellent framework for writing great copy. In this episode, I teach you the six [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/best-copywriting-formula-pastor-lnim129/">The Best Copywriting Formula: Using the PASTOR Method to Make More Sales [LNIM129]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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11 Essential Copywriting Tips You Can Use Today To Improve Your Business [LNIM128]
<p>These 11 Essential Copywriting Tips will help you do whatever it is that you are trying to do. That’s a bold claim. As it turns out, copywriting is one of the very few things in life that you can use to improve almost anything that you are doing. In this episode I select 11 essential [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/essential-copywriting-tips-lnim128/">11 Essential Copywriting Tips You Can Use Today To Improve Your Business [LNIM128]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Email Marketing Tips with Terry Dean from MyMarketingCoach.com [LNIM127]
<p>Need actionable email marketing tips that you can put to work in your business starting today? This week we welcome Terry Dean to the podcast. Terry has been making a living online for over two decades (wow), and is an email marketing expert. Terry offers amazing email marketing tips not only from his own direct [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/email-marketing-tips-terry-dean-lnim127/">Email Marketing Tips with Terry Dean from MyMarketingCoach.com [LNIM127]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Call To Action Tips: Six Critical Principles For Optimizing Conversions
<p>Call To Action Tips are at the top of the agenda this week. Last week I spent time talking about Cliff Ravenscraft’s thoughts on Call to Action fatigue. He responds to my commentary in this episode. After hearing what Cliff has to say, I flip the script and offer six critical calls to action tips [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/call-to-action-tips-lnim126/">Call To Action Tips: Six Critical Principles For Optimizing Conversions</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Google Voice Search Optimization – Content For The Next Search Wave [LNIM125]
<p>Google voice search optimization is becoming more important as the frequency of voice search increases.  Hands-free mobile search use is on the rise. Given that, understanding how to optimize content to take advantage of the increased use of voice in search is critical if you want to ride the wave. In this episode, we talk [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/google-voice-search-optimization-lnim125/">Google Voice Search Optimization &#8211; Content For The Next Search Wave [LNIM125]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Oversleeping And Canonical URLs in WordPress with HTTPS [LNIM124]
<p>This week on the Late Night Internet Marketing Podcast, we explore how Canonical URLs in WordPress interact with HTTPS.  I know, that sounds a little dry, but trust me &#8212; you're going to love it.  Listener Gil has a question about what happened to his rankings for a particular page, and I think HTTPS shenanigans [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/canonical-urls-in-wordpress-lnim124/">Oversleeping And Canonical URLs in WordPress with HTTPS [LNIM124]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Search Engine Results Page Optimization: Converting Rankings Into Clicks [LNIM123]
<p>Search Engine Optimization is not just about rankings. Once you get rankings, you must optimize the conversion of those rankings to clicks (and ultimately, to reader action). We call this Search Engine Results Page Optimization.  In this episode, we talk about the three components of a search engine results page listing and how to optimize [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/search-engine-results-page-optimization/">Search Engine Results Page Optimization: Converting Rankings Into Clicks [LNIM123]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Ray Edwards On Achieving Goals And Breakthrough Growth [LNIM122]
<p>Do you have a magical breakthrough goal strategy?  I thought not.  More likely, you often feel like you are in a loop (kind of like the movie Groundhog Day). Each December you get excited about the coming year and set some wonderful goals to be accomplished in the next twelve months.  So far, so good. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/ray-edwards-goals-growth-lnim122/">Ray Edwards On Achieving Goals And Breakthrough Growth [LNIM122]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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WordPress Website Hacked: Prevention and Cure [LNIM121]
<p>Ever had your WordPress website hacked? Want to keep it from happening again? This week on the Late Night Internet Marketing Podcast, I talk all about my holiday excitement which involved 17 (count ‘em, 17) hacked WordPress websites. I also discuss the new “State of Blogging” report from ConvertKit. Show Notes When I found out [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/wordpress-website-hacked-lnim121/">WordPress Website Hacked: Prevention and Cure [LNIM121]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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MailChimp Terms Of Service For Affiliate Marketers [LNIM120]
<p>Are you using MailChimp for your affiliate marketing? That might not be OK. This week I talk about some issues with the MailChimp affiliate marketing terms of service described in MailChimp’s knowledge base that seem to be hostile to affiliate marketers. I also give an update on the Late Night Niche Site and discuss the initial [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/mailchimp-affiliate-marketing-lnim120/">MailChimp Terms Of Service For Affiliate Marketers [LNIM120]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Calculate Your Affiliate Site Earning Potential [LNIM119]
<p>How much money can you REALLY make with affiliate marketing? How can you calculate an affiliate site earning potential? This is an important question when you are deciding to build your first site and can help you understand how much to invest. In this episode, I “riff” off of an article published by my buddy [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/calculate-affiliate-site-earning-potential-lnim119/">How To Calculate Your Affiliate Site Earning Potential [LNIM119]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Easy SEO Strategy For More Traffic From Existing Content Keywords [LNIM118]
<p>Easy SEO Tips and Strategies for getting organic keywords are sort of like &#8220;fast weight-loss&#8221; programs: they are everywhere, but most of them don’t work. This week is different. This week on the Late Night Internet Marketing Podcast, I offer you a simple, common sense approach to keyword optimization that will allow you to get [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/easy-seo-strategy-keywords/">Easy SEO Strategy For More Traffic From Existing Content Keywords [LNIM118]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Overcome Procrastination – A Five-Step Process That Works [LNIM117]
<p>Learning how to overcome procrastination is a critical skill for anyone who needs to get things done (and isn’t that essentially everyone?). This is especially true for online marketers because procrastination is one of the most debilitating conditions that a solo entrepreneur can face. With no “boss” in your face every day to hold you accountable, it [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/overcome-procrastination-lnim117/">How To Overcome Procrastination &#8211; A Five-Step Process That Works [LNIM117]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Facebook Live Ads On TV [LNIM116]
<p>This week on the Late Night Internet Marketing Podcast, we get caught up on a bunch of things that have been on my list of nifty things to cover (or are currently on my mind). It’s almost the end of 2016, so of course we mention Michael Hyatt’s “LifeScore” assessment that is currently available for [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/facebook-live-ads-on-tv-lnim116/">Facebook Live Ads On TV [LNIM116]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Setting 2017 Goals – Envision The Outcome [LNIM115]
<p>It’s hard to believe, but it’s Thanksgiving Day in the United States (again) and time to start setting 2017 goals. It's seems like we were just here in this situation, but that was a year ago.  This week on the Late Night Internet Marketing Podcast, week we talk about the launch of Michael Hyatt’s new [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/setting-2017-goals-lnim115/">Setting 2017 Goals &#8211; Envision The Outcome [LNIM115]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Switching To HTTPS: SEO Implications And How To [LNIM114]
<p>Switching to https can seem like an alphabet soup of acronyms and tech gibberish. This week on the Late Night Internet Marketing Podcast, I talk about moving LateNightIM.com from the insecure http protocol to the secure https protocol that takes advantage of SSL. HTTP is the agreed upon was (protocol) that your web server uses [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/switching-to-https-lnim114/">Switching To HTTPS: SEO Implications And How To [LNIM114]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Cliff’s Crafty ConvertKit Conversion [LNIM113]
<p>ConvertKit conversion is happening all around us. No doubt that is because ConvertKit is simply the best email marketing platform for bloggers. So many of my friends are having so much success with this plugin, and much has been written about how awesome it is. But how about some real examples of that success? (Be [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/convertkit-conversion/">Cliff&#8217;s Crafty ConvertKit Conversion [LNIM113]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Affiliate Website Hosting: Hosting Your Site The Easy Way [LNIM112]
<p>Technical issues like affiliate website hosting can often seem scary. They certainly don’t have to be. In this episode, I explain the different kinds of hosting you might choose to use for your affiliate site. If you are just starting out, I recommend you use shared hosting at SiteGround. I’m using SiteGround for several of [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/affiliate-website-hosting/">Affiliate Website Hosting: Hosting Your Site The Easy Way [LNIM112]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Content Workflow Software: Tools I Use To Create Content [LNIM111]
<p>Content workflows and the associated content workflow software can make the difference between success and failure when you are working on you own business. With so much to do, it’s important to have a streamlined content creation process that keeps things moving even if you get interrupted. This week on the Late Night Internet Marketing [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/content-workflow-software/">Content Workflow Software: Tools I Use To Create Content [LNIM111]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Defeating Imposter Syndrome – How To Become An Expert [LNIM110]
<p>Learn how to become and expert in your niche and absolutely crush imposter syndrome.</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/become-an-expert-lnim110/">Defeating Imposter Syndrome &#8211; How To Become An Expert [LNIM110]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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14 Critical SEO Tips For Bloggers in 2016 [LNIM109]
<p>This week on the Late Night Internet Marketing Podcast, we outline 14 critical SEO Tips for bloggers that are relevant for 2016 (and probably 2017 based on current predictions).  Of course, SEO stands for Search Engine Optimization, so what we are really talking about in this episode are things you can do to have a [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/seo-tips-bloggers-2016/">14 Critical SEO Tips For Bloggers in 2016 [LNIM109]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Choosing A Domain Name for the Late Night Niche Site [LNIM108]
<p>This week on the Late Night Internet Marketing Podcast, we focus on choosing a domain name for the Late Night Night Niche Site. How to choose a domain name is a question that I get a lot, so I am hoping that this live example will help people. Specifically, we discuss the things to think [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/choosing-domain-name-lnim018/">Choosing A Domain Name for the Late Night Niche Site [LNIM108]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Finish The Year Strong in 2016 [LNIM107]
<p>This week on the Late Night Internet Marketing Podcast, I talk about how to finish the year strong. We all started out with grand plans this year. In many cases (for example, in my cases especially), those plans just didn’t pan out the way we planned. Hey, I get it. life happens. A couple of [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/finish-year-strong/">How To Finish The Year Strong in 2016 [LNIM107]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Affiliate Marketing Copyright Law [LNIM106]
<p>This week on the Late Night Internet Marketing Podcast, I talk all about affiliate marketing copyright law in the United States. More specifically, it’s a discussion about US Copyright Law in general and how it applies to affiliate marketers like us. Now, as you know, I am not a lawyer, and I don’t even play [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/affiliate-marketing-copyright-law-lnim106/">Affiliate Marketing Copyright Law [LNIM106]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Get Back On Track [LNIM105]
<p>We all get off track from time to time.  Because of that, we all need to know how to get back on track.  In this episode, I talk about the three steps that you need to take any time your life (or your projects) get off track.  The method is borrowed from Tony Robbins&#8216; Science [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/get-back-on-track/">How To Get Back On Track [LNIM105]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Ten Small Business Commandments – [LNIM104]
<p>Anyone that has spent any time at all with me over the last year knows that I am obsessed with Hamilton: An American Musical, but who would have guessed that I could find &#8220;ten small business commandments&#8221; there?  I feel very strongly that this musical is one for the ages.  Not only is Hamilton musically significant, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/ten-small-business-commandments-lnim104/">Ten Small Business Commandments &#8211; [LNIM104]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Pick Your First Niche — [LNIM103]
<p>Several months ago, I discussed how you can easily brainstorm a list of great niches that you can evaluate when you are trying to start an online business (especially for affiliate marketing).  In this episode I talk about how to pair that list down to a few &#8220;good&#8221; niches that you can choose from.  It [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/pick-first-niche-lnim103/">How To Pick Your First Niche &#8212; [LNIM103]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Site Content Audit And Special Secret Announcement [LNIM102]
<p>Do you need a website content audit?  As every blogger knows, once you've been blogging for a while, you start to accumulate a ton of content.  The problem is, some of that content can get stale (or worse, broken).  Doing a site content audit can really benefit your readers and might make Google happy at [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/site-content-audit/">Site Content Audit And Special Secret Announcement [LNIM102]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Affiliate Marketing and Constant Profits Club with Andrew Hansen [LNIM101]
<p>Andrew Hansen is back &#8212; this time to talk about Constant Profits Club.  As the name implies, this course teaches you how to make constant profits from the time you start the course forward.  It's a three step process.  In this interview, Andrew and I talk about what's working in Affiliate Marketing in 2016 &#8212; [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/constant-profits-club-interview/">Affiliate Marketing and Constant Profits Club with Andrew Hansen [LNIM101]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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The Value Of Mastermind Groups: Inside The Green Room [LNIM100]
<p>This is the 100th episode of the Late Night Internet Marketing podcast.  That's a little hard to believe.  I wanted to do something special to celebrate, so I invited my mastermind group on to the show.  Leslie Samuel, Cliff Ravenscraft, Ray Edwards, Michael Stelzner and Pat Flynn talk about the importance of mastermind groups in [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/value-of-mastermind-groups/">The Value Of Mastermind Groups: Inside The Green Room [LNIM100]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Responding To A Google Thin Content Manual Site Action [LNIM099]
<p>As reported previously, the famous (infamous?) Corn Sheller site has fallen victim to the dreaded Google Thin Content Manual Site Action penalty. As a result, rankings have dropped from page 1 to page 6 and revenue has tanked. In this episode, I talk about mounting a response and making some on-site changes prior to submitting [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/responding-to-a-google-thin-content-manual-site-action-lnim099/">Responding To A Google Thin Content Manual Site Action [LNIM099]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Find A Niche For Affiliate Marketing [LNIM098]
<p>Many of the first questions people ask me are about how to find a niche for affiliate marketing.  While I have discussed this some on the blog, I thought it would be useful to go through my actual thinking as I brainstorm niche site ideas live.  We discuss where the ideas come from and how [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/how-to-find-a-niche-for-affiliate-marketing-lnim098/">How To Find A Niche For Affiliate Marketing [LNIM098]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Responding To Google Manual Site Actions For Thin Content [LNIM097]
<p>Just before Christmas, a couple of my sites got hit by a Google thin content penalty &#8212; the dreaded Google Manual Site Action.  Immediately, the Corn Sheller site (which we have talked about many times before) went from page one ranking for its keywords to page six.  I talk about what I plan to do [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/google-manual-site-action-for-thin-content-lnim097/">Responding To Google Manual Site Actions For Thin Content [LNIM097]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Star Wars Marketing Lessons: 13 Takeaways From The Force Awakens [LNIM096]
<p>Hopefully by now, you have seen Star Wars: The Force Awakens.  A great film and an amazing success.  Of course, behind that success, there is a ton of marketing.  That led me to ask the question:  What are the &#8220;Star Wars Marketing Lessons&#8221; that we can take away from this box office behemoth?  In this [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/13-marketing-lessons-i-learned-from-star-wars-the-force-awakens-lnim096/">Star Wars Marketing Lessons: 13 Takeaways From The Force Awakens [LNIM096]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Getting Started Today Online — What Are You Waiting For? [LNIM095]
<p>What's keeping you from getting started today online? I hear from many people that have an idea about what they want to do, but they just have not pulled the trigger.  In this episode, we hear from a listener named &#8220;Bob&#8221; (not his real name) regarding his interest in the photography niche.  Bob's been waiting [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/getting-started-today-online-lnim095/">Getting Started Today Online &#8212; What Are You Waiting For? [LNIM095]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Internet Marketing for Small Business [LNIM094]
<p>Now more than ever, internet marketing for small business should be a critical part of any business owner's strategy.  In this episode, I replay my talk from Social Media Marketing World 2015 where I discuss how you can use your website as more than just an online business card.  I cover search engine ranking, conversions, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/internet-marketing-for-small-business-lnim094/">Internet Marketing for Small Business [LNIM094]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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How To Choose A Domain Name [LNIM093]
<p>Sometimes, the question of how to choose a domain name can seem like an overwhelming conundrum.  There are lots of things to consider and on top of that, all the good names are already taken!  If you need some clear guidelines for selecting a domain name, this episode is for you. Also in this episode, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/how-choose-domain-name-lnim093/">How To Choose A Domain Name [LNIM093]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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John Lee Dumas On Success In Business [LNIM092]
<p>It's a special Thanksgiving Day episode of the Late Night Internet Marketing Podcast. This week I finally catch up with John Lee Dumas from Entrepreneur on Fire to get his views on what it takes to achieve success in business. We discuss everything from the strategic superiority of US Army Tanks to what it takes to [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/john-lee-dumassiness-lnim092/">John Lee Dumas On Success In Business [LNIM092]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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iOS9 Ad Blocker Impact and Affiliate Marketing [LNIM091]
<p>This week I take time to say &#8220;Thank You&#8221; to everyone that has made the effort to welcome the show back on the air.  The feedback help, and is much appreciated.   I talk about an interesting discussion that I heard on Mac Break Weekly some time ago regarding affiliate marketing and iOS9 ad blocker [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/ios9-ad-blocker-impact-lnim091/">iOS9 Ad Blocker Impact and Affiliate Marketing [LNIM091]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Will It Fly Book: Business Validation Strategies From Pat Flynn [LNIM090]
<p>The Will It Fly book from Pat Flynn is launching soon.  In this episode, I talk to the man himself.  We discuss why he wrote the book, who it is for, and how readers can benefit from the ideas he has to share.  I challenge Pat to share things from the book that people can [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/will-it-fly-book-business-validation-strategies-from-pat-flynn-lnim090/">Will It Fly Book: Business Validation Strategies From Pat Flynn [LNIM090]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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A Letter from Dave – Business Motivation Tips [LNIM089]
<p>Sometimes, you get just the right motivation to get you over the hump.  This week, I talk about a letter that I received from a listener, and the impact that had on my motivation to restart that Late Night Internet Marketing Podcast.  I turn that into some &#8220;business motivation tips&#8221; will help you in your daily [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/a-letter-from-dave-business-motivation-tips-lnim089/">A Letter from Dave &#8211; Business Motivation Tips [LNIM089]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Google Mobile Friendly Update And Restarting Your Goals [LNIM088]
<p>Here we are again.  It's been a while since my last episode.  This week, we talk about what to do, if like me, you fall behind on your big goals.  We also talk about the Google Mobile Friendly update and what you should do about it.    Google algorithm changes come almost every day it seems, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/google-mobile-friendly-update-lnim088/">Google Mobile Friendly Update And Restarting Your Goals [LNIM088]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Sneaking Around At Work And Creating Valuable Content [LNIM086]
<p>Creating valuable content is a critical part of any marketing strategy &#8212; especially the kind of marketing we talk about here on the podcast.  In this episode, I outline my 2015 SMART goals (also recently mentioned in my latest video), I talk about how to deal with keeping your internet business separate from your day [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/creating-valuable-content-lnim086/">Sneaking Around At Work And Creating Valuable Content [LNIM086]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Track Your Website Rankings In Google (without going broke) [LNIM085]
<p>Tracking the ranking position of the keywords for your websites is a critical part of any affiliate marketing business.  In this episode, I talk about my personal solution for tracking web site rankings &#8212; Rank Tracker from Link-Assistant.com.  I use the tool to track website rankings in conjunction with a captcha solver, a dedicated &#8220;always on&#8221; [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/track-website-rankings-lnim085/">Track Your Website Rankings In Google (without going broke) [LNIM085]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Google Penguin 3.0 Update: What you need to know about Google’s latest algorithm antics
<p>While I was on the road in Asia, Google rolled out their latest animal.  Chances are that you've heard about the Google Penguin 3.0 Update.  The question is, what in the world should you do about it?  It turns out that Alex's advice from last week is right on the money when it comes to Penguin.   [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/google-penguin-3-0-update/">Google Penguin 3.0 Update: What you need to know about Google&#8217;s latest algorithm antics</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Are Backlinking Mistakes Killing Your SEO? What You Need To Know [LNIM083]
<p>There is a good chance that backlinking mistakes are killing your SEO. In this episode, we have SEO expert, Alex Miller, from the Rankings Institute  to give us backlinking tips.  Alex is a service provider for SEO firms where he tracks performance of thousands of client websites so he has solid knowledge on what works [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/backlinking-mistakes-killing-seo-need-know-avoid-getting-killed-google/">Are Backlinking Mistakes Killing Your SEO? What You Need To Know [LNIM083]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Affiliate Marketing Success Stories From The Rankings Institute (Andrew Hansen) [LNIM082]
<p>Are you still wondering if you can still make money with affiliate marketing (even if you are new to the game).  Looking for some affiliate marketing success stories?  I always worry about this stuff myself. Today, I get an answer (again) from Andrew Hansen. He's launching Rankings Institute 2.0, and he is here to talk [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/affiliate-marketing-success-stories-rankings-institute-andrew-hansen-lnim082/">Affiliate Marketing Success Stories From The Rankings Institute (Andrew Hansen) [LNIM082]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Taking Your Business To The Next Level: Cliff Ravenscraft Reveals 3 Keys [LNIM081]
<p>Taking your business to the next level is something that we can all aspire to.  For Cliff Ravenscraft, this is a topic that he is focused on every day.  In this impromptu conversation with Cliff, I turn on the recorder and ask him about how he has taken his business to the next level, and [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/next-level-cliff-ravenscraft/">Taking Your Business To The Next Level: Cliff Ravenscraft Reveals 3 Keys [LNIM081]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Donald Leonetti: What Tragedy Can Teach Us [LNIM080]
<p>Note: If you are new here and not familiar with podcasting, you can listen to this episode right now by clicking the triangle above. You can also find this episode in iTunes if that is your thing. This week we do something completely different. We take a look at a recent tragedy that impacted my [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/donald-leonetti-tragedy-can-teach-us/">Donald Leonetti: What Tragedy Can Teach Us [LNIM080]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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An Excellent Affiliate Marketing Example You Can Follow [LNIM079]
<p>People talk about &#8220;doing affiliate marketing,&#8221; but what does that really mean?  In this episode I show you an excellent affiliate marketing example that you can follow in your own marketing.  This particular example was sent to me by one of my listeners after hearing episode 078 about Beachbody Marketing. In this episode, we tackle [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/excellent-affiliate-marketing-example-can-follow-lnim079/">An Excellent Affiliate Marketing Example You Can Follow [LNIM079]</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Breaking Down Beachbody Marketing And The P90X3 Affiliate Program (LNIM078)
<p>Ever wondered about those late-nigtht TV infomercials and the products that they sell? Well, I have to admit, sometimes I buy some of those products. As it happens, I’ve be trying to drop some weight lately, so I decided to pull the trigger on the current version of the famous P90X exercise program by Beachbody. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/p90x3-affiliate-program-marketing-lessons/">Breaking Down Beachbody Marketing And The P90X3 Affiliate Program (LNIM078)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Ranking YouTube Videos On Google To Get Search Engine Traffic (LNIM077)
<p>Ranking YouTube videos on Google search is a great way to get free traffic to your website.  In this episode I continue my review of the Rankings Institute.  Specifically, I address how you can use popular Web 2.0 properties that dominate the search engine results to your advantage and siphon off traffic to your site. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/ranking-youtube-videos-google-lnim077/">Ranking YouTube Videos On Google To Get Search Engine Traffic (LNIM077)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Getting Started Online – Niche Virgin Dave Interviews Me (LNIM076)
<p>So many people ask me about getting started online.  This week, I've decided to try something completely different.  Dave Stokley from NicheVirgin.com contacted me out of the blue to tell me about his new project &#8212; documenting his online journey from the start.  I thought that was a cool idea, especially since that is essentially [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/getting-started-online-lnim076/">Getting Started Online &#8211; Niche Virgin Dave Interviews Me (LNIM076)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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Internet Success Stories: Brian Kaldenberg From Proofreading Pal (LNIM075)
<p>Internet success stories are one of my favorite podcast topics.  There is really not anything that I can think of that is more motivating than seeing examples of other people who have been able to successfully do the things that you want to do. This week we take a short break from our study of [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/internet-success-stories-brian-kaldenberg-proofreading-pal/">Internet Success Stories: Brian Kaldenberg From Proofreading Pal (LNIM075)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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The Impact Of Duplicate Content On SEO And Rankings (LNIM074)
<p>Is duplicate content having a negative impact on your SEO?  Duplicate content is one of the most debated (and misunderstood) SEO topics on the planet. It is true that one of the things that Google is very concerned about is duplicate content &#8212; but it might not be the kind of duplicate content that you [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim074-duplicate-content-seo/">The Impact Of Duplicate Content On SEO And Rankings (LNIM074)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM073 – Are Broken Links Killing Your SEO?
<p>Are broken links on your site having a negative impact on your SEO?  One of the things that Google is very concerned about is user experience, and broken links create a bad user experience.  In the Rankings Institute week two, I learned a few things about the impact of broken links on SEO and how [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim073-broken-links-killing-seo/">LNIM073 &#8211; Are Broken Links Killing Your SEO?</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM072 – Content Is King For SEO
<p>Are you wondering if content is still king for SEO?  I mean, for while there, it looked like the only thing that was important was getting as many spammy back links as possible.  And judging by the kind of junk that is ranking in Google, things were looking bad for King Content.  But things are [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim072-content-is-king-for-seo/">LNIM072 &#8211; Content Is King For SEO</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM071 – Starting A Niche Site Business with Justin Cooke
<p>Justin Cooke from Empire Flippers is in the house!   In this episode, we get Justin to tell us about his experience building thousands (yes, thousands) of niche web sites.  He talks all about his experiences, how he and Joe built the business, and what he thinks is still possible.  This rounds out our series [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim071-starting-niche-site-business-justin-cooke/">LNIM071 &#8211; Starting A Niche Site Business with Justin Cooke</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM070 – Farnoosh Brock On Improving Your Day Job
<p>Today, I've asked Farnoosh Brock to come back on the show.  Every day it seems like I have a conversation with someone about how they want to get into internet marketing because they are trying to get out of their day job.  That makes me wonder how many people are throwing out the baby with [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim070-farnoosh-brock-improving-day-job/">LNIM070 &#8211; Farnoosh Brock On Improving Your Day Job</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM069 – Andrew Hansen On Forever Affiliate Success Rate
<p>In this episode, we talk to Andrew Hansen about  Forever Affiliate success rates.  Remember, in  episode 067 I talked a little about the hard truth about affiliate marketing.  In episode 068, we went through several listener responses and questions that came in after episode 067.  Specifically, we addressed stuff like whether or not people can actually make money [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim069-andrew-hansen-forever-affiliate/">LNIM069 &#8211; Andrew Hansen On Forever Affiliate Success Rate</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM068 – Forever Affiliate Truth – Listener Response
<p>In this episode, we take a look at listener feedback to episode 067 about Forever Affiliate.  I that last episode, I talked a little about the hard truth about affiliate marketing.  In this episode, we go through several listener responses and questions that came in after the episode.  Specifically, we address stuff like whether or [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim068-forever-affiliate-listener-response/">LNIM068 &#8211; Forever Affiliate Truth &#8211; Listener Response</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM067 – Forever Affiliate Update And The Hard Truth About Making Money Online
<p>In this episode, I take a look the results of an informal survey that I did of people the bought Forever Affiliate through my link. Did they think the course was valuable (the answer was YES). Did they take action and follow through? Did they make money with their sites? I ask some hard questions [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim067/">LNIM067 &#8211; Forever Affiliate Update And The Hard Truth About Making Money Online</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM066 – The Sermon And A Guy Named John (no, not THAT John)
<p>A couple of months ago, my old friend Scott wrote me to let me know that he mentioned me and some things that I said in the show in a sermon.  Today, I finally tell that story.   I also talk about the current state of the corn sheller site and we discuss the situation [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim066-sermon-listener-named-john/">LNIM066 &#8211; The Sermon And A Guy Named John (no, not THAT John)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM065 – Dr. Jason Jones on Motivation
<p>Motivation is the difference between success and failure when you are an entrepreneur &#8211; especially if you are flying solo.  This week, I've invited Dr. Jason Jones to the show to talk about the foundations of motivation and some practical tips that you can use to sustain your enthusiasm for your projects.  Dr. Jones has [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim065-dr-jason-jones-motivation/">LNIM065 &#8211; Dr. Jason Jones on Motivation</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM064 – Niche Site Duel 2.0 and more
<p>If you are like me, you've been thinking about participating in the Niche Site Duel 2.0 since Pat announced it.  But like me, you may have been slow to start.  Well, I am finally getting started, and today I reveal the first part of my strategy.  I'm trying to hit the sweet spot between something [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim064-niche-site-duel-2-0/">LNIM064 &#8211; Niche Site Duel 2.0 and more</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM063 – The Value Of Mastermind Groups For Entrepreneurs
<p>Today we talk about the value of mastermind groups for entrepreneurs. Mastermind Groups are all the rage these days.  Stop any guru on the street, and they will tell you how great mastermind groups are and that everyone should be in one.  But the conversation usually stops there.  In this episode, we talk about the [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim063-the-value-of-mastermind-groups-for-entrepreneurs/">LNIM063 &#8211; The Value Of Mastermind Groups For Entrepreneurs</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM062 – Google Encrypted Search Makes Life More Complicated
<p>Here comes Google Encrypted Search. Google is encrypting the search terms that people are using to reach your website. Is this all part of their evil plan, or are they snubbing the NSA? Either way, they are depriving you of some incredibly powerful information. In this episode we will talk about this issue and take [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim062-google-encrypted-search/">LNIM062 &#8211; Google Encrypted Search Makes Life More Complicated</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM061 – Interview With Farnoosh Brock
<p>If you are in a corporate job and dream about walking out the door to do you own thing, this interview is for you.  Today, I have Farnoosh Brock on the show, and she has some amazing insight about life, work, and how to turn negative job energy into something positive.  This is one of [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim061-interview-with-farnoosh-brock/">LNIM061 &#8211; Interview With Farnoosh Brock</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM060 – Backlinking Ethics and Using Link Spam In Your Business
<p>The question for today is around backlinking ethics.  Search engine rankings mean money, and money is a strong motivator.  When that motivation results in creating thousands of pages of garbage content for the purpose of gaining backlinks, you have to ask the question:  Is that OK?  Do the ends (profit) justify the means?  Or, should [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim060-backlinking-ethics-and-link-spam/">LNIM060 &#8211; Backlinking Ethics and Using Link Spam In Your Business</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM059 – Dan Miller Interview On Passion In Your Business
<p>He's here!  He's here! After months of waiting for planets and schedules to align, Dan Miller from 48Days.com is in the house, and I could not be more excited.  Dan and I fought though schedule conflicts and a crazy equipment meltdown to bring you this episode.  A &#8220;Dan Miller Interview&#8221; has been on my bucket [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim059-dan-miller-interview-on-passion/">LNIM059 &#8211; Dan Miller Interview On Passion In Your Business</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM058 – How To Do Niche Keyword Research (Part 2 — Keyword Competition)
<p>This is the much-awaited second part of 2-part series on how to do niche keyword research.  In this episode, we talk about how to judge competition, and apply the 80/20 rule to our keyword analysis.  But before we get into that, I talk a little bit about where I've been in the last few weeks, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/how-to-do-niche-keyword-research-part-2/">LNIM058 &#8211; How To Do Niche Keyword Research (Part 2 &#8212; Keyword Competition)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM057 – How To Do Niche Keyword Research (Part 1)
<p>In this episode, we finally get to that keyword research summary that I have been promising.  We also sum up listener reaction to episode 056.  Big fun from Kuala Lumpur!  All this and more! This Week Around Late Night IM This episode was actually recorded in Kuala Lumpur, Malaysia.  What a great trip.  As you [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim057-how-to-do-niche-keyword-research-part-1/">LNIM057 &#8211; How To Do Niche Keyword Research (Part 1)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM056 – How To Handle Customer Feedback
<p>In this episode, we talk about how to handle customer feedback when we address some feedback from listener Jack.  We also chat more about the corn sheller site and dive into a funk with listener Shawn.  All this and more! You gotta love that. This Week Around Late Night IM As many of you know [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim056-how-to-handle-customer-feedback/">LNIM056 &#8211; How To Handle Customer Feedback</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM055 – WordPress Attack and Consumer Intent
<p>In this episode, we talk about the new WordPress Attack, chat more about Niche Keyword Research, why it's important, and how to think about it. We also tackle a really tough listener question about money making potential in internet marketing. Is it worth the time? All this and more! You gotta love that. This Week [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim055-wordpress-attack-and-consumer-intent/">LNIM055 &#8211; WordPress Attack and Consumer Intent</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM054 – Niche Keyword Competition
<p>Here we are at episode 054.  Niche Keyword Competition.  This is the third episode in a row where we have touched on niche keyword selection, and today we talk about how you should think about niche keyword competition.  Keyword selection and targeting is really important.  As I mentioned last week, this can make the difference between [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim054-niche-keyword-competition/">LNIM054 &#8211; Niche Keyword Competition</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM053 – Finding Niche Keywords
<p>Greetings and welcome to episode 053.  Finding Niche Keywords is a critical step in Affiliate Marketing.  Often times, this step can make the difference between success and failure in Internet Marketing. Today, I extend our discussion from episode 052 (which all started in episode 051) and talk about finding niche keywords to target in a niche [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim053-finding-niche-keywords/">LNIM053 &#8211; Finding Niche Keywords</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM052 – Finding A Niche That You Love
<p>Finding A Niche The You Love:  Greetings and welcome to episode 052. Today, I extend our discussion from episode 051 and talk about how to find a niche that you care about for your first internet business.  In particular, we talk about how to actually strike a balance between passion and profit for affiliate marketing [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim052-finding-a-niche-that-you-love/">LNIM052 &#8211; Finding A Niche That You Love</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM051 – Passion versus Profit and Interview With Matt from Go2Geo.com
<p>Passion versus Profit:  Greetings and welcome to episode 051. Today, I work through some listener feedback on Passion versus Profit.  Dave from the UK asks me where I stand, since I seem to talk about both passion-focused opportunities like the Internet Business Mastery Academy teaches and Profit-focused stuff like Forever Affiliate. It's a great question, [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim051-profit-versus-passion-and-interview-with-matt-from-go2geo-com/">LNIM051 &#8211; Passion versus Profit and Interview With Matt from Go2Geo.com</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM050 – Getting Started On Line With Pat Flynn
<p>Woo Hoo!!!  Episode 50. To celebrate, I invited Pat Flynn back on the show to rap about getting started on line. Pat and I spend some time talking about some of the things that really bother us about the internet marketing industry.  One of those things is people that take advantage of new marketers that [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim050-getting-started-online-pat-flynn/">LNIM050 &#8211; Getting Started On Line With Pat Flynn</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM049 – Google AdWords Keyword Tool Tutorial And MY Trip To TWiT
<p>Google AdWords Keyword Tool Tutorial.  This week, I spend some time  talking about Google AdWords Keyword Tool basics. I also talk about my recent brush with greatness at the TWiT studios and update corn sheller earnings. Leave Us A Review In iTunes Thanks so much for your reviews on iTunes. We get a ton of exposure [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim049-google-adwords-keyword-tool-tutoria/">LNIM049 &#8211; Google AdWords Keyword Tool Tutorial And MY Trip To TWiT</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM048 – WordPress Plugins for Affiliate Marketing With Dustin Hartzler (Part 2)
<p>WordPress Plugins For Affiliate Marketing with Dustin Hartzler (part 2).  We welcome WordPress Guru Dustin Hartzler from YourWebsiteEngineer.com back to the house.  Dustin talks all about his favorite must-have WordPress plugins. I also get some feedback about Forever Affiliate and share a new Internet Marketing Music Video! This is part 2 of a 2-part interview interview [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim048-wordpress-plugins-for-affiliate-marketing-2/">LNIM048 &#8211; WordPress Plugins for Affiliate Marketing With Dustin Hartzler (Part 2)</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM047 – WordPress Plugins For Affiliate Marketing And Vending Machines
<p>WordPress Plugins For Affiliate Marketing and vending machines.  In this episode I talk about what my mom has to say about vending machines and then I welcome WordPress Guru Dustin Hartzler from YourWebsiteEngineer.com the house.  Dustin talks all about his favorite must-have WordPress plugins. This is part 1 of a 2-part interview interview with Dustin. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim047-wordpress-plugins-for-affiliate-marketing/">LNIM047 &#8211; WordPress Plugins For Affiliate Marketing And Vending Machines</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM046 – Building Links Post Penguin
<p>In this episode, I am recovering from an evil virus, but I discuss building links post Penguin anyway. I also reveal my plans for building affiliate sites in 2013.  As a special treat I air some bootleg clips from my daughter Pam's recent choir concert, and we discuss the next Late Night Internet Marketing meetup [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim046-building-links-post-penguin/">LNIM046 &#8211; Building Links Post Penguin</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM045 – Is Affiliate Marketing Dead? Interview with Andrew Hansen
<p>In this episode, I interview Andrew Hansen.  I ask him a pretty simple question &#8212; can you still make affiliate web sites and turn a profit?  His answer is yes, and he has documented how to do it in his new course releasing in February.   But for now, we just talk about some of [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim045-is-affiliate-marketing-dead-interview-with-andrew-hansen/">LNIM045 &#8211; Is Affiliate Marketing Dead? Interview with Andrew Hansen</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM044 – The Google Disavow Tool and my response to Pat Flynn
<p>In this episode, we talk all the Google Disavow tool, the new stats package on WordPress.com, the corn sheller site. I also take some time to talk about Pat Flynn's Session 053 &#8212; All the things that he wished that he had known when he started. It was an awesome session, and it made me [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim044-the-google-disavow-tool-and-my-response-to-pat-flynn/">LNIM044 &#8211; The Google Disavow Tool and my response to Pat Flynn</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM043 – My Internet Marketing Goals For 2013
<p>In this episode, we talk all about my 2013 internet marketing goals and my conversation with very cool listener Chase. For now, here is the octopus. Leave Us A Review In iTunes Thanks so much for your reviews on iTunes. We get a ton of exposure from iTunes, and we really appreciate the reviews there. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim043-my-internet-marketing-goals-for-2013/">LNIM043 &#8211; My Internet Marketing Goals For 2013</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM042 – Getting Out Of A Business Funk
<p>Happy New Year and shout out to Cliff Ravenscraft. Thanks for bringing in the show Cliff. You rock! Thanks for the feedback from episode 041, especially the Great Show comment from Christian on Facebook. Thanks, man. In this episode, we take a look at 1o ways you can get out of your own business funk. [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim042-getting-out-of-a-business-funk/">LNIM042 &#8211; Getting Out Of A Business Funk</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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LNIM041 – Internet Marketing Funk Recovery
<p>I’m back on the air &#8212; after recovering from what I am calling an Internet Marketing Funk. In this episode, I talk about my funk, what I think caused it, and what I did to get out of it.. I also make a retraction from episode 040. In This Show&#8230; We talk about two kinds [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/lnim041-internet-marketing-funk-recovery/">LNIM041 &#8211; Internet Marketing Funk Recovery</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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MW040 – Do I Need An NDA When I Outsource?
<p>I’m on the road in Asia, so this episode has a special and unique quality all its own. Special thanks to the Concierge at the Sheraton in Hsinchu, Taiwan for bringing the show. I honestly have no idea what she said, but hopefully it’s close to correct. In this episode, I give a shout-out to [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/mw040-do-i-need-an-nda-when-i-outsource/">MW040 &#8211; Do I Need An NDA When I Outsource?</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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MW039 – Web 2.0 Backlinks and More
<p>In this episode, fake radio DJ Wink Dinkerson from KRUD radio kicks off the show and we talk about Web 2.0 Backlinks, a podcast I found called the SEO Podcast, a brief corn sheller update. I also discuss an example of the best kind of affiliate marketing that you can possibly do. This is the [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/mw039-web-2-0-backlinks-and-more/">MW039 &#8211; Web 2.0 Backlinks and More</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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MW038 – Google’s Exact Match Domain Update
<p>In this episode, Morgan kicks off the show and we talk about the Google exact match domain update, Jason and Sterling's Micro Site Profits course, and my recommendations for The Podcast awards. This is the 38th episode.  Late again!  Once again I did not quite make the expected date of Thursday October 4 &#8211; but better [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/mw038-googles-exact-match-domain-update/">MW038 &#8211; Google&#8217;s Exact Match Domain Update</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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MW037 – Greetings From The Queen
<p>In this episode, I accept well wishes from the Queen, talk about buzz marketing around trending news items, update on the corn sheller and snoring sites, handle more listener feedback, and more! This is the 37th episode.  Late again!  I did not quite make the expected date of Thursday Sept 27 &#8211; but better late [&#8230;]</p> <p>The post <a rel="nofollow" href="https://www.latenightim.com/mw037-greetings-from-the-queen/">MW037 &#8211; Greetings From The Queen</a> appeared first on <a rel="nofollow" href="https://www.latenightim.com">Late Night Internet Marketing with Mark Mason</a>.</p>
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